Audience
Salespeople and companies seeking a CRM solution to improve their operations
About CRM-gx
You may have read about failed CRM deployments and the difficulty of implementing CRM. Gartner Group and Meta Group report failure rates of 55-70% for CRM implementations. After reading statistics like that, many companies wonder, "Is there any CRM solution that is a genuine solution?" "Does any CRM product actually deliver on its promise?" And finally, "Do we have a chance of actually implementing a CRM solution once we pay for it?" The challenge companies face is how to separate the truth from the marketing hype. CRM vendors almost always describe their products as easy-to-use, intuitive and flexible. If all CRM solutions are so easy-to-use, intuitive and flexible, why is it that nearly 70% of all implementations fail? The answer is easy to find. Just ask the users. During the development of CRM-gx, HydraNet spoke with hundreds of users. We created a CRM system that salespeople don't hate.