Audience
Companies in need of a data enablement platform
About LiveRamp
Everything we do centers on making data safe and easy for businesses to use. Our Safe Haven platform powers customer intelligence, engages customers at scale, and creates breakthrough opportunities for business growth. Our platform offers the modern enterprise full control of how data can be accessed and used with industry leading software solutions for identity, activation, and data collaboration. Build access to data, develop valuable business insights and drive revenue while maintaining full control over access and use of data at all times. Accurately address your specific audiences at scale across any channel, platform, publisher or network and safely translate data between identity spaces to improve results. Protect your customer data with leading privacy-preserving technologies and advanced techniques to minimize data movement while still enabling insight generation.
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Product Details
LiveRamp Frequently Asked Questions
LiveRamp Product Features
Data Management
Identity Management
LiveRamp Reviews
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"LiveRamp review" Posted 2024-01-30
Pros: Unifies customer identifies across disparate offline & online data. Pre-built connectors expedite onboarding first-party data.
Cons: Very complex platform requiring expert resources. Lengthy implementation timeline. Expensive, especially for smaller brands & teams.
Overall: LiveRamp provides powerful identity resolution capabilities leveraging a vast network of consumer data partnerships. But the platform complexity warrants significant technical expertise.
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