Symbe

Ibbaka is a Customer Value Management platform that empowers B2B SaaS teams to win bigger deals, retain more customers, and set prices that reflect true product impact. At its core lies the Value Model Generation Agent, which uses AI to build and validate a bespoke value model from customer interviews, existing data, and synthetic benchmarks. Working in tandem with pricing agents and expert guidance, this value model becomes the single source of truth for experimentation and optimization of pricing strategies. From there, Ibbaka unifies value and pricing data into dynamic dashboards and narrative‑driven “value stories” that sales teams use to demonstrate quantifiable ROI to prospects, while customer success teams leverage defensible, outcome‑focused dashboards to reduce churn and boost renewal rates. Deployed as a scalable, data‑backed solution, Ibbaka ensures every conversation is grounded in evidence, every price point reflects customer value, and every renewal is a no‑brainer.

Bring the full potential of your sales and marketing engine to life with truly actionable insights to accelerate pipeline generation and change the outcome of in-quarter deals. People.ai unifies all revenue activity data, and enriches every account and opportunity with next-generation insights that accelerate high-quality pipeline generation and improve the execution of every deal. Stay connected with every dimension of account engagement so the entire team knows exactly who is engaged, and where the opportunities are to accelerate pipeline and expansion. Understand the impact every person and activity have on the progression of a deal, and deliver actionable recommendations to improve rep performance. Our data platform breaks down data silos and uses patented AI technology to connect the dots between buyer engagement and seller performance – with insights that make your entire Revenue Engine smarter.