Lefty
The influencer marketing platform for leading lifestyle brands. Lefty helps brands & agencies manage top-performing influencer programs: talent discovery & qualification, relationship management, automated campaign reporting, performance measurement and competitive benchmarking. Find influencers with keywords queries and demographics, geographic, interest filters. Rank search results based on audience size, engagement and relevance. Qualify influencers with their proportion of fake followers, audience analytics, engagement metrics. Identify lookalike influencers to your existing brand ambassadors.
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Lickly
Lickly is an AI-powered influencer marketing platform that helps brands and agencies discover the right creators, predict campaign performance, and manage influencer programs from a single platform.
Unlike traditional influencer marketing tools that start with creator search, Lickly uses audience intelligence to identify creators whose followers align with a brand's target audience. Teams can build audience segments, discover relevant influencers, evaluate audience quality, analyze creator fit, and forecast campaign performance before launching campaigns.
The platform includes creator discovery, audience analytics, performance forecasting, brand safety monitoring, campaign management, workflow automation, contract and deliverable tracking, reporting, and competitive intelligence capabilities. Lickly helps marketing teams reduce manual work, improve creator selection, increase campaign efficiency, and gain clearer visibility into influencer marketing ROI.
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Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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BuzzGuru
BuzzGuru helps agencies and brands to run influencers campaigns on Instagram, YouTube, Twitch and TikTok from start to finish, evaluate the result and track the performance — all in one place.
An easy-to-use influencer marketing analytics and research intelligence platform allows you to search and discover the best content creators for your ad campaigns, define your strategy and outpace the competition by benchmarking your influencer marketing performance against market leaders and gaining visibility into your competitors’ online marketing strategy. BuzzGuru provides automation features to scale your influencer marketing efforts, save money and resources on customer acquisition via influencer marketing channels.
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