Audience
SaaS companies, software startups, application developers, product managers, growth marketers, lifecycle marketing teams, email marketing specialists, customer success teams, and software businesses seeking email marketing automation, transactional email APIs, customer onboarding workflows, audience segmentation, and automated user engagement
About Loops
Loops is an email marketing and transactional email platform designed to help SaaS companies manage customer communications throughout the entire product lifecycle. The software combines marketing campaigns, automated email workflows, and transactional messaging in a single platform. Its visual email editor provides customizable templates, reusable components, and centralized branding controls for creating consistent email communications. Businesses can automate onboarding sequences, product announcements, trial conversion campaigns, customer retention messages, and re-engagement workflows based on user behavior. Loops also provides contact management, audience segmentation, conversion tracking, email analytics, and developer APIs for integrating messaging into applications. The platform integrates with Stripe, Supabase, Clerk, Zapier, and other business tools while offering deliverability management, automated bounce handling, and AI agent compatibility.