TrueTargetingInfillion
|
||||||
Related Products
|
||||||
About
Build contests, interactive content, and email that drive revenue, database growth, and engagement. Drive revenue by selling sponsorships and custom solutions to advertisers that identify hot sales leads. Add new people to your email lists by collecting opt-ins while also building rich consumer profiles with first-party data. Create fun and shareable content that attracts new site traffic and drives your audience to come back again and again. Contests generate revenue from your advertisers and excitement from your audience while building your email database. You can reach an even larger audience with extra chances and social sharing incentives. Create unique experiences your audience and advertisers will love. Learn more about your users' interests while building rich consumer profiles you can leverage for targeted email campaigns.
|
About
TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).
|
|||||
Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
|
Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
|
|||||
Audience
Brands that want to grow their customer database via audience engagement and sweepstakes
|
Audience
Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights
|
|||||
Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
|
Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
|
|||||
API
Offers API
Not Supported
|
API
Offers API
Not Supported
|
|||||
Screenshots and Videos |
Screenshots and Videos |
|||||
Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
|
Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
|
|||||
Reviews/
|
Reviews/
|
|||||
Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Supported
|
Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Not Supported
|
|||||
Company InformationSecond Street
Founded: 2001
United States
secondstreet.com
|
Company InformationInfillion
Founded: 2008
United States
infillion.com/data/truetargeting/
|
|||||
Alternatives |
Alternatives |
|||||
|
|
||||||
|
|
||||||
Categories |
Categories |
|||||
Contest Features
Awards Management
Not Supported
Blind Judging
Not Supported
Entrant Management
Supported
Entry Fee Processing
Not Supported
Entry Management
Supported
Forms Management
Not Supported
Fraud Detection
Supported
Judging Management
Not Supported
Scoring
Not Supported
Skills Contests (Photo, Essay, Design, etc)
Supported
Social Media Management
Supported
Social Promotions
Supported
Sweepstakes
Supported
Timeline Management
Not Supported
Voting Management
Supported
Customer Engagement Features
Analytics
Supported
Churn Management
Supported
Communication Management
Not Supported
Community Management
Supported
Content Syndication
Supported
Feedback Collection
Not Supported
Gamification
Not Supported
Live Chat
Not Supported
Video Content
Supported
Email Marketing Features
A/B Testing
Supported
Artificial Intelligence
Not Supported
Auto-Responders
Supported
CAN SPAM Compliance
Supported
Customer Surveys
Supported
Drip Campaigns
Supported
Dynamic Content
Supported
Event Triggered Email
Supported
Image Library
Supported
Landing Pages/Web Forms
Supported
Mailing List Management
Supported
Mobile Optimized Emails
Supported
Reporting/Analytics
Supported
Subscriber Management
Supported
Template Management
Supported
WYSIWYG Email Editor
Supported
|
||||||
Integrations
DoubleVerify
Not Supported
Experian Connect
Not Supported
Infillion XGraph
Not Supported
LiveRamp
Not Supported
Oracle BlueKai
Not Supported
Semasio
Not Supported
TransUnion Digital Business Profile
Not Supported
TransUnion TruVision
Not Supported
|
Integrations
DoubleVerify
Supported
Experian Connect
Supported
Infillion XGraph
Supported
LiveRamp
Supported
Oracle BlueKai
Supported
Semasio
Supported
TransUnion Digital Business Profile
Supported
TransUnion TruVision
Supported
|
|||||
|
|
|