Audience
eCommerce retailers that want to optimize customer sales process
About Epic Insights
We predict user decisions and optimize the user journey of your website until the purchase is completed. Along the entire user journey, we calculate the affinity to reach the target for each user session. This opens up the following advantages: Visibility of your users’ decision-making process on your website. Evaluation of your content with regard to its conversion impact. Real-time calculation of the probability that a user will reach the next destination in the funnel. Let’s get started! We discover the hidden stories in our customers’ data with our potential analysis in order to generate business impact. Identifying data potential is the foundation for any AI project. Combined with a wide range of AI tools, this process results in a clean maintainable and easy-to-use software solution. We offer many years of experience in dealing with data and AI models in various fields:
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Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Pricing
Pricing Details:
The price depends on industry and range of the desired components.
Integrations
No integrations listed.
Company Information
Epic Insights
Founded: 2012
Germany
epic-insights.com
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Product Details
Platforms Supported
Cloud
Training
Live Online
Support
Phone Support
Epic Insights Product Features
Marketing Analytics
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
Website Analytics
A/B Testing
Campaign Management
Channel Attribution
ROI Tracking
Social Media Metrics
