Audience
Agencies and companies in search of a splution to plan, measure, and optimize their brand marketing operations
About Upwave
Leverage industry-leading predictive analytics, with the largest consumer data set available, to measure cross-channel brand campaigns. Brand Lift KPIs like you’ve never seen them before. Linear, Addressable, CTV, and Digital, on one on-demand dashboard, with unprecedented data scale. No more wondering if your campaign hit your custom behavioral targets, see the actual delivery stats by publisher or audience. Upwave plans, measures, and optimizes brand marketing. Our unmatched digital network enables fast, accurate, data collection from millions of everyday consumers. Real-time dashboards for the most accurate up-to-date brand insights, all conveniently accessible on a single platform. Seamless integration with DSPs and social platforms means bid optimization and audiences to improve marketing impact. Our customers are companies across multiple verticals including CPG, technology, and financial services as well as the largest global advertising agencies.
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WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
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WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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comScore
Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts.
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Adctv
Whether for a brand or an advertising agency, connected TV advertising has become crucial for any comprehensive, cross-channel ad campaign. Reach an all-new audience base to optimize your returns on digital ad spend with creative and engaging OTT and CTV ads.
Send in your details to schedule a demo of our services. Our representatives will get in touch with you to guide you through what Adctv has to offer. The representative will understand your requirements and help you tailor a plan that suits your needs. Get complete support in setting up your Adctv account. Begin your journey to enhanced ROI and reach as you create, deliver, and measure the performance of dynamic ads across the CTV and OTT ecosystem.
Learn more about Adctv
Integrations
Company Information
Upwave
Founded: 2012
United States
www.upwave.com
Videos and Screen Captures
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Product Details
Platforms Supported
Cloud
Training
Documentation
Live Online
Webinars
In Person
Support
Online
Upwave Frequently Asked Questions
Q: What kinds of users and organization types does Upwave work with?
Upwave works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does Upwave support in their product?
Upwave supports these languages: English.
Q: What kind of support options does Upwave offer?
Upwave offers support via online.
Q: What other applications or services does Upwave integrate with?
Upwave integrates with: tvScientific.
Q: What type of training does Upwave provide?
Upwave provides training in the form of documentation, live online, webinars, and in person.
