Infor Interaction Advisor

Competera enhances retailers’ profitability and customer loyalty by leveraging AI to set optimal, customer-centric prices in real time. Our all-in-one platform combines Competitive Data and the Pricing Platform to meet all pricing needs. • Competitive Data provides real-time, high-quality market insights with a 98% SLA, offering a 360-degree market view to uncover trends and optimize pricing strategies. • Pricing Platform utilizes Contextual AI with over 20 demand drivers to deliver real-time pricing optimization across all products and channels. Retailers can make data-driven decisions with 95% accuracy, increase basket value, and achieve up to a 6% gross margin uplift. Our platform reduces the pricing team’s workload by up to 70%, allowing retailers to focus on strategic initiatives. The cost depends on the number of SKUs managed, deployment scale, and product configuration.

Even though digital experiences are more and more important for customers, 95% of the revenue generated in retail comes from brick-and-mortar stores. The role of these stores is the key if you want to optimize your customer knowledge. Acquire new customers and get to know their tastes, shopping habits, family, other retail store visited, projects. Optimize your database and create relevant customer segmentations in a fully secured environment. Increase the effectiveness of your marketing campaigns through email, SMS, rich SMS, and postal mail. Dolmen is a local customer marketing platform, used by points of sale to collect and use the data provided by their customers and prospects. Qualified databases to increase your customer knowledge. All-in-one marketing platform to manage your marketing campaigns. Mobile, web and in-store data collection.