Lead Recorder
Lead Recorder is a lead source tracking platform that shows businesses and agencies exactly where website leads came from. The tool records the full visitor journey, including the ad, search term, referral source, landing page, pages visited, time spent, device, form submission, phone click, or booking action. It is designed to turn confusing analytics data into a plain-English lead feed that business owners and clients can understand. Lead Recorder works with platforms such as WordPress, Webflow, Squarespace, Wix, Shopify, Calendly, and custom HTML sites through a single script tag. The platform tracks visitors without cookies, stores attribution in the browser, and offers a free forever plan with paid upgrades for more sites, unlimited leads, alerts, CSV exports, and white labeling. Lead Recorder helps agencies, business owners, and web designers prove which channels, ads, keywords, and pages are actually generating leads.
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TrueROAS
TrueROAS is an AI-driven ad tracking and attribution software built for ecommerce stores that helps merchants accurately track and attribute sales to the correct advertising sources across major channels like Meta, Google, and TikTok so users can see where revenue really comes from and optimize ad spend, even in a cookie-less world. It integrates seamlessly with Shopify and WooCommerce and can support custom integrations, giving real-time data updates and a unified dashboard that shows performance metrics, lifetime value tracking, creative insights, and ROI so advertisers can identify winning campaigns, reduce wasted spend, and make informed decisions with clear attribution rather than guesswork. It uses advanced AI and machine learning to match conversions to specific ads, feeds enriched conversion data back to platforms, and provides fast insights that help improve return on ad spend and lower cost per acquisition while staying GDPR-compliant and privacy-friendly.
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wecantrack
All your affiliate data in one dashboard and your marketing tools.
We have worked in the affiliate marketing industry for many years. During this time, we have developed various tools to help our previous employer - including conversion tracking, affiliate data reporting, affiliate link testing, automation of content sorting through algorithms, deeplink generation and more.
In January 2017, we finally managed to create an integration that links our affiliate conversion data with Google Analytics. Realizing the potential of this tool, we founded wecantrack in January 2019 to offer this solution among more integrations to affiliates.
We are excited to be fully focused on wecantrack, and helping our clients set up proper conversion tracking. We know that affiliate marketing is becoming a more challenging industry every year, with so many restrictions and increasing competition. But being able to fully monitor every channel and website element is more important than ever!
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Blackwood Seven
In marketing attribution methodologies around the globe there are two fundamentally differentiated approaches deployed. The first one is the top down population based approach which was traditionally done through multiple linear regression which heavily limited the number of media channels and variables that could be quantified at any given time. The second approach is the bottom up approach where individual cookie-based interactions are summed up to form a bigger picture. With Hamilton AI we have developed a new generation of unified measurement models. Models that can both attribute, optimize and allocate the biggest share of most marketing budgets. Namely the paid media spend. All without the disadvantages of the previous models. Scattered and incomparable data combined with multiple dedicated tools to measure the impact of marketing activities are leading to spurious attribution and sub-optimization.
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