Brand24
Brand24 is a media monitoring tool to identify and analyze online conversations about your brands, products, and competitors.
Brand24 empowers its users to monitor their online reputation, prevent PR crises, track the results of their social media campaigns, boost their brand awareness, improve customers’ experience and find influencers.
This tool collects all publicly available mentions in real-time and covers various sources, including social media platforms, podcasts, newsletters, news sites, blogs, forums, and more!
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CisionOne
The all-new, AI-powered PR platform that works hard, so you can work smart. Get ready to transform the way you and your team work.
To navigate today's ever-evolving media landscape effectively, you need a new, revolutionary platform that leverages the latest AI technology to deliver real-time, in-depth media insights that enable faster decision making and more informed communications strategies.
CisionOne is more than a platform: It’s an all-new, all-in-one, AI-powered PR and comms partner.
Powered by sophisticated AI technology, CisionOne does the heavy lifting of monitoring, measurement and analysis – leaving you with the insights (and freedom) needed to do what you do best: Perfecting the very human art of communication.
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Sprout Social
Build and grow stronger relationships on social. Understand and reach your audience, engage your community and measure performance with the only all-in-one social media management platform built for connection. Sprout Social is proud to be a leader in usability, customer support and satisfaction, ROI and user adoption. Discover the most robust and cohesive social media business solution, built to scale. Uncover trends and actionable insights from social data to inform marketing and brand strategy. Plan, organize, schedule and deliver content as a team with cross-network social publishing. Streamline social monitoring and improve responsiveness with a unified inbox. Drive strategic decision making across the business with rich social data and dashboards. Real people, real brands, real connection. Customers share why they choose Sprout’s social media management software and solutions.
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Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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