Best Account Planning Software

Compare the Top Account Planning Software as of November 2024

What is Account Planning Software?

Account planning software tools enable sales teams to manage and plan strategy for their accounts, in order to optimize the goals of both the organization and the client. Compare and read user reviews of the best Account Planning software currently available using the table below. This list is updated regularly.

  • 1
    DemandFarm

    DemandFarm

    DemandFarm

    Key Account Management (KAM) is broken today. Sales leaders have limited confidence in their people, processes, and tools, thanks to static account plans built on PPTs and point solutions. At DemandFarm, we're on a mission to unlock the world's Key Account Management black boxes so that you can: 👉 Visualize complex organizational hierarchies 👉 Unearth hidden growth opportunities 👉 Build proactive stakeholder engagement strategies 👉 Create context-rich dynamic account plans 👉 Take large opportunities to closure faster DemandFarm is a Gartner and Forrester recognised vendor in the Digital Account Planning Tools and Account Based Selling categories respectively. Since 2016, DemandFarm has helped 200+ global organizations like DHL, Zebra Technologies, TaskUs, Slalom, Salsify and more accelerate deal velocity in their key accounts, uncover relationship blindspots, boost upsell and cross-sell revenue, and centralize key account intelligence. DemandFar
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  • 2
    ClosePlan

    ClosePlan

    ClosePlan

    Align Salesforce with your Sales Strategy. ClosePlan combines your Sales Strategy, Sales Process and Sales Methodology natively in Salesforce. ClosePlan helps sales execute on the things that matter – rigorous opportunity qualification, customer relationship alignment and sales process execution. Build org charts natively in Salesforce with easy-to-use drag and drop functionality. Create opportunity qualification scorecards based on any sales qualification methodology. Create repeatable best-practice Sales Playbooks for different business lines. Create relationship maps, org charts, account maps, influence maps natively in Salesforce with easy-to-use drag and drop tools. Visualize customers and prospects so you can build relationships with the the people that matter. 100% Native Salesforce application available in the AppExchange.Leverage your Salesforce contact records. Keep you data in Salesforce.Great for Account Planning, Deal Reviews, QBR’s and 1 : 1 coaching sessions.
    Starting Price: $10 per user per month
  • 3
    Membrain

    Membrain

    Membrain

    Empower sales teams with the leading sales effectiveness platform, Membrain. Membrain offers tools that make it easy for sales teams working with complex B2B sales to execute their strategy, drive successful behaviors, and build a sustainable competitive advantage. Membrain also lets sales leaders tap numerous tools that enable them to identify the performance of each member and coach their team. Membrain is trusted by clients in over 60 countries.
    Starting Price: $65.00/year/user
  • 4
    ARPEDIO

    ARPEDIO

    ARPEDIO

    Based on thorough, yet easily manageable account assessments directly in Salesforce this tool ensures a unique management overview of performance across all key accounts, while equipping strategic account managers with the best working environment to manage the complex journey of long-term account development. The unique potential of ARPEDIO Account Management: - Native to Salesforce - Know your key account-health score and compare across accounts - If the account assessment reveals any shortcomings, ARPEDIO instantly provides concrete, actionable steps - Customizable to fit any terminology and methodology This specific tool is a part of our overall Account-Based Selling Platform offering tools for Relationship Mapping, White Space Analysis and Opportunity Planning as well.
    Starting Price: $25 USD/user/month
  • 5
    Promomash

    Promomash

    Promomash

    Promomash is the industry’s most complete retail sales & marketing management solution. We help emerging brands organize their retail channel marketing efforts to win more sales with a suite of tools for effective planning, execution, and analysis of account planning activities. How do we do it? With software + services that elevate your retail marketing. Beautiful, easy-to-use software helps you handle staffing, training, planning, scheduling, executing, reporting & accounting. Our industry-leading client success team helps to transform your field events and activations from chaos to calm. Building a successful brand in stores begins with strategic organization of all the moving pieces – the logistics, the processes, and the people who make it all happen. If you don’t have a handle on any of these areas, you’re doomed before you start. Anyone can say your success is important – but we truly live it. Making our clients successful is at the heart of everything we do.
    Starting Price: $349 per month
  • 6
    Kapta

    Kapta

    Kapta

    Kapta is key account management software that reduces churn and drives organic growth. When the going gets tough, vendors are the first to go. So you have to be more than a vendor—you have to be an indispensable strategic partner. Kapta has the software and process to get you there. Kapta offers key account management software, based on a proven system, so you can know your clients better, act quickly and effectively on their behalf, and demonstrate value, time and time again. Know your customer inside and out, so you can create more reliable forecasts for them and for you. See the overall structure and culture at your client’s organization, and build detailed profiles for individual key contacts. Understand what your customer is trying to achieve, and the factors that will help or hinder them along the way.
    Starting Price: $1,000 per month
  • 7
    Revegy

    Revegy

    Revegy

    Revegy's intelligent sales planning platform helps sales teams stay aligned, deepen relationships, and drive measurable impact on revenue in their most important accounts.
  • 8
    Demand Metric

    Demand Metric

    Demand Metric

    Our system was designed to engrain strategic processes into day-to-day operations and ensure your Playbooks don’t sit on a shelf (or on SharePoint) collecting dust. Demand Metric spent 15 years researching best practices for Product Management, Marketing, and Sales and built the world's most comprehensive library of 1,000+ Playbooks & Toolkits, Templates, Training Courses, Reports & How-To Guides to support our 200,000+ members and 8,000+ customers globally. More than a project management tool, a GrowthOS gives you a "Command Center" to run your department and provides full visibility across all your strategic projects and initiatives.
    Starting Price: $500 per month
  • 9
    Salesforce Anywhere
    Work together in real time inside Salesforce. Reimagine sales and service with templated best practices, built-in collaboration, and real-time alerts. Now it’s easy to work together as you work apart. Sales teams can sell — and close more deals — from anywhere. Service teams can serve customers better and resolve cases quicker from anywhere. And whether in the office, on the road, or at the kitchen table, you can share and discuss activity right within Salesforce. Capture all of your data, processes, and conversations inside Sales Cloud so that it’s not scattered across email, chat apps, and files. Give your teams space inside Salesforce to work together on plans, discuss records, and analyze reports. Whenever you open Salesforce, you’ll find embedded documents and spreadsheets right there connected to your data. Use templates to scale key business processes — like account plans and close plans — to get teams on the same page for your customers.
    Starting Price: $75 per user per month
  • 10
    Forecastable

    Forecastable

    Forecastable

    Sales Acceleration software can help you build sales, drive revenue acquisition and retention by giving you the tools you need to “work the account” by improving both your systems and your process. The longer you wait, the more time for different stakeholders to form political camps. You MUST move quickly to have the greatest chance of closing. Provides more control of deals through advanced account planning and opportunity management. You know what next steps to follow, who’s involved and key deal activities to be completed. Build sales by ensuring your deals are closed as quickly as possible. As a sales leader, you’re challenged with maximizing revenue production. To build sales, you must empower your teams to create more opportunities, increase win rates, and shorten sales cycles. As stakeholders begin responding, it’s important to strategize with your teammates around messaging and positioning.
  • 11
    Plan2Win

    Plan2Win

    Plan2Win Software

    With Account Plan Pro, your team will more effectively generate and execute your strategic account plan. From within your Salesforce environment, you can see what is happening with your key account management, opportunities and sales funnel. It works with Lightning and Classic User Interfaces. Access it anywhere, anytime you get on the internet in your office or via mobile. Assuring salespeople know what to accomplish on a sales call makes everyone happier – the customer, the salesperson and the sales manager. It also makes you and your salespeople more successful. Our Pre Call Plan template extends SalesForce.com’s action planning; assuring your salespeople have clearly defined call objectives and outcomes before picking up the phone or spending time to visit a customer.
  • 12
    Upland Altify

    Upland Altify

    Upland Software

    Upland Altify is the revenue optimization company. Helping companies to generate value with every customer interaction to grow revenue. Customer Revenue Optimization (CRO) helps sales teams win the opportunities that matter, grow revenue in their key accounts and improve sales execution by aligning the extended revenue team. Built natively on the Salesforce platform, Altify’s CRO applications help thousands of salespeople, sales leaders and executives achieve sustained customer revenue optimization and sales success. ALTIFY SALES PROCESS MANAGER guides sellers to follow a structured, proven sales process that improves their ability to deliver a winning outcome for both the seller and the customer. Based on proven industry templates and configured to your business, Sales Process Manager is a visual representation of your sales process, with links to the right content and tools your sales people need to move opportunities through the sales funnel.
  • 13
    Planhat

    Planhat

    Planhat

    Planhat is a Customer Success Platform built to make Customer Success simple. Planhat is beautiful and easy to use. It helps you reduce churn, upsell more, drive user engagement and maximize the lifetime value of your customers. Planhat is built for everyone from the CS rep to the C-Suite. It has all the functionality and features you would expect in a modern Customer Success Platform - the difference is in the design, usability and speed to implement.
  • 14
    PROLIFIQ

    PROLIFIQ

    Prolifiq Software

    Bring Relationships Back Into CRM with the #1 Key Account, Opportunity and Content Management Suite for Salesforce-first Companies. See a 100% increase in team collaboration and user adoption. Enable sales to add 5-10 new detailed account plans per week. Get our apps implemented and start the onboarding process within a week. Decrease time spent on account plan presentations by 80%. You’ve made the investment in Salesforce. Now give sellers the means to make the most of it. Upgrade the platform into a total strategic sales solution B2B sales, operations, and support teams can’t wait to use, with the only complete Salesforce modernizer on the market. Visualize key deal progression to manage deals at risk. Identify key goals and build an action plan to achieve quick wins. Find Whitespace Analysis & growth opportunities with key accounts. Accelerate account and relationship knowledge transfer between teams.
  • 15
    ForecastEra

    ForecastEra

    ForecastEra

    Account planning tools analyze customer & market data to generate plans to build client revenue. Download your free account planning template. Looking for a fast, reliable way to develop plans for your strategic account clients? We recommend ForecastEra’s suite of account planning tools accessed from our Account Plan Navigator. Looking for a fast, reliable way to develop plans for your strategic account clients? We recommend ForecastEra’s suite of account planning tools accessed from our Account Plan Navigator. These account planning tools enable a strategic approach to finding the best solutions for strategic account clients and retaining them as customers. Drive collaboration across sales, finance, and operations. Automate revenue forecasting. Spend time making decisions, not hunting for information. Real-time scenario planning and what-if analysis.
  • 16
    Holden Adaptive Platform

    Holden Adaptive Platform

    Holden International

    The Holden Adaptive PlatformTM creates winning sales habits through behavioral metrics that drive change and added value for each seller. The better your team understands their accounts, the more possibility to expand opportunities and increase revenue. Our Account Planning Tool is cloud-based software that gives a top-down view of where the relationship is today, where gaps exist, and how to make growth happen. The tool provides a platform to define the monetary goals that sellers have for particular accounts. If goals are unknown or ambiguous, the software helps to clarify by assessing past performance, current fiscal goals, potential, and competition. Get the experience of applying our game-changing habits through online live deal simulations from your desktop or tablet. The Holden Adaptive PlatformTM creates winning sales habits through behavioral metrics that drive change and added value for each seller.
  • 17
    Strategy Mapper

    Strategy Mapper

    Point N Time

    Integrate Your Key Account Management And Sale Process Within Saleforce With Strategy Mapper. Don’t leave winning to chance, ensure teams are following the stated sales process all within Salesforce! Strategically manage your key accounts to drive increased revenue and success all within Salesforce. Incorporate your sales process in every opportunity plan to ensure consistency in every selling situation. Provide sales coaching that is unique to your products and solutions to maintain the competitive advantage. Plan, Schedule and Execute every business critical meeting in Salesforce. Gather ‘Actionable Intelligence” to maintain the competitive advantage. Build informative, robust and dynamic org charts, know where you stand with every stakeholder in every account and opportunity. Dynamically and graphically document your customer’s organization (role and stance for key players). Documents and easily communicates competitive and their strengths and weaknesses (SWOT).
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Guide to Account Planning Software

Account planning software is a type of software designed to help businesses plan and manage their finances. It typically provides a variety of features and tools that can be used to track expenses, analyze budgets, forecast revenue, develop financial plans and monitor performance against those plans. Account planning software can also help organizations maximize the value of their investments with detailed insights into expenditure patterns and cash flow scenarios.

Account planning software typically includes features for budgeting, forecasting, financial reporting, analysis, visualizations and simulations. Budgeting tools provide users with an easy way to create budgets based on key metrics like expense categories or project-based spending. Forecasting capabilities allow users to predict future cash flows based on data from prior periods or market trends. Financial reporting gives managers visibility into the current state of their finances while analysis and visualization tools enable teams to identify trends in information like profit margins or cost allocation by the department. Finally, simulations are useful for testing various scenarios under different economic conditions before making decisions that could potentially affect the organization’s bottom line.

Many account planning applications also come with collaboration functionality which enables teams to securely share information across departments or remote locations. This allows everyone involved in the process to stay informed about important changes from anywhere at any time. Other features may include automated reminders for upcoming deadlines or notifications when tasks are completed or money is received so that users always stay up-to-date on activities within their organization's financial operations.

All in all, account planning software offers businesses a comprehensive solution for managing their finances more efficiently by providing powerful insights into their spending habits as well as sophisticated modeling capabilities for testing new strategies without risking real capital investment - actions that can substantially improve the ROI from existing resources over time.

Features of Account Planning Software

  • Account Planning: Account planning software provides a comprehensive view of customer activity, allowing users to track customer data and trends. It also allows users to prioritize accounts that may require additional attention or promotion. This feature ensures that marketers are able to make the most out of their customer relationships and grow their businesses.
  • Campaign Management: Many account planning products come with built-in features for campaign management, enabling marketers to plan and implement campaigns from start to finish in one place. This includes designing creative assets, creating offers and testing messaging, tracking results, and optimizing campaigns for better performance.
  • Customer Segmentation: This feature helps marketers identify key customer segments based on attributes like demographics, purchase behavior, product interest, geography, etc. With this capability, teams can easily target the right customers with the appropriate messages at each stage in their journey.
  • Pipeline Management: Pipeline management enables users to keep an organized overview of the progress of sales opportunities within their organization. Users can track leads from initial contact through closing deals in order to gain insights into what is working best and how they can optimize sales efforts moving forward.
  • Reporting & Analytics: Reports generated by account planning tools provide valuable insights into customer activity, helping users track key metrics such as ROI or cost per lead/sale so they can adjust their strategies accordingly. These analytics allow them to understand how campaigns are performing over time and see what areas need improvement or investment in order to maximize returns on marketing efforts.

What Are the Different Types of Account Planning Software?

  • Contact Management Software: This type of account planning software helps to manage customer contact information, including phone numbers, email addresses and other contact details. It helps to keep track of interactions with different customers and enables sales and marketing teams to easily contact customers for sales conversations or follow-ups.
  • Sales & Pipeline Management Software: This type of software is used by businesses to monitor their progress in the sales pipeline. It tracks customer data and order information, enabling account managers to quickly access information about current deals, flag up potential opportunities and view the status of each deal in the pipeline.
  • Lead Tracking & Engagement Software: This type of account planning software helps businesses track leads as they move through the sales cycle. It allows them to identify potential opportunities by tracking lead engagement, setting reminders for follow-ups, managing all conversations with prospects in one place and automatically scoring leads based on certain criteria.
  • Customer Relationship Management (CRM) Software: CRM systems enable businesses to manage customer relationships throughout the entire customer journey. The software provides a 360-degree view of customers’ needs, helping account managers make informed decisions when it comes to upselling or cross-selling products or services.
  • Analytics Tools: Analytics tools provide insights into customer behaviour, allowing businesses to identify patterns that can be used for more effective decision making in terms of future product development or marketing campaigns. They also enable businesses to measure performance against goals such as revenue growth or increased engagement rates with customers.

Recent Trends Related to Account Planning Software

  1. Account planning software has become increasingly popular among businesses, as it can help them to better manage customer relationships and optimize their sales processes.
  2. The use of account planning software can help businesses identify new opportunities for growth in their customer base. It can provide insight into customer preferences and buying behaviors, allowing companies to tailor their offerings to better meet customer needs.
  3. Account planning software also helps businesses increase efficiency by automating routine tasks such as data entry and analysis. This enables employees to focus on more important tasks, such as strategic planning and relationship building.
  4. Many account planning software solutions are cloud-based, which makes them more accessible and easier to maintain than traditional on-premise systems. Cloud solutions also provide greater scalability, meaning businesses can quickly add users or expand capacity without the need for significant investments in hardware or IT infrastructure.
  5. As businesses look to maximize profitability, many are turning to account planning software to gain competitive advantages from data-driven insights. By utilizing predictive analytics and optimizing sales processes, companies can increase their revenue and profits while delivering better customer experiences.

Advantages Provided by Account Planning Software

  1. Increased Productivity: Account planning software automates many tasks and processes, allowing sales teams to be more productive and efficient. This includes features like automated data imports/exports, automated prospecting, lead tracking, and more. By streamlining these processes, organizations can save time and resources while also improving their overall performance.
  2. Improved Collaboration: Account planning tools make it easier for teams to collaborate throughout the entire sales process. For instance, the software allows for real-time sharing of customer information, which enables teams to work together effectively and quickly respond to any changes in customer requirements or market conditions.
  3. Enhanced Customer Insights: Sales professionals can use account planning tools to gain deeper insights into their customers' needs and preferences. This helps them better understand customer behavior so they can tailor their approach accordingly. Additionally, this can also help identify potential opportunities within accounts as well as uncover trends or patterns in buying behavior across multiple accounts.
  4. More Accurate Forecasting: With account planning software, organizations can accurately forecast future sales based on current trends and past performance. This allows them to adjust their approach accordingly so they remain competitive in an ever-changing market landscape. It also helps ensure that the right resources are being allocated for maximum success during each stage of the sale process.

How to Choose the Right Account Planning Software

Selecting the right account planning software can make a big difference in the success of your business. Here are some tips for selecting the right account planning software:

  1. Identify your specific needs: Before you begin looking for accounting software, you need to determine exactly what type of functionality you need from it. Think about what tasks you will be using the software for and whether or not it will need to interact with other systems or programs.
  2. Review different products and providers: Once you have identified your needs, research different options that meet those needs. Read reviews on each product and look at customer feedback before making a decision. Make sure to compare pricing, features, support, and user ratings when looking at different products.
  3. Test the product: It is important to test out the product before committing to purchase it. Many companies offer free trials or demo versions so that you can see how easy it is to use and if it meets all of your criteria. If possible, try out multiple versions so that you can make an informed decision on which one is best suited for your business needs.
  4. Investigate customer service: Customer service from the vendor is an important factor when selecting account planning software because most issues are resolved more quickly with help from tech support personnel who understand their product thoroughly.. Find out about their response time for inquiries as well as any fees associated with customer service access before making a decision on which provider to go with.

Compare account planning software according to cost, capabilities, integrations, user feedback, and more using the resources available on this page.

Who Uses Account Planning Software?

  • Small Business Owners – These users typically use account planning software to manage their finances, track customer interactions, and generate invoices.
  • Accountants – These professionals use the software to analyze financial data, prepare financial statements, and provide insights on the best strategies for increasing profitability.
  • Sales Representatives – This type of user utilizes the software to access client profiles, track sales leads, and create detailed reports on trends in customer purchasing behavior.
  • Project Managers – Project managers rely on account planning software to plan projects, assign tasks to individuals or teams, and generate real-time budget information.
  • Bankers & Financial Advisors – Bankers and financial advisors make use of account planning software to assess risk factors associated with investments, review credit ratings for potential customers, and offer personalized advice based on individual circumstances.
  • Marketers & Analysts – Marketers & analysts use the software for tracking campaigns over time and monitoring success rates with strategic marketing tactics. The data generated by this type of user helps companies understand what’s working (and what’s not).

Account Planning Software Pricing

The cost of account planning software can vary depending on the features and functions needed, as well as additional add-ons or customization. Generally, basic/barebones account planning software starts around $50 per user per month, with more comprehensive software packages costing closer to $100–200 per user per month. For companies needing an enterprise-level solution with a variety of customization options and integrations, the price could be significantly higher — ranging anywhere from several hundred dollars to thousands of dollars per user per month.

It is important to keep in mind that these are just rough estimates and exact costs may vary depending on your organization’s specific needs. Additionally, most providers offer discounts for multi-year contracts or bulk purchases, so it may be beneficial to shop around for the best deal.

Account Planning Software Integrations

Many different types of software can integrate with account planning software, including customer relationship management (CRM) software, business intelligence software, and enterprise resource planning (ERP) software. CRM systems are designed to store and organize customer contact data, track sales opportunities, and manage service calls and complaints. Business intelligence platforms enable organizations to analyze their data so that they can make informed decisions. Lastly, ERP solutions provide companies with a single source of truth from which to manage all their various business processes, such as finance, inventory control, human resources management, order processing, and more. By integrating these systems together with account planning software, companies can create a comprehensive view of their customers that will help them in making strategic decisions about how best to approach them.