Audience

Organizations searching for a Marketing Analytics solution

About Buxton Analytics Platform

The Future of Customer Analytics is here. Introducing the Buxton Analytics Platform. The cross-functional, mobile-friendly platform provides users with the combination of analytics tools relevant to their professional roles and unites organizations with a centralized view of their customers. The customizable platform is home to a growing collection of integrated, user friendly applications. SCOUT, Buxton’s industry-leading analytical mapping and management tool, is the banner application and now boasts an enhanced interface and functionality. Additionally, the platform is optimized for both desktop and mobile device use, providing professionals with easy access to analytics for decision making both in the office and offsite.

Integrations

No integrations listed.

Ratings/Reviews

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Company Information

Buxton
Founded: 1994
United States
www.buxtonco.com

Videos and Screen Captures

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Product Details

Platforms Supported
Cloud
Training
Documentation
Support
Phone Support
Online

Buxton Analytics Platform Frequently Asked Questions

Q: What kinds of users and organization types does Buxton Analytics Platform work with?
Q: What languages does Buxton Analytics Platform support in their product?
Q: What kind of support options does Buxton Analytics Platform offer?
Q: What type of training does Buxton Analytics Platform provide?

Buxton Analytics Platform Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Supported
Campaign Management Supported
Customer Profiles Supported
Customer Segmentation Supported
Data Integration Supported
Data Matching Supported
GDPR Compliance Supported
Personalization Supported
Predictive Modeling Supported

Marketing Analytics

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Not Supported
Customer Journey Mapping Not Supported
Dashboard Not Supported
Performance Metrics Not Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Not Supported
Website Analytics Not Supported

Mobile App Analytics

In-App Events Tracking Not Supported
Revenue Tracking Not Supported
Cohort Analysis Not Supported
Funnel Analysis Not Supported
Channel Attribution Not Supported
Push Notifications Not Supported
Uninstall Tracking Not Supported
Retention Tracking Not Supported
A/B Testing Not Supported