Audience
Companies or individuals looking for a persona creation tool and audience analysis solution
About Dstillery
The smartest, data-driven brands and their agencies know they can no longer rely on generic audience solutions. That’s why we build just-for-your-brand Custom AI models to hand-pick audience members to create your best audiences. High performing audiences that are accurate and scalable. Easily explore, create, and activate audiences. We want to help our clients become smarter. We’re a group of relentlessly curious data scientists, engineers, and marketing and advertising professionals solving companies’ toughest problems in the face of constant technological change.
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CrossEngage
CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.
The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys.
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YouGov
On-demand access to an ever-growing source of consumer insights. Always-on audience research to over 24 million panel members in 55 markets. We call it living data. Constantly evolving, connected intelligence. Discover what your audience was thinking, feeling, doing, and buying yesterday, 5 years ago, and today. Actionable answers from your audience - from syndicated data and in-depth custom research to quick surveys and polls. Equip yourself with the knowledge to deliver more successful campaigns. With over 24 million registered panel members worldwide, YouGov helps you build the most complete picture of your customers’ complex lives. Our pioneering solutions help the world’s most recognized brands, media owners, and agencies to explore, plan, activate, and track better marketing activities. YouGov works continuously to remain the biggest, most representative, and most connected proprietary panel in the market.
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Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Codec
Drive brand growth using AI to understand and unlock audience culture. From insight to activation, Codec-identified Tribes enable cross-team remote collaboration and smarter marketing decisions at the speed of culture. Connect global teams and agencies to the Codec platform and put shared audience insight at the heart of brand-building. Codec exists to help brands make sense of the rapidly changing consumer environment, through this unprecedented shift to digital. We’ve spent five years working with the most sophisticated brands in the world, connecting global and local teams across all stages of the marketing workflow to underpin a shared view of their audiences in culture. We believe that brands that connect to culture are brands that grow. Our AI-powered audience insights analyse hundreds of millions of digital content engagements in real-time.
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Company Information
Dstillery
Founded: 2008
United States
dstillery.com
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SaaS
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