Alternatives to Lytics

Compare Lytics alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Lytics in 2024. Compare features, ratings, user reviews, pricing, and more from Lytics competitors and alternatives in order to make an informed decision for your business.

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    CrossEngage

    CrossEngage

    CrossEngage

    CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI. The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys.
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    ONEcount

    ONEcount

    GCN Publishing, Inc.

    ONEcount is a customer data platform (CDP) that combines a full Audience Activation Toolsuite in one, tightly integrated stack. Leveraging a mature history of identity resolution, data consolidation and advanced identification and targeting tools, ONEcount delivers a simple-to-manage ecosystem while streamlining the tech stack. The system features AI/Machine Learning capabilities, aggregated Business Intelligence (BI) & Predictive dashboards, 100+ pre-built data visualizations, DExTr - ETL engine, a robust activation tool suite with forms, Landing page, pop-up Builder, segmentation and built-in on-site and off-site targeting capabilities, GAM/DFP integrations, social and single sign-on abilities, and a host of other tools to enable cross-sell/upsell initiatives, increase conversions and create personalized 1-to-1 messaging.
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    Octolis

    Octolis

    Octolis

    Octolis is a full-stack data platform for marketing teams. We empower marketers to faster analyze and deploy data-driven use cases. Sitting on top of a database you own, Octolis is the easiest way to unify, score and sync actionable data in your business tools. Key features: - Flexible data model - Real time data processing - Data preparation recipes & pre-made scoring - 30+ connectors for sources and destinations (FTP files, Gsheet, webhooks, marketing tools, etc.) - Really powerful API
    Starting Price: €700/month
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    Velocidi

    Velocidi

    Velocidi

    Velocidi is a first-party audience solution for e-commerce marketers. Brands and their agencies use Velocidi to automatically build and segment their first-party audiences for strategic marketing on major platforms. Velocidi’s award-winning technology uses machine learning to predict customer behavior and create highly precise segments for campaigns that maximize revenue and accelerate growth.
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    Ascent360

    Ascent360

    Ascent360

    Ascent360 is a customer database platform that seamlessly integrates multiple data sources to create a comprehensive 360 degree view of your customer, allowing you to create and execute highly targeted marketing campaigns. With an intuitive drag and drop segmentation tool, our software puts the power back in the hands of the marketer enabling list creation and campaign deployment in a matter of minutes. Our software integrates with the systems you already have in place to compile your data into a single cloud based customer database. Customer analytics and predictive models such as RFM, lifetime spend, and customer/prospect ratio are then derived to help guide your marketing strategies. Our customer segmentation software and third party integrations makes it easy to build and execute and deliver omni-channel campaigns to your customers and prospects.
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    ReSci

    ReSci

    Retention Science

    We empower innovative marketers with artificial intelligence to deliver relevant experiences to their customers. Out with the old and in with the new. No more drips or series, just intelligent lifecycle marketing automation so you can achieve more in less time. Our platform uses artificial intelligence to automate your emails, outperforming rules-driven campaigns and saving you time—and headache. Some of the world’s most recognizable brands trust ReSci for performance and deliverability. Our AI makes 7 billion predictions each day. Our award-winning platform Identifies hidden patterns in your customer data to help make impactful data-driven decisions. We predict each customer’s purchasing intent, affinity towards a specific product, where they are in the purchasing cycle, and more. The first Customer Data Platform with AI predictions at its core. Manage your customer relationships and get insight into their behaviors and patterns, as well as see predictions for all your users.
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    BlueConic

    BlueConic

    BlueConic

    BlueConic, the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it accessible wherever and whenever it is required for marketing. More than 300 brands, including Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, leverage BlueConic to unify their first-party customer data into persistent, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe. Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement. Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages. Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data.
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    Orbee

    Orbee

    Orbee

    Orbee's Middleware integrates all of a dealership's data sources into a customer data platform. This centralized first-party data can be activated via marketing and advertising channels, used for advanced attribution reporting, and enriched with third-party data through our network of industry-leading data aggregators. Orbee’s all-in-one platform maximizes the value of a dealership’s data, our commitment to integration ensures that all of your first-party data never goes to waste. Through our platform, you can analyze, activate, and enrich your data, and more. Understand your traffic sources without tedious setup and find answers with our campaign analytics offerings. Unify shopper profiles with a powerful CDP that gathers data from all activity across your websites, third-party tools, and CRM data.
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    AIM

    AIM

    CloudEngage

    It’s very difficult to define all of the first-party data segments that become important as you build your business. Smart Segments™ allow you to AIM in the future at your audience with incredible conversion campaigns based on behavioral and contextual attributes. Geo-targeting, behaviors, actions, time, weather, referral source, language, search terms and URL history are immensely valuable resources gathered by AIM. You simply add a tiny piece of code to your site. From that point forward, AIM is doing all the heavy lifting to build intelligence into your dashboard. It’s a perfect way to get started with personalization without any cost. Plans to replatform your CMS or CRM? No problem, make sure AIM is installed on each instance and you’ll have perfect continuity. In order to effectively market, sell, and make product, you need to know your customer. Data buried in a CRM or analytics isn’t actionable. AIM brings the power of personalized marketing to your brand, effortlessly.
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    BuyerGenomics

    BuyerGenomics

    BuyerGenomics

    Software that learns, acquires, & grows customers to maximize growth with mathematical certainty. The intelligent use of machine learning and marketing automation makes the entire predictive marketing process smarter, easier, & a better experience for your customers online and offline. Much more than an old CDP, legacy ESP or CRMs… BuyerGenomics has become the Predictive Marketing Automation (PMA) tool of choice for modern retail marketers. Capturing and organizing customer data is table stakes. BuyerGenomics continuously updates its 360-degree, omnichannel customer profile. As a result BG adapts the contents of the marketing it deploys and the timing of the marketing to produce the most relevant and valuable experience for your customer. So while BuyerGenomics is converting the insights it derives on individual customers into action and revenues, it also produces analytics that inform your marketing strategy in meaningful ways.
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    Wyng

    Wyng

    Wyng

    Wyng is the world’s leading Privacy-First Marketing platform. Built on a zero-party data API and privacy by design principles, Wyng makes it easy for brands to deliver customer experiences that are always welcome, relevant, and compliant. More than 250 brands and enterprises use Wyng to build deep, trusted relationships with their customers. Build from dozens of Wyng templates or create your own custom interaction to engage customers, earn data, and build trust. More engaging, relevant experiences drive conversion, earn data, grow loyalty, and increase purchases. Build world-class, branded experiences in minutes. Use accurate, obvious zero-party data instantly for personalization and insights. Consent-driven zero-party data delivers better results without any privacy concerns. Accelerate your team with Wyng services and leverage flexible, enterprise-grade tools to move with the speed of the market.
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    Retina

    Retina

    Retina

    Predict future value from day one. Retina is the customer intelligence solution that provides accurate customer lifetime value metrics early in the customer journey. Optimize marketing budgets in real-time, drive more predictable repeat revenue, and elevate brand equity with the most accurate CLV metrics. Align customer acquisition around CLV with improved targeting, ad relevance, conversion rates & customer loyalty. Build lookalike audiences based on your best customers. Focus on customer behavior instead of demographics. Pinpoint attributes that make leads more likely to convert. Uncover product features that drive valuable customer behavior. Create customer journeys that positively impact lifetime value. Implement changes to boost the value of your customer base. Using a sample of your customer data, Retina delivers individual customer lifetime value calculations to qualified customers before you buy.
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    Fulcrum

    Fulcrum

    Fulcrum

    Make better decisions on how to interact with your customers by collecting user behavior data in real-time to provide your customers with relevant messaging and recommendations. With Fulcrum, you can create in-the-moment experiences that accelerate customer engagement, improve brand loyalty and increase conversion rates. Fulcrum provides solutions for digital agencies, marketing teams, sales departments, and more. Using Fulcrum makes it easy to segment customers and deliver personalized experiences across all your marketing channels, like providing content recommendations for your customers that connect them to your brand and retain their loyalty. Fulcrum can personalize a campaign experience in real-time to create a more relevant experience and increase conversions via an automated workflow. Fulcrum uses AI to identify and respond in real-time to known and anonymous customers to advance engagement and increase conversion.
    Starting Price: $5,000 per month
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    Surfside

    Surfside

    Surfside

    Surfside is an end-to-end marketing technology that aggregates your 1st party data across all customer touchpoints. Allowing advertisers the ability to better understand, target, and measure how to influence current and future customers. Add location, purchase, and demographic attributes to your customer data to create detailed and proprietary target audiences, differentiating your media buying from readily available datasets and 3rd party audiences. Activate personalized and targeted campaigns across connected devices like desktop, mobile, tablet, OTT, and CTV. Using Surfside’s owned and operated demand side platform, we prioritize people that match your target audience and campaign goals. Engage with shoppers at the point of purchase through retail media. A high-impact and flexible advertising channel that gives brands and retailers a new way to drive sales and influence purchasing.
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    DealSignal

    DealSignal

    DealSignal

    DealSignal provides fresh, accurate, verified B2B data that helps sales & marketing teams maximize their efficiency, performance and results. Precisely target the right buyers, personalize your outreach, and drive more conversions. The DealSignal platform provides access to 600M+ global companies and contacts with over 100 data points, including detailed account profiles, contact profiles, verified emails, corporate & direct phones, social URLs, and mailing addresses – all with 97%+ accuracy and a 100% data guarantee. Optimize your lead scoring and routing, accelerate sales follow-up, personalize conversations, and maximize conversion rates. Better sales and marketing performance starts with better data. Refresh, enrich & reverify your data automatically, on a schedule. Eliminate time wasted on manual data research. Build precise decision-maker lists that enable multi-touch, multichannel campaigns and cadences that deliver higher conversions and build more pipeline faster.
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    Starting Price: $399 per month
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    Actito

    Actito

    Actito

    Improve your customers' and prospects' experience at every stage of their journey with Actito's Activation Platform. Actito's real-time personalization and omnichannel marketing automation capabilities enable you to deliver the right message, at the right time, through the right channel. Accelerate conversion and increase revenue. Capture and blend all your data sources in one place to support all your tools of engagement, in the spirit of GDPR. Address your customer by name and push personalized offers to them that you know are relevant and timely. The richness of the Actito data model enables you to respond intuitively and accurately, regardless of how your customers like to do business. Construct unique marketing programs around individual customer needs and keep a dialogue going for the life of the relationship. Test all your ideas, however ‘silly’ and launch imaginative campaigns that get a clear and personal message across at exactly the right time.
    Starting Price: $500.00/month
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    Verix

    Verix

    Verix

    Verix’s decision engine empowers business professionals, combining human intelligence with AI to leverage a wide variety of customer data – historical, factual, and predictive, to devise winning strategies and scientifically execute them, enabling a personalized approach to customer engagements with exceptional accuracy and explainability at unprecedented time-to-value. Initial Tovana implementations show indications of 20% revenue uplift due to optimized customer engagements as well as stronger establishment of brand market position, measured through increased sales and reduced HCP churn. As Tovana was designed to boost self-reliance, teams enjoy greater productivity and decreased need for 3rd party resources. Empower your sales team with transparency and explainability. Equip sales with insights to engage every HCPs with personalized messaging that answers their exact needs, and delivered at the most opportune time.
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    Proem Sports

    Proem Sports

    Proem Sports

    Proem Sports is a leading Customer Data Platform (CDP) tailored for the sports industry. Our platform enables rights holders to consolidate various fan data touch points into a single, comprehensive system. With Proem Sports, you can create detailed single fan profiles and develop highly specific segments based on behavioral, transactional, and demographic data. This segmentation allows for personalized marketing campaigns that resonate with your fans, enhancing engagement and loyalty. Our platform empowers you to engage with the fan universe & monetize zero-party, first-party, and third-party data, fostering deeper relationships with your audience. With Proem Sports, you can: Unify and transform your fan data into actionable insights. Craft compelling experiences that drive fan engagement. Build a brand that your fans and partners will love.
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    Viewn

    Viewn

    Viewn

    Our audiences are customers of marketers. Our profiles record customer touchpoints and let you adjust tactics based on the activities of the individual user. Customer insights from behavior and preferences stored within profiles supply marketers with the essentials to craft content that inspires specific groups. Apply key segments to your customer base to go beyond demographics and build persona-based engagement which makes targeting more precise and effective. To really know your customers, create multiple segments by filtering and selecting a demographic. By layering analytics and feedback mechanisms throughout our platform, engagements are scored. Learned and continuous campaign nurturing along the total customer life-cycle. Our AI enables features like auto-segmentation and predictive retention.
    Starting Price: $999 per month
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    SAP Marketing Cloud
    Offer customers the freedom to define their journey. Fulfill the promise of CRM with SAP Marketing Cloud. Drive more revenue and give customers freedom to discover, engage, and buy. Sharpen the focus of your marketing team by leveraging the full context of customer needs and demands. Unite experiential and operational data to build a single, comprehensive view of customers. Remove silos across the organization and activate the full value of customer data. Gain deeper insights into customers to understand their intent and anticipate their behavior. Identify hidden trends and discover micro-segments with just a few clicks to shape your marketing strategy. Build customer trust and deepen customer relationships with greater insight and agility. Use real-time business intelligence to enable fast analysis and confident decision-making across the organization, while delighting customers and optimizing marketing performance.
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    Ometria

    Ometria

    Ometria

    Create marketing experiences your customers love. AI-powered customer insight and cross-channel marketing, by Ometria, which is the customer data and marketing platform for retail. Ometria gives marketers the ability to create personalized experiences throughout the customer journey. Ometria brings together data from all customer touchpoints to build a unified profile of each shopper. The platform uses AI to analyze customer behavior and provide insights that are directly actionable in marketing campaigns. Ometria’s marketing platform enables you to create personalized marketing experiences across relevant channels and touchpoints. We get it. You’re stuck using technology that wasn’t designed for offering customers individually tailored experiences. It’s hard to predict customer behavior and tastes, and even harder to create campaigns, at scale, that appeal to them as individuals. Ometria replaces and upgrades your existing ESP, helping you create great marketing experiences.
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    Poltio

    Poltio

    Poltio

    We help the world's top brands access, engage with and learn from their users with interactive content and declared data. Build a mutually beneficial relationship with your users, engaging them with interesting and useful interactive content. Generate leads delivering customized offers and incentives based on user personas created on the fly. Direct user engagement, develop real-time insights, and analyze results with our dashboard and reports or the help of our experts! Easily create and share fun, engaging, non-intrusive interactive content embedded in and across your own digital channels. Create a highly engaged user base. Understand your users on a deeper level with every interaction with declared, first-party data collected with transparency and in compliance with GDPR and CCPA. Launch a powerful ongoing engagement and declared data strategy with our turnkey SaaS solution. Our SaaS platform was developed based on five years of experience processing over 10 million engagements.
    Starting Price: $40 per month
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    Markight

    Markight

    Markight

    Markight is a retention marketing solution that helps your eCommerce business build more effective marketing strategies by analyzing customer data. Plan marketing, advertising and promotional campaigns based on your customers’ buying behavior. Optimize your sales strategy by considering factors such as price, previous sales and product categories. Benefit from data science technology to classify your customers and make data-driven decisions for each customer segment. Accelerate and facilitate the process of KPI Monitoring by aggregating and visualizing different sources of business data. Markight is a customer data analytics platform and a data-driven marketing tool that helps marketing and sales managers make smarter and more effective decisions about their customers instantaneously. By using customer bundling techniques, data science technology, and artificial intelligence, Markight enables organizations to identify their valued customers and retain them.
    Starting Price: €250 per month
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    SAP Customer Data Cloud
    Turn anonymous visitors into loyal customers. Offer seamless engagements, build trust, and deliver personalized digital experiences to businesses, partners, and customers. Offer seamless, personalized B2C engagements. Gain new and loyal customers by securely identifying and engaging them and delivering relevant experiences with SAP Customer Identity and Access Management solutions for B2C. Onboard customers quickly with intuitive user registration. Drive personalized engagements by using social login workflows. Improve omnichannel strategies with single sign-on, SAML 2.0, and Open ID Connect data federation standards and authentication options. Bridge data silos and create unified customer profiles to deliver trusted, relevant, and personalized experiences. Accelerate time to market, simplify identity lifecycle management, and protect against risks with SAP Customer Identity and Access Management solutions for B2B.
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    ODAIA MAPTUAL
    ODAIA's MAPTUAL looks at the customer journey end to end. Using cutting-edge analytical tools, AI and ML, MAPTUAL delivers predictive insights to pharma commercial teams on a real-time basis enabling precision targeting, better resource utilization and commercial agility. All this in one software as a service (SaaS) package that works with the data you already buy. A customer insights tool that integrates the data you already have from across internal and external sources. MAPTUAL applies unique and proprietary algorithms to deliver real-time, predictive insights to your sales and marketing teams so they can deploy their resources more efficiently and create hyper-personalized customer engagement. Refine customer targeting using market drivers. Adjust them in real-time as necessary. Measure, optimize and hyper-personalize the right message to the right HCP using the next best channels in order to deliver the next best experience.
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    Oracle Marketing
    Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences. Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual. Collect data from more places, apply intelligence at scale, and use insights to deliver personalized experiences in the moments that matter. Empower marketers to use their intuition and creativity to orchestrate amazing B2B and B2C campaigns and irresistible customer experiences. Target high-value accounts and individuals, optimize lead generation and progression, boost customer retention and growth, and ensure consistent, personalized messaging across all channels and geographies.
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    Netcore Cloud
    Netcore Customer Engagement & Experience is an intelligent full-stack platform that gives you the power to redefine growth. Full stack growth platform for marketers, product and growth managers. Grow your conversion, retention, and revenue with Raman's game-changing predictive intelligence. Marketing and product leaders at customer-centric brands trust Netcore to deliver a world-class customer experience. Powerful, easy to use intelligent customer engagement platform helping you increase conversion & retention. Efficiently automate the delivery of highly personalized campaigns to distinct customers. Netcore Customer Engagement takes the guesswork out of how to engage with customers with data analysis backed by machine learning. Create a unified profile by stitching together data-points from every interaction a customer has with your brand across online & offline channels - website, mobile app, & marketing channels
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    rgOne

    rgOne

    RedPoint Global

    rgOne, Redpoint Global’s fully integrated solution, delivers you a single point of control to connect customer data and execute marketing campaigns. So your customers can achieve the real-time, hyper-personalized experiences they demand. Capture all that's knowable about every individual customer. To create all that's accurate and continually updated, in one Golden Record. Generate your next best offer, action and message. In the context and cadence of each customer. Deliver consistent and personalized experiences across all customer touchpoints. With our flexible cloud architecture and open garden approach, you stay in control. With a deployment that serves your enterprise goals and meets your security needs. Move from mass marketing to real-time, 1to1 personalized marketing. With rgOne’s unrivalled capabilities in customer data management, automated machine learning and intelligent orchestration.
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    Amperity

    Amperity

    Amperity

    Built for precise, scalable identity resolution, Amperity’s platform delivers on the promise of a complete customer 360 foundation. Starting with a novel approach to resolving identities at scale, learn how we've revolutionized how brands harness the power of customer data. Turn raw customer data into fuel that powers your organization across marketing, analytics, and IT. Skip the data wrangling and query quagmires. Deliver accurate, high-impact insights throughout your organization. Speed, scale, and security to handle the largest datasets easily while respecting user privacy. Our expert teams work with you to get up to 10X return on your investment. A CDP for the entire organization, no matter who needs to use it or what tools need to be connected. Our approach makes sense of messy data and lets you put it to work, fast. Industry-leading value & guidance. Patented, AI-driven Customer 360.
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    GrowthLoop

    GrowthLoop

    GrowthLoop

    Launch high-performing marketing campaigns on all of your customer data. Equip your marketing team with the tools to quickly and independently segment audiences based on your most trusted customer data. Enter the world of self-serve journey orchestration in a drag-and-drop UI built for marketing acceleration and accuracy. Once you've achieved campaign momentum, it's time to identify your most successful strategies faster than ever before. Keep up with your newfound pace with GrowthLoop’s suite of generative tools geared at supplementing your creative team for highly personalized content across any channel or journey. Organizations drive more revenue by using GrowthLoop to launch intelligent, personalized campaigns faster. Elevate your existing martech investments by activating campaigns across your existing systems and channels. Combine data from disparate sources and begin relying on a single source of truth, increasing the velocity and accuracy of campaigns.
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    Revotas

    Revotas

    Revotas

    Orchestrate campaigns triggered by real-time consumer behavior using Revotas marketing automation platform. Our platform lets you run more effective, efficient campaigns across mobile, email, social, and paid search channels. Create unparalleled customer journey experience and take personalization to a whole new level by leveraging the power of Revotas platform. Using data-driven insights gained from each consumer’s behavioral data, you can improve customer experience and increase conversion. Identify your highest-value subscribers and active consumers, then deliver targeted messages to increase lifetime value. Take a consumer-centric, data-driven approach that automatically personalizes messages at the individual level to increase engagement and loyalty. Predict likely purchase behavior and use AI to adjust results in real-time based on individual behaviors.
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    journy.io

    journy.io

    journy.io

    Stop crunching data scattered across various sources, searching for revenue potential and churn risks. Collect product, customer, and subscription data into journy.io, discover ideal customer profiles and their preferred product features, and engage with the most promising accounts and users. Get a deep understanding of common data points and key usage patterns that most impact acquisition, conversion, expansion, and churn. Trigger playbook automation on specific users from the most/least promising accounts to reach aspired conversion, expansion, and retention goals. Optimize these plays over time. Orchestrate engagement processes with 3rd party apps, using live-synced real-time product data. journy.io starts email drip campaigns, creates sales tasks in your CRM, triggers in-app onboarding sequences, or sends team notifications on Slack.
    Starting Price: €200 per month
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    ArcSpan

    ArcSpan

    ArcSpan

    ArcSpan is an innovative new platform focused on the needs of the world’s finest publishers. Unlock the most value from your audiences while providing advertisers the targeting performance they need. Built from the ground up for publishers and data owners, we’ve integrated the key levers to achieving revenue operations success and monetization insights in a first-party data world. ArcSpan’s data software solution complements your existing technology partners and exists specifically to maximize addressable audience revenue, eCPM, fill-rate, yield and brand safety. We bring a unique understanding of the challenges and opportunities that publisher revenue management teams face in an evolving marketplace. Deep adtech expertise - bringing together recognized leaders from both the sell-side and buy-side to solve hard problems.
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    Bloom Intelligence

    Bloom Intelligence

    Bloom Intelligence

    WiFi marketing and customer analytics software as a service platform for restaurant and retail locations. With Bloom, automated WiFi marketing becomes easier than ever. Passively collect detailed customer profiles for segmented, personalized marketing, and customer analytics even they don't log into your WiFi. Improve online ratings, identify churning customers, create loyalty programs, and create automated email marketing campaigns. Detailed ROI reports on every campaign. White glove customer support and training for WiFi marketing. Track the performance of your marketing campaigns down to a guest walking back in your door, actual transactions, and even reviews they have posted on Google, Facebook, or through first-party surveys. Use machine learning to win back lost guests, and increase your customer's frequency. Automate the building of online reviews on Facebook & Google.
    Starting Price: $35 per month
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    Zeotap

    Zeotap

    Zeotap

    Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Our independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the marketing ecosystem. Recognized by Gartner as a "Cool Vendor" (2020) and by AdExchanger as the “Best Data-Enabling Technology” (2019), our platform meets the highest enterprise data privacy and security standards, including GDPR, ISO 27001, and CSA STAR. We serve the world's top brands, agencies, and publishers across a dozen countries in Europe, North and Latin America, and APAC. Zeotap is also the founding member of ID+, a universal marketing ID initiative.
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    WebMaxy eGrowth
    WebMaxy eGrowth is an all-in-one eCommerce management platform that gives you direct access to customer data & interactions in one place. It integrates your data and tech stack seamlessly and begins to produce marketing reports. Analyze your different marketing channels to learn about their conversions and revenue contribution. Use different attribution models to analyze the performance of distinct marketing channels and make smart investments. Execute customer segmentation to target customers precisely with personalized messages. Automate your SMS, WhatsApp, & Email campaigns to drive customers to the end of the funnel.
    Starting Price: $99
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    Tresata

    Tresata

    Tresata

    Tresata monetizes big data with incredibly smart software to crunch all your internal data and all your (rapidly exploding) social data at the intersection of which lies value that delivers an unfair competitive advantage. We always do it with game changing technologies and only if it can solve some really big problems. All towards a rather simple goal, to crunch all your data to help you make better decisions for your customers.
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    Spectrum Context Graph
    Discover a shareable, multi-dimensional view of your customers with innovative knowledge graphs to create accurate, actionable customer-centric views. The quality of customer data defines and shapes customer interactions, engagement, and experiences. High-quality data enables a single, accurate view of the customer and can impart an understanding of their needs and behaviors. Equally important, trusted data reveals accurate and complete transaction histories and contextual information that you require to deliver the personalized experiences that your customers crave. Break down data barriers and silos, connect hard-to-access information, and share insights across your entire business. Add context to customer profiles, uncover timely actionable insights, and create powerful experiences. With Spectrum Context Graph, you can access the fully integrated, accurate, and enriched customer 360 views you need to drive your business forward.
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    Qinship

    Qinship

    Qinship

    Qinship gives Salesforce customers the power to leverage and maximize customer data to generate hyper-targeted audiences in real-time. Increase revenue and realize cost-efficient ad spending on one platform. Qinship provides an advanced e-commerce marketing platform that empowers B2C companies to develop deep customer insights and increase brand loyalty. Qinship delivers a secure, scalable and cloud-based solution that enables B2C e-commerce companies to better identify, segment and score customers in real-time and increase customer lifetime value and loyalty. With Qinship, marketers can market with significant relevance, see direct attribution ROI on media spend and deliver a more personalized experience to customers and prospects.
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    PRDCT

    PRDCT

    PRDCT

    Bring your client, prospect and lead data together into one solution. Gather data spread across individual systems and campaign tools into a single unified view of the customer. Use this throughout the organization when you need an integrated, 360-degree view of your customer, GDPR-proof. With the PRDCT Audience Builder use your unified customer view to make omnichannel campaigns and improve your marketing effectiveness. The PRDCT apps make it easy to reach your customer data goals, whether it's segmenting customers, personalizing content or improving your general marketing effectiveness. We do the hard work centralizing your customer data from across your data ecosystem. This gives you more time to understand, connect with and activate your customers. PRDCT automatically captures individual consent from all your source systems and combines this into GDPR proof customer permissions and preferences.
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    Zeta CDP+
    Zeta CDP+ provides marketers with more growth opportunities than a traditional CDP. Connect all consumer data, known and unknown, into one real-time, enhanced view that continuously translates their behaviors into actionable marketing insights. We put the plus in CDP+ for a reason. Our goal is to partner with progressive marketers to grow revenue, build better customer experiences, and support digital transformation strategies. CDP + enriches marketers’ data with 2,500+ intent and interest signals, identity resolution, syndication, and activation from Zeta’s Data Cloud to deliver a more actionable, real-time view of both prospects and customers, at the individual level. Deploy personalized messaging that actually resonates. Zeta CDP+ is the only customer data management solution that delivers up to the minute interests and real-time intent signals that you can quickly activate on, resulting in higher engagement and better results.
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    BlueVenn

    BlueVenn

    Upland Software

    Customer Data Platform and Omnichannel Marketing Hub. Unify every customer interaction, from all devices and channels, and deliver personalized, omnichannel experiences that increase customer engagement and lifetime value. BlueVenn is a unified customer data management, compliance and customer journey orchestration platform, with analytics and machine learning, to drive highly targeted personalized engagements. Our unique drag & drop customer analytics, segmentation and predictive tools put customer insights at your fingertips, whilst the omnichannel customer journey builder personalizes every online or offline customer touch-point.
    Starting Price: $2,333 per month
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    V12

    V12

    V12

    V12’s new breed of marketing blends data, technology and analytics to drive accelerated results. Consumers produce mountains of data everyday as they shop across a myriad of channels and devices. This data is fragmented across many systems and marketing platforms — obscuring customer behavior. The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your customers like never before and develop actionable insights to deploy unified customer journeys – wherever and whenever your customers prefer. Using hundreds of sources of offline and online data, best-in-class technology and analytics, and proprietary data methodology, we can connect you with consumers in the market for products and services you sell based on browsing and shopping activity, identification of visitors browsing your website and life event triggers.
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    EPICA

    EPICA

    EPICA

    Under the partnership, EPICA moved its prediction platform to Azure, Microsoft's cloud platform, giving our clients and suppliers instant and secure access to EPICA’s data science tools. Companies are using the EPICA Platform and Sophia® AI to anticipate and outperform competition. Easily integrate your current technological stack with our frictionless implementation process. Detect patterns to anticipate your customer's next move through highly accurate predictions over your customer purchase intentions. Discover the chances of purchase of each shopper or build your own audience to test the chances over and action (or product). Create the personalized experience your customers expect in exchange the data they share. Deliver an immersive and coherent experience within your store and / or your ads campaigns. The secret behind highly accurate predictions is the quality and amount of data from which the AI engine can learn.
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    Braight

    Braight

    Braight

    Enrich your business with simple and adaptable AI-based solutions that outperform traditional processes and increase the accuracy of your scoring process through our AI-predictive technology. We deliver accurate and unique online behavioral data on customers. Braight’s AI customer segmentation solution will help you gain deeper insights into your customers' behavior through intelligent customer segmentation and predictive behavioral analysis of vast quantities of customers’ online behavioral data. This solution has been developed to boost revenues from cross-selling by identifying our client’s customers who are more likely to convert. Meanwhile, our enhanced segmentation solution enables our clients to better segment and target audiences, allowing for a higher level of message personalization and, consequently, a better response rate to digital campaigns. These solutions provide invaluable insights into the past, current, and future behaviors of customers.
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    Bridg

    Bridg

    Bridg

    Discover the first customer data platform purpose built for brick and mortar retailers and CPG brands. With Bridg, credit and debit cards become loyalty cards. Loyalty tactics can now be used across all customers, enabling retailers and CPG companies to enjoy the same rich insights, targeted marketing capabilities, and closed loop measurement as digital brands. Tap into Bridg’s exclusive offline identity resolution capabilities that deliver industry leading accuracy levels and match rates. Match transactions to a single person even when customers use different cards across online and in-store channels. Leverage pre-defined standard dashboards that display core customer behavior, utilize preferred business intelligence tools, or use SQL for advanced analytics. Uncover timely and relevant insights with continuous, ongoing transaction updates to customer profiles.
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    Voyado

    Voyado

    Voyado

    To give your customers the best, most relevant experience, you need to get to know them. And there is only one way to do it – through customer data. Voyado gives you the data, the insights, and the tools you need to communicate with pure preciseness. Want to know more about why Voyado is the best platform for retailers looking to grow their business? You won’t find a better platform to increase customer loyalty in retail. And we say that with confidence because we’ve been focusing solely on building Voyado for the retailer. And where attention goes, energy flows – so to speak. It’s important for us that Voyado is used by our customers – without you having to pay for consultants. That’s why we made this powerful platform super easy to use and implement. Plus, our customers say it’s really fun to use! The reason we’re mentioning the true care and support we will give you as our customer – is because of the simple fact that it’s 100 % true.
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    SALESmanago

    SALESmanago

    Benhauer

    We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website behavior, stored and managed in our Customer Data Platform. This data powers our Omnichannel Marketing Automation and AI-driven personalization. Our platform, co-developed with e-commerce marketers, introduces innovative tools like zero-party data collection, AI email design, and flexible workflows to address e-commerce challenges. Trusted by global brands like Adidas, Converse, and Crocs, we consistently deliver a 5-10x conversion boost and 40% annual growth, recognized by G2 for excellence. Think of us as an extension of your marketing team, always focused on delivering value, starting with a custom Growth Plan tailored to your business.
    Starting Price: 0
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    Segments

    Segments

    Tresl

    Automatic behavioral segmentation, customer journey mapping, robust reporting. Sync lists anywhere. The power of a data team in an app. Answer your most complicated marketing questions. Pivot segments across different dates and customer groups to find new opportunities for a winning campaign. Easily plug and play our customer segments into channels like Klaviyo, Google, and Facebook. A single source of truth without writing a single line of code. Segments make data analytics accessible to every business owner, data-savvy or starter. Every company, large or small, should have the power to leverage data in the pursuit of possibilities. As a part of the LinkedIn data team, our job was targeting the right users for different campaigns in an activity we endearingly called “list pulls”. Essentially, we stack-ranked users based on specific criteria and a likelihood to buy target solutions. Our teams developed massive tables covering hundreds of millions of rows of data.
    Starting Price: $79 per month
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    Experian Mosaic
    Consumers know what they want, and they want brands to know them. To resonate with consumers and beat the competition, marketers need to ensure they are targeting the right consumers, with messaging that speaks to them, not at them. Successful marketers leverage a data-driven strategy, which goes beyond demographic data to include behavioral, lifestyle, and attitudinal information, enabling them to target and communicate with consumers on a deeper level. Experian’s easy-to-use Mosaic® USA consumer segmentation portal of 126 million households and 650 lifestyle and interest attributes empowers marketers like you to precisely target your ideal audience and communicate with them on a personal level. Mosaic’s data segments the US into 19 overarching groups and 71 underlying types, giving you the insights needed to anticipate the behavior, attitudes, and preferences of your most profitable customers and communicate with them on their preferred channels, with messaging that resonates.