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About

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day.

About

Sprinklr Marketing & Advertising is an AI-native, enterprise campaign management platform that centralizes the full lifecycle of marketing and advertising workflows across 30 + digital, social, and paid channels into one unified system, helping global teams plan, produce, publish, manage, and analyse campaigns with consistency, governance, and real-time insights. It unifies campaign planning, content creation, approval workflows, and cross-channel publishing so teams can coordinate global creative production and execution from a single hub while enforcing brand compliance and governance with role-based access and audit trails. Built-in AI accelerates ideation with generative brief and content suggestions, provides performance optimisation recommendations, and delivers cross-channel reporting and analytics that reveal drivers of audience engagement and campaign ROI.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Ecommerce, Digital Businesses, and B2B Companies

Audience

Enterprise marketing, advertising, and creative teams seeking a tool to plan, execute, and optimize omnichannel campaigns at scale

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$15 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 4.5 / 5
ease 4.8 / 5
features 4.7 / 5
design 4.5 / 5
support 4.6 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

ActiveCampaign
Founded: 2003
United States
www.activecampaign.com

Company Information

Sprinklr
Founded: 2009
United States
www.sprinklr.com/products/marketing-and-advertising/

Alternatives

Alternatives

HubSpot CRM

HubSpot CRM

HubSpot

Categories

Categories

CRM Features

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Email Marketing Features

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Landing Page Features

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization Features

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

SMS Marketing Features

2-Way Messaging
Artificial Intelligence
Contact Management
Mass Texting
Message Personalization
MMS
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

eCommerce Marketing Features

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
Search Marketing
Segmentation
Signup Forms & Popups
SMS Marketing
Social Marketing
Triggered Emails
Website Visitor Tracking

eCommerce Personalization Features

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Integrations

Facebook
Google Analytics
Mailchimp
Salesforce
Slack
Stripe
WhatsApp
WordPress
X (Twitter)
APIANT
Botbiz
Crowdin
MemberMouse
RetargetKit
SureTriggers
TikTok
Twilio
Vonage Communications APIs (Nexmo)
Zixflow
servis.ai

Integrations

Facebook
Google Analytics
Mailchimp
Salesforce
Slack
Stripe
WhatsApp
WordPress
X (Twitter)
APIANT
Botbiz
Crowdin
MemberMouse
RetargetKit
SureTriggers
TikTok
Twilio
Vonage Communications APIs (Nexmo)
Zixflow
servis.ai
Claim Sprinklr Marketing and update features and information
Claim Sprinklr Marketing and update features and information