DecisionLink ValueCloud
The ValueCloud® provides the repository and architecture to store and process important customer value data, translating it into valuable insights and ultimately assets that can be shared and leveraged across the enterprise by product managers, marketers, sales people, value engineers, professional services teams and customer success/renewal teams. Customer value is the missing link and next logical evolution in Customer Relationship Management because true customer relationships are entirely dependent on Value. Yet there’s nothing in CRM or any business system that enables customer value management. Our belief is that any business looking to shift to higher value/higher margin business models must manage customer value as a strategic asset to ensure competitive differentiation, elevate conversations, achieve trusted advisor status, and ultimately accelerate business results.
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Cuvama
Cuvama is a customer value discovery and value selling platform that helps B2B teams shift from pitching products to selling measurable business outcomes. It codifies your unique value proposition into a dynamic, expert-guided framework, then equips every seller to run real‑time, collaborative discovery sessions that link individual customer challenges directly to quantifiable impact. Through interactive, customer‑facing business cases, teams can co‑author ROI models, adjust assumptions on the fly, and embed value discussions throughout the sales cycle. Unlike static guides or standalone calculators, Cuvama operates in live conversations, offering contextual prompts, automated linking of pain points to benefits, and seamless handoffs to customer success to reinforce delivered value. Built around five core steps, it captures institutional knowledge, surfaces best practices, and continuously refines messaging based on deal outcomes.
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Enablism
Enablism is an AI-first value enablement platform that helps B2B Go-To-Market and Customer Success teams consistently articulate, sell, and realize customer value from first touch to renewal and beyond. B2B companies struggle to prove value across the customer journey. Marketing defaults to feature-centric messaging. Sales teams rely on fragmented spreadsheets and static decks. Customer Success lacks tools to demonstrate realized value. The result? Longer sales cycles, inconsistent execution, and challenging renewals. We create "One Value Thread" through every customer touchpoint, replacing manual spreadsheets and static presentations with AI-powered, collaborative value models.
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LeveragePoint
Optimize go-to-market impact by incorporating customer value throughout the new product launch process. Build interactive Value Models that quantify the customer value of your product offerings. Grow your sales velocity by using digital Value Stories throughout the B2B sales cycle. Quantify and communicate the impact of your solution in the account management life-cycle. LeveragePoint is a cloud platform that aligns product, pricing, marketing, and sales teams around value by collaborating on interactive, digital Value Propositions. By clearly communicating the quantified value of their offering from the very first meeting, B2B sales teams can realize higher profits, improve their win rates, and reduce sales cycles for new and existing products. Give reps confidence in talking the customer’s language by addressing relevant business like issues, showing financial results, and accessing the best content for the customer.
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