Best Customer Data Platforms (CDP) for Pendo
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Compare the Top Customer Data Platforms (CDP) that integrate with Pendo as of September 2026
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This a list of Customer Data Platforms (CDP) that integrate with Pendo. Use the filters on the left to add additional filters for products that have integrations with Pendo. View the products that work with Pendo in the table below.
What are Customer Data Platforms (CDP) for Pendo?
Customer Data Platforms (CDPs) are software solutions designed to collect, unify, and manage customer data from various sources across an organization. These platforms aggregate data from different channels such as websites, social media, CRM systems, and purchase history, creating a centralized and comprehensive customer profile. CDPs allow businesses to segment and analyze customer data, enabling more personalized marketing and communication strategies. They also provide real-time data integration, ensuring that customer information is always up-to-date and accessible for decision-making. By leveraging CDPs, companies can enhance customer experiences, improve targeting, and drive better business outcomes. Compare and read user reviews of the best Customer Data Platforms (CDP) for Pendo currently available using the table below. This list is updated regularly.
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1
Hightouch
Hightouch
Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like PetSmart, Warner Music Group, Chime, Aritzia, and Whoop, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. Hightouch’s Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse.Starting Price: $350 per month -
2
Segment
Twilio
Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.Starting Price: $120 per month -
3
Optimizely One
Optimizely
Optimizely is the world's leader in Progressive Delivery and Experimentation, empowering leading companies to test and deliver new experiences and features to their customers. Creating digital experiences that transform your company takes data-driven decisions, continued experimentation and constant invention. Optimizely One helps you unlock your digital potential. To create helpful, human digital experiences requires constant invention from every company. A digital experience platform (DXP) should make creating behavior-driven experiences simple, crafting sophisticated content faster, collaborating easier and anticipating customer needs possible. See how you can eliminate guesswork and make every interaction actionable. Commerce in the digital age is more than transactions, products and catalogs. Selling online means telling stories, evoking emotion and establishing trust. No one owes you their business, you have to earn it with every interaction. -
4
RudderStack
RudderStack
RudderStack is the smart customer data pipeline. Easily build pipelines connecting your whole customer data stack, then make them smarter by pulling analysis from your data warehouse to trigger enrichment and activation in customer tools for identity stitching and other advanced use cases. Start building smarter customer data pipelines today.Starting Price: $750/month -
5
Iteratively
Iteratively
Prevent wasted time, increased costs, and poor decision-making from bad data with Iteratively. Tracking plans get your whole company on the same page about customer data. Quickly instrument analytics with code snippets and automated QA. No more data munging, capture accurate analytics right the first time. Create a consistent taxonomy and single source of truth for event definitions. Stop wasting time cleaning up bad data, ensure analytics are tracked consistently from the start. Goodbye manual QA, catch analytics bugs before they happen with automated reports and alerts. Stop leaking PII to your analytics providers, review tracking changes and configure out of the box rules. We don't store, process, or access your data. Works with 3rd party & custom data pipelines. Always up-to-date tracking plan for your entire company. Standardized naming conventions & a company-wide taxonomy. With Iteratively, finally rest assured that your analytics tracking isn't going to break.Starting Price: $120 per month -
6
Adobe Real-Time CDP
Adobe
Adobe Real-Time Customer Data Platform enables marketers to collect, normalize, and govern B2B and B2C data and unify it into real-time profiles that can be activated across any channel. Engage consumers and business accounts with consistent experiences using unified, real-time person and account-based profiles made up of consumer data, professional data, or both. All of it protected by the industry’s most functional data management and privacy tools. -
7
Fullstory
Fullstory
Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to creating personalization that genuinely resonates, Fullstory enables product, engineering, and data teams to connect sentiment signals with other data sources to intentionally design the next best action. Providing deeper and more immediately actionable insights beyond conventional web and product analytics that can only surface what’s happening but not why, Fullstory is the only behavioral data platform that provides the context needed to build in-the-moment experiences that drive revenue. With automatically captured, indexed, and semantically structured first-party data— served up to your data ecosystem or through our product analytics with session replay, Fullstory’s behavioral data is ready-made for AI. Enterprises no longer waste countless hours and resources analyzing data. -
8
Blotout
Blotout
Activate customer journeys with complete visibility using infrastructure-as-code. Blotout’s SDK offers companies all of the analytics and remarketing tools they are accustomed to, while offering best-in-class privacy preservation for the company’s users. Blotout’s SDK is out of the box compliant with GDPR, CCPA & COPPA. Blotout’s SDK uses on-device, distributed edge computing for analytics, messaging and remarketing, all without using user personal data, device IDs or IP addresses. Measure, attribute, optimize, and activate customer data with 100% customer coverage. The only stack that gives you the complete customer lifecycle by unifying event, online, and offline data sources. Establish a trusted data relationship with your customers to build loyalty and maintain compliance with the GDPR and global privacy laws.
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