Audience
Marketing analytics platform helping marketers to make better investment decisions
About GrowthOS
GrowthOS provides insight at a much faster rate than traditional marketing mix modeling, which means you can more rapidly find a path to increased ROI. Using GrowthOS is more cost-effective than paying for traditional marketing mix modeling. Which means the payback on your investment is faster. Data collection and ingestion via GrowthOS is easier and faster than traditional market mix modeling. Reduced data overhead means your team can focus less on formatting and more on insights. Every marketer needs to make decisions that lift performance and drive accountability. With GrowthOS marketing mix modeling, you have the marketing analytics platform that guides you to those decisions.
TiMi
With TIMi, companies can capitalize on their corporate data to develop new ideas and make critical business decisions faster and easier than ever before. The heart of TIMi’s Integrated Platform. TIMi’s ultimate real-time AUTO-ML engine. 3D VR segmentation and visualization. Unlimited self service business Intelligence. TIMi is several orders of magnitude faster than any other solution to do the 2 most important analytical tasks: the handling of datasets (data cleaning, feature engineering, creation of KPIs) and predictive modeling. TIMi is an “ethical solution”: no “lock-in” situation, just excellence. We guarantee you a work in all serenity and without unexpected extra costs. Thanks to an original & unique software infrastructure, TIMi is optimized to offer you the greatest flexibility for the exploration phase and the highest reliability during the production phase. TIMi is the ultimate “playground” that allows your analysts to test the craziest ideas!
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Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Semrush
Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.
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Improvado
Improvado is an ETL solution that facilitates data pipeline automation for marketing teams without any technical skills required. This platform ensures data accuracy and transparency and supports marketers in making data-driven and informed decisions. It is a comprehensive solution to integrate marketing data across the organization.
Improvado extracts data from a marketing data source, cleans, transforms, and normalizes it, and seamlessly loads the results into a marketing dashboard. Currently, it has more than 200 pre-built connectors. The Improvado team implements new connectors for their clients upon request.
With Improvado, marketers can consolidate all marketing data in one place for better insights into how they’re doing across channels, analyze attribution models and detailed e-commerce insights, and get accurate ROMI data.
Improvado is being used by companies like Asus, Gymshark, BayCare, Monster Energy, Illy, and other organizations from different industries as their marke
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Integrations
No integrations listed.
Company Information
Mutinex
Founded: 2019
Australia
mutinex.co/product/
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Product Details
Platforms Supported
SaaS
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