Audience

Organizations searching for a Marketing Analytics solution

About Buxton Analytics Platform

The Future of Customer Analytics is here. Introducing the Buxton Analytics Platform. The cross-functional, mobile-friendly platform provides users with the combination of analytics tools relevant to their professional roles and unites organizations with a centralized view of their customers. The customizable platform is home to a growing collection of integrated, user friendly applications. SCOUT, Buxton’s industry-leading analytical mapping and management tool, is the banner application and now boasts an enhanced interface and functionality. Additionally, the platform is optimized for both desktop and mobile device use, providing professionals with easy access to analytics for decision making both in the office and offsite.

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Company Information

Buxton
Founded: 1994
United States
www.buxtonco.com

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Product Details

Platforms Supported
SaaS
Training
Documentation
Support
Phone Support
Online

Buxton Analytics Platform Frequently Asked Questions

Q: What kinds of users and organization types does Buxton Analytics Platform work with?
Q: What languages does Buxton Analytics Platform support in their product?
Q: What kind of support options does Buxton Analytics Platform offer?
Q: What type of training does Buxton Analytics Platform provide?

Buxton Analytics Platform Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Mobile Analytics

In-App Events Tracking
Revenue Tracking
Cohort Analysis
Funnel Analysis
Channel Attribution
Push Notifications
Uninstall Tracking
Retention Tracking
A/B Testing