Compare the Top Government Marketing Planning Software as of November 2024

What is Government Marketing Planning Software?

Marketing planning software is a tool designed to help companies streamline their marketing strategies. It can incorporate several features such as budgeting, resource allocation, customer segmentation and campaign scheduling. The software can be used both online and offline, allowing marketing teams to collaborate on projects in real-time or from different locations. Marketers can also access analytics and data visualizations with the software making it easier to identify campaigns that are underperforming or have potential for improvement. All in all, this type of software provides marketers with a comprehensive platform on which they can make decisions about their strategies more efficiently. Compare and read user reviews of the best Government Marketing Planning software currently available using the table below. This list is updated regularly.

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    Kochava

    Kochava

    Kochava

    Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more.
    Starting Price: FREE
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  • 2
    Ravetree

    Ravetree

    Ravetree

    Ravetree is an award-winning work management software platform that empowers teams to deliver work faster, be more informed, and spend less time searching for information. Companies use Ravetree to manage their projects, resources, and creative workflows—all in one place. Ravetree eliminates the pain of moving between different applications to find important information, relying on cumbersome spreadsheets, and entering the same data in multiple places. It’s easy to get work done with Ravetree!
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    Starting Price: $29/user/month
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  • 3
    Asana

    Asana

    Asana

    Asana helps teams orchestrate their work–from daily tasks to strategic cross-functional initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located. More than 119,000 paying customers and millions of free organizations across 190 countries rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. In Asana, you can track the status of initiatives with ease and get an accurate view of how you’re progressing towards goals. Report on project progress in minutes with real-time work reporting to create visibility for teams and stakeholders. Join millions of users getting work done with a free trial.
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    Starting Price: Free
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    Jira

    Jira

    Atlassian

    Jira is the only project management tool you need to plan and track work across every team. Jira by Atlassian is the #1 software development tool for teams planning and building great products. Trusted by thousands of teams, Jira offers access to a wide range of tools for planning, tracking, and releasing world-class software, capturing and organizing issues, assigning work, and following team activity. It also integrates with leading developer tools for end-to-end traceability. From short projects, to large cross-functional programs, Jira helps break big ideas down into achievable steps. Organize work, create milestones, map dependencies and more. Link work to goals so everyone can see how their work contributes to company objectives and stay aligned to what’s important. Your next move, suggested by AI. Atlassian Intelligence takes your big ideas and automatically suggests the tasks to help get it done.
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    Starting Price: Free
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    Smartsheet

    Smartsheet

    Smartsheet.com

    Smartsheet is an award-winning work management and collaboration platform built to help teams have less talk and more action. With Smartsheet, organizations have access to a powerful platform that enables them to open more doors for new ideas, customers, and revenue. Featuring a spreadsheet- like interface, Smartsheet offers tools such as file sharing, Gantt charts, work automation, portals, dashboards, and so much more.
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    Starting Price: $14.00/month/user
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    nTask

    nTask

    nTask

    nTask is an online project management platform, known for pioneering simplified work management. The platform helps to get more done while meeting all of the quality standards of industries. nTask is extensively customizable, and one of the most affordable in the industry. nTask is designed for all-sized teams and industries. Over 200,000+ companies trust nTask globally for managing campaigns, sprints, product development, inventory, clients, company goals & targets, and much more. nTask enables faster project completion through one platform that enables all team members to work efficiently without shuffling through multiple apps and has all the tools necessary for project management, such as custom fields, financial summary, task management, risk management, issue tracking, Gantt charts, Kanban boards, team collaboration, documents sharing, to-do lists, project planning, resource allocation, time tracking, timesheets module, roles/permissions, and workspace customizations
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    Starting Price: $3 per user/month
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    Teamwork.com

    Teamwork.com

    Teamwork.com

    Combining powerful project management and easily streamlined operations - we’re the only platform built for managing client projects, profitably. Deliver work on time and on budget, eliminate client chaos, and understand profitability in one platform. Teamwork.com's customers track and manage their projects with a suite of integrated solutions such as helpdesk, collaboration, knowledge sharing, and customer relationship management add-ons, enabling Teamwork.com to be the 'one-stop shop' solution for business owners. Teamwork.com is trusted by over 20,000 companies worldwide with a global team of over 350 employees, making project management more straightforward, more efficient, and more impactful with our project planning software, integrated with all the tools you already use.
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    Starting Price: $5.99 per user per month
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    GoodDay

    GoodDay

    GoodDay Work

    GoodDay is a modern work management platform that brings together the best tools for high-level planning, project and product management, task organization and productivity growth based on transparency, agility, and motivation. At any time, see your overall workload, know what to work on next, understand current priorities, and be able to easily re-organize work when the business goals change. We have created a platform that will replace 15+ separate applications your team may have to use today. With rich functionality and with all data connected, you will finally be able to manage work effectively. Boost your team's collaboration and create true transparency with Action Required powering your communication. GoodDay comes with out-of-the-box support for all modern PM methodologies including Waterfall, Scrum, Kanban, and more.
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    Starting Price: $5 per month
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    Hive

    Hive

    Hive Technology

    Increase productivity among team members with Hive. Hive is a powerful project management and collaboration platform that offers a plethora of features in one robust solution. The platform comes with transparent project management tools, team communication, easy file storage and sharing, time tracking, and app integrations.
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    Starting Price: $16 per user per month
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    Loomly

    Loomly

    Loomly

    Loomly is the Brand Success Platform that empowers marketing teams to manage, nurture and amplify brand success on social media. As an all-in-one collaborative solution, Loomly allows you to manage your brand assets with Library, fuel your storytelling with Post Ideas, polish your content with Post Optimization Tips, control your brand messaging with Post Mockups & Approval Workflows, reach your audience with Native Scheduling, Post Targeting, Post Sponsoring & Ads Manager, engage with your community through Interactions and measure your performance with Advanced Analytics. Loomly is available via a monthly or yearly subscription and you can try it for free for 15 days (unlimited features, no credit card required, no obligations).
    Starting Price: $32.00/month
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    Toggl Plan

    Toggl Plan

    Toggl Plan OÜ

    Toggl Plan makes for happy, stress-free, and profitable teams. Even when juggling multiple projects. With Toggl Plan you can quickly create color-coded timelines of availability, projects and deadlines. If plans change? Just drag, drop, and get on with your day. Work timelines help you understand how busy your team is, how work is progressing, and where there’s room for new projects. Toggl Plan ensures everyone has the right amount of work and deadlines are spread out. Timelines can be shared with two clicks, which makes updating clients & stakeholders a breeze. Managing your team's work with Toggl Plan is simple, quick, and bloat-free.
    Starting Price: $8 per user / month
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    Aha!

    Aha!

    Aha! Labs

    Use the Aha! suite of product development tools to create real value — for customers and the business. Set strategy, crowdsource ideas, spark creativity, prioritize features, share roadmaps, track releases, and manage development. Create and share product roadmaps Set brilliant product strategy. Then define exactly what needs to get done and when based on estimated product value. Build visual roadmaps to showcase your plans. Capture bright ideas Crowdsource ideas and customer feedback in a central ideas portal. Analyze trends and engage with customers to find out exactly what they need — so you can prioritize what to build. Think collaboratively Utilize an expert's notebook for product managers to craft beautiful notes and whiteboards with guided templates. Capture insights and ideas that inspire action. Manage agile development Connect technical work to the roadmap, optimize workloads, and streamline reporting. It is ideal for scrum, kanban, and SAFe® organizations
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    GMBapi.com

    GMBapi.com

    GMBapi.com

    Beste Value Local SEO GMBapi.com is the value option for software to enhance your local visibility for large multi location Google Business Profile accounts. Agencies (SEO and SEA), freelancers handling lots of SMEs and direct customers love us. Manage your local brand, and post content, services and photos in bulk, and get an easy overview of all your Local Search priorities. Monitoring performance has never been so simple. Our A/B testing functionality makes difficult choices to maximise local visibility a straightforward task. Enhance your brands' reputation with handy reports for organisations that do both central and local reputation management, through features such as Ai powered review replies, competitive review reports (with targets to rank top1, 3 and 5) and insights into your deleted reviews. Keen on value? Want to excel on Google? Keen on solid service by real experts? Then we are the Local Search partner for you. Free two week testing & unbeatable pricing!
    Starting Price: $2 per listing per month
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    Loyalty Reward Stamp

    Loyalty Reward Stamp

    Loyalty Reward Stamp

    We offer Loyalty Reward Program, Loyalty App, Mobile Loyalty, Text Message Marketing, Loyalty Cards, and Rewards Programs. Turn those paper punch cards into a robust and easy to use mobile app. We also offer simple and beautiful tablet loyalty programs for your counter. Our businesses attract new and keep their current customers coming back with mobile deals. Reward customers for sharing information and deals from your business on social media. Grow your subscriber text list to continually promote your business to customers at any time. Business's can increase exposure by letting customers promote their deals for them on their social media profiles. Customers are able to receive rewards texted to them 24/7 right through the Businesses app. The mobile and tablet app are completely customized and branded with the business's logo.
    Starting Price: $49.00/month
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    Screendragon

    Screendragon

    Screendragon

    Screendragon is a leading cloud-based project, resource & workflow management solution designed for the needs of mid-large sized (50+ employees) marketing, agency & professional services teams. We help organizations to streamline their operations, improve speed-to-market and reduce costs. Our software is proven to scale for the needs of global Fortune 100 companies, helping them to solve big complex operational challenges. Longstanding customers of Screendragon include Kellogg's, BP, Sky, JWT & McCann World Group. Screendragon marries powerful functionality with a simple-to-use UX. We empower teams and management with smart digital briefs, custom workflows, visual work-in-progress dashboards, online proofing, resource scheduling, planning and forecasting, time-tracking, budget tracking, reporting and more.
    Starting Price: $26.00/month/user
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    Zoho Marketing Automation
    Zoho Marketing Automation is an all-in-one marketing automation software that revolutionizes your marketing efforts. With its intuitive features, you can effortlessly generate high-quality leads, engage with your audience across multiple channels, and nurture leads to conversion. From creating personalized campaigns to analyzing website performance, managing lead lifecycles, and optimizing marketing plans, Zoho Marketing Automation empowers you to achieve remarkable results. Whether you run an e-commerce business or need advanced lead nurturing capabilities, this all-in-one solution is designed to supercharge your marketing strategies and drive success. Experience the power of Zoho Marketing Automation and unlock a world of possibilities for your business.
    Starting Price: $19 per month
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    ATOMIZED

    ATOMIZED

    ATOMIZED

    Visualize staging, planning, and workflow for your marketing campaigns with Atomized, an innovative marketing visualization platform. Built for marketing teams at brands, agencies, and small businesses, Atomized offers the tools users need to create visual marketing calendars that connect teams, content, and marketing apps in one central view. It integrates with leading DAM systems, workflow tools, social tools, email automation tools, and many more.
    Starting Price: $5.00/month/user
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    MarketPlan.io

    MarketPlan.io

    ConversionFly

    Plan, execute, project, and optimize your entire marketing strategy all from one powerful place. Give your whole campaign home on Marketplan's canvas. Connect every part of your marketing to one easy-to-use, live updating, dynamic map, and stop juggling marketing apps. Keep your team all on the same page (literally). Assign tasks, create comments, chat and send files, get progress notifications, and update to-do's on the Kanban, all without leaving the app. Never undersell or overspend on your marketing again. Project your CPC, total Ad spend, visitors, leads, conversion rates, sales, run dynamic scenarios, and calculate your ROI all before you even set your campaign live. Real numbers, real decisions, real profit. Dynamically track your Live campaign with real-time analytics. In the marketplace, your funnels are more than just plans, they're real campaigns updating in real-time.
    Starting Price: $10 per month
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    Measured

    Measured

    Measured

    Measured provides marketing attribution & cross-channel view across all media channels, PLUS media incrementality testing. Turn on 100+ audience level experiments across Google, Facebook and on 70+ integrated media platforms. Identify Media Waste, Test for Scale. Capture up to 30% marketing efficiency. Powered by incrementality measurement. Ask us for a FREE demo today! Solutions provided: - Marketing Attribution, Cross-Channel View of Marketing Spend - 70+ integrations on major media platform like Google, Facebook, Verizon Media, Criteo, AdRoll, SnapChat, YouTube, and more! - Run always-on, A/B, incrementality tests seamlessly - Integration is easy, be up and running in less than 24 hours - Understand maximum, efficient spend levels without an expensive stress test
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    Smart Inventory Planning & Optimization
    Smart Software is a leading provider of demand planning, inventory optimization and supply chain analytics solutions headquartered in Belmont, Massachusetts, USA. Founded in 1981 Smart has helped thousands of customers plan for future demand utilizing industry-leading statistical analytics. Smart Inventory Planning & Optimization (IP&O) is the company’s next-generation suite of native web applications, helping inventory carrying organizations reduce inventory, improve service levels and streamline Sales, Inventory, and Operations Planning. Smart IP&O, hosted on Amazon Web Services, is a Digital Supply Chain Platform driving three applications: demand planning, inventory optimization, and dashboard reporting. Smart IP&O functions as a transparent extension of our customers’ ERP systems of choice, receiving daily transaction data and returning forecasts and inventory policy values to drive replenishment and production planning.
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    Marketing Mate

    Marketing Mate

    Marketing Mate

    Marketing Mate is an online marketing platform that allows organizations to create professional marketing plans, streamline marketing planning, and track and review marketing activities. Marketing Mate features a marketing plan wizard that assists users through the creation processes. With Marketing Mate's marketing tracker, users are able to analyze the success or failure of specific marketing activities and events. Marketing Mate's library of resources and ideas provide users with information that can help them complete marketing plans.
    Starting Price: $10.00/month
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    SnapStrat

    SnapStrat

    SnapStrat

    SnapStrat delivers a customized end-to-end software solution for recurring strategic decisions that enables executives to make more informed trade-offs and then connects the decision to its execution incorporating data ingestion and transformation, scenario modeling, workflow and more. Sephora and Frontier Communications are among our customers. Typically, our customers want to digitally transform a decision process and associated workflow that is currently manual and/or sub-optimized. The current strategic decision-making process is inefficient, costly in terms of both time and money, and doesn't deliver the sense of certainty decision makers want. This results in diminished business value, wasted time, and organizational backlash.
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    Aprimo

    Aprimo

    Aprimo

    Centralize all your assets in one place, orchestrate the entire content lifecycle from creation to distribution, and get to market on time and on brand. Get a single view into strategy, planning, execution, review, and delivery workflows across all teams and locations in real-time to eliminate the work about work. Support all your marketing planning, workflows, financials, and project management needs through one unified view across the entire organization. Aprimo leads with strong AI and workflow capabilities, underpinned by content atomization to support the full content lifecycle - from creative effort all the way through the downstream performance. Aprimo AI streamlines collaboration and optimizes assets so you can create richer brand experiences faster, generates smart tags and descriptions to find content quickly and easily, and suggests existing content to repurpose before a request is made to maximize asset reuse.
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    GaleForceMedia

    GaleForceMedia

    GaleForce Digital Technologies

    Marketing software for agencies and businesses. Comprehensive Software To Help You Plan and Buy Media More Effectively. GaleForceMedia media buying and planning software is a web-based software platform designed to streamline media processes. GaleForceMedia helps media buyers eliminate redundancies like duplicate field requirements, flexibly manage buys of different media types, accurately measure ad performance and effortlessly reconcile invoices. Within a sleek and intuitive interface, GaleForceMedia gives media planners and buyers a direct workflow, allowing them to execute buys without having to switch modules or interfaces. Since GaleForceMedia is a web-based platform, media buyers and planners can work and execute orders from virtually anywhere. GaleForceMedia was designed by media buyers, for media buyers. We understand the frustrations that are inherent in the industry and have built a software support system to address them.
    Starting Price: $449 per month
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    Sesimi

    Sesimi

    Sesimi

    It’s Marketing Magic. The Brand and Content Management Platform. Sesimi is the power to create, manage and share branded content. Instantly. Sesimi is a brand management platform that delivers marketing campaigns and strategies faster than ever - including: - Class-leading and intuitive Digital Asset Management tool to help you manage, store, search & share assets. - Dynamic Template Content Creation Platform that eliminates marketing production bottlenecks with smart brand-compliant templates. - Global support team to help you every step of the way. Streamline your campaign workflows and processes. Give your teams back time and resources. Who Uses Sesimi? Sesimi is trusted by the big and small networks like Toyota, Volkswagen, Scenic Luxury Cruises & Tours & the Quest Hotel Group. Who is Sesimi for? Marketing Teams, Brand Marketers, Retail Marketers, Studio Managers, Agencies and Advertisers looking to do more than store assets.
    Starting Price: $100
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     MyMarketingMate

    MyMarketingMate

    MyMarketingMate

    Get set for great marketing, with a great marketing plan. Clever marketing planning software with proven strategies, new ideas and some friendly guidance. Whether it’s launching something new, reaching more people, making more sales, or whatever it is you want to achieve right now, our smart marketing planning software will help you get the right marketing plan to take you there. Get a great marketing plan with the strategies and tactics to achieve what you need right now. Save money and your valuable time, and gain the confidence to get on with great marketing that achieves results. Grow your marketing knowledge and confidence by learning about effective marketing techniques and drawing on useful resources.
    Starting Price: $29 per month
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    Jira Work Management
    Business project management software. See all project information at a glance with Jira Work Management (formerly Jira Core). Manage your projects and keep your team organized. Managing projects and tasks in Jira Work Management starts with a workflow. Workflows define your process and enable your team to track tasks. Jira Work Management Cloud instances also have boards that allow you to visualize your workflows and drag and drop tasks from to-do to done. Currently available in cloud offering only. Task management is easier with statuses, comments, and attachments in one place. Everyone knows a project's details at a glance without having to email or set up a meeting. Plus, with notifications you'll know when your attention is needed. How many tasks are still in progress? Which team member has too much on their plate? Using Jira Work Management, you can follow the status of your team's projects in different ways: with a quick overview, customized dashboards, and more.
    Starting Price: $5 per user per month
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    Factors.ai

    Factors.ai

    Factors.AI

    Factor-in your marketing efforts to decode customer behaviour, optimize ROI, and determine marketing’s influence on pipeline and revenue. Robust out of the box integrations to your martech stack, resulting in a 1 week onboarding cycle. Flexible and configurable attribution engine to allocate conversion credit to relevant touchpoints. Consumer grade User Experience for Analysis, defining Custom Events and Dimensions. Library of curated templates based on the best practices from high-performing teams across the globe. Stitch customer journeys from first touch to closed won, to get an integrated view of marketing performance. AI Engine that continuously analyses and diagnoses key metrics, highlighting insights and recommendations. Get a holistic view of the entire Marketing Funnel, minus all dependencies.
    Starting Price: $99 per month
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    Simple Admation
    Admation is cloud based approval workflow management software for brands and ad agencies. Streamline your approval workflow with a project management tool that enables you to manage and track all of your reviews and approvals from one central hub. Key features include briefing templates, online proofing tools, batched feedback, tiered approvals, reminder notifications, resource management, project time tracking, reporting tools and digital asset management. Admation is for any brand, marketing team or creative agency looking for a cloud based solution to manage all aspects of their marketing projects, including resources and digital assets.
    Starting Price: $30
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    Adverity

    Adverity

    Adverity GmbH

    Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it. Adverity was founded in 2015 and is headquartered in Vienna with offices in London and New York, and currently works with leading brands and agencies including Unilever, Bosch, IKEA, Forbes, GroupM, Publicis, and Dentsu.
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