ResponseTap

About ResponseTap

We reveal the campaigns, channels and keywords that make your customers pick up the phone – so you can make your marketing more effective. ResponseTap gives each website session a unique number to connect the phone call to a customer’s website journey and campaign history, so you can understand which campaigns and keywords were responsible for driving phone sales. Smart Match offers the fastest and easiest way to link call revenue to marketing activity. When you activate it in ResponseTap, you can easily discover which marketing source is driving your highest value phone sales. All it takes is a simple CSV upload, meaning you can now effortlessly close the gap in your reporting puzzle. Easily make comparisons on performance with lifetime access to your call data. Some Call Intelligence providers only allow access to 12 months, but we think reporting year on year comparisons should be a given.