Audience
Businesses looking for a market value assessment tool that gives them unique access to information based on thousands of data points
About Iceberg
Don't guess how much brands pay for sponsorship. Get the facts with market comparatives, just like the real estate market. Our tool works in conjunction with our valuation service to give you a range of real sponsorship deals in your market for a similar property. Sports, music or venue-naming rights. Compare apples to apples. Whether you're a service provider, a major sponsor or a title partner, we've got the data you need to drive sponsorship negotiations. Find existing comparables to drive sponsorship negotiation. Elevent has anonymized database files with thousands of real sponsorship deals to create an accurate pricing window on sponsorship agreements in North America.
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SponsorPitch helps make quick, smart connections between sponsoring brands and sponsorship opportunities. Filter thousands of potential partners down to a targeted list in a few clicks. Instantly see their current partnerships and connect directly with decision-makers. Follow the latest news or opt-in to tailored sponsorship alerts by company, category, location, and more. Capitalize on the information before your competitors. Insightful sponsor deal and audience demographic analytics that enables you to discover new partnership opportunities, benchmark against competitors, and negotiate better deals. Discover leads with industry-leading filter and search functionality. Research potential partners through in-depth profiles. Message other members and external contacts. Updates on the latest sponsorship trends and activity. Analytics, alerts, and CRM so you can keep track of, and capitalize on, the information that matters to you.
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Cakemix
Harness the power of the world’s leading sponsorship valuation solution and pinpoint the exact value of sponsorship proposals.
Cakemix is built to pinpoint the exact value of all sponsorship assets to build a solid business case, compare deals, and support your negotiation with data. Cakemix calculates the value of assets from social media, digital ads, traditional media and on-site assets.
Evaluate proposals before and after signing the deal to see if your brand got all of the value it was promised.
Get everything you need to build a business case or be better prepared to negotiate.
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Relo Metrics
In the face of economic uncertainty, get complete visibility into your sponsorship’s digital value, team-by-team performance, and market changes. Know what levers will maximize your sponsorship value or how to negotiate the right deal, before it’s too late. Use accurate and holistic data to create the right sponsorship packages that achieve your goals. Proactively manage and optimize how your sponsorship assets are performing. Bring your own data to the table to negotiate the right assets and value for your sponsorship. With powerful tools to understand every partnership asset’s performance, compare team-by-team performance, and benchmark against other teams, you can ensure that your sponsorship investments are providing you the right return on objective. Partner reports only provide the good side of the story. Ditch the subjectivity to align your team around the actual performance of your sponsorships.
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Hookit
Hookit built the first and most powerful sponsorship analytics and valuation platform to quantify and track the value and performance of sports sponsorships in social and digital media. $150B+ is spent on sports sponsorship & activation, which is not measured like any other form of marketing. We help brands maximize sponsorship investments, identify new partnership opportunities, and empower influencers and sports properties to prove and increase their value to sponsors. As content consumption migrates from TV to digital, a vast amount of sponsorship value goes unmeasured. Our mission is to improve global sponsorship effectiveness by providing the most comprehensive, trusted source of intelligent data. As social & digital media have the most in-depth data ever available, we use these media platforms as a proxy for overall sponsorship value. We analyze overall engagement on brands, influencers, and sports properties, including mentions, hashtags, and brand logos using image recognition.
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Integrations
Company Information
Elevent
Founded: 2013
Canada
elevent.co/software/iceberg/
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Product Details
Platforms Supported
Cloud
Support
Phone Support
Online
