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About

Test and optimize every experience, every time. With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in the haystack. And then delight them. The best experiences are consistently personal. Use our unified, progressive profile to give the best experience through every channel. Running isolated tests in silos just doesn’t cut it. Instead, easily test everything through every channel every time. AI is critical to modern optimization. Test and personalize to every visitor, applying artificial intelligence with a single click. Exceptional customer experiences require exceptional tools.

About

Intelligent Journey Orchestration is the data-driven marketing strategy that mirrors customer behavior across all channels to deliver true one-to-one personalization in real time throughout the entire customer journey. Gone are the days when marketing drove the customer journey. Today, we live and work in a digital landscape that has put customers at the wheel, and that means it’s no longer enough to just meet customer demand — businesses must find ways to anticipate and answer customer need before it’s even expressed. Customer loyalty is awarded to companies that put their customers at the center of everything they do. Marketing departments are measured by their ability to acquire customers, drive upsell and cross-sell, and build customer retention and loyalty over a lifetime of customer interactions. However, businesses have long known that without access to integrated data, these activities become little more than a scattershot, best-guess marketing approach.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Customer experience and user interface marketing teams

Audience

Companies searching for a solution to manage and improve their operations

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Adobe
Founded: 1982
United States
www.adobe.com/marketing/target.html

Company Information

Relay42
Founded: 2010
Netherlands
relay42.com

Alternatives

Alternatives

BlueVenn

BlueVenn

Upland Software
Optimizely One

Optimizely One

Optimizely

Categories

Categories

Integrations

Adobe Analytics Supported
Adobe Commerce Supported
Adobe Customer Journey Analytics Supported
Adobe Experience Cloud Supported
Adobe Experience Manager Supported
Adobe Experience Platform Supported
Adobe GenStudio for Performance Marketing Supported
Black Crow AI Supported
Contentsquare Supported
Dotaki Supported
Insightech Supported
Invoca Supported
Ketch Supported
Narvar Supported
RIVN Supported
Simon AI Supported
Skypoint AI Platform Supported
Syntasa Supported

Integrations

Adobe Analytics Not Supported
Adobe Commerce Not Supported
Adobe Customer Journey Analytics Not Supported
Adobe Experience Cloud Not Supported
Adobe Experience Manager Not Supported
Adobe Experience Platform Not Supported
Adobe GenStudio for Performance Marketing Not Supported
Black Crow AI Not Supported
Contentsquare Not Supported
Dotaki Not Supported
Insightech Not Supported
Invoca Not Supported
Ketch Not Supported
Narvar Not Supported
RIVN Not Supported
Simon AI Not Supported
Skypoint AI Platform Not Supported
Syntasa Not Supported
Claim Adobe Target and update features and information
Claim Adobe Target and update features and information
Claim Relay42 and update features and information
Claim Relay42 and update features and information