Audience

Brands and retailers that want to use data to deliver personalized customer experiences

About Lexer

Lexer is the Customer Data & Experience Platform of choice for leading brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more. As the only CDP built for retail, we help the world’s most iconic brands drive incremental sales from improved customer engagement.

With one of the simplest onboarding processes in the industry, Lexer cleanses and combines data into an enriched single view of the customer with no heavy-lifting required from our customers. We unify data from any system and enrich it with AI-powered predictive analytics, third-party data, and targeted surveys. With CDP-powered insights fueling every use case, Lexer acts as the all-in-one hub for every customer-facing team—including marketing, ecommerce, retail and service.

With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value.

Integrations

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Company Information

Lexer
Founded: 2008
Australia
lexer.io

Videos and Screen Captures

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Product Details

Platforms Supported
SaaS
Training
Documentation
Live Online
Support
Phone Support
Online

Lexer Frequently Asked Questions

Q: What kinds of users and organization types does Lexer work with?
Q: What languages does Lexer support in their product?
Q: What kind of support options does Lexer offer?
Q: What other applications or services does Lexer integrate with?
Q: What type of training does Lexer provide?

Lexer Product Features

Audience Intelligence

Audience Segmentation
Social Listening
Sentiment Analysis
Data Visualization
Social Media Analytics
Data-Driven Insights
Competitive Intelligence
AI / Machine Learning
Trend Tracking
Image Recognition
Content Tracking
Filters / Search

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Customer Journey Mapping

Personalization

Recommendation Engine
Website Personalization
Abandoned Cart Saver
Contextual Targeting
Experience Management
Campaign Segmentation
Behavioral Targeting
Account Based Marketing
A/B Testing
Content Analytics
Customer Profiles

Predictive Analytics

For Education
For Healthcare
Modeling & Simulation
Data Blending
Demand Forecasting
Sentiment Analysis
Data Mining
AI / Machine Learning
Benchmarking

Lexer Additional Categories