Oracle MaxymiserOracle
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SplitMetrics OptimizeSplitMetrics
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Related Products
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About
Improve customer experience and drive higher return on investment. Oracle Maxymiser helps B2B and B2C marketers create optimized customer journeys across websites and mobile apps through testing, personalization, recommendations, and insights.
Find what works and what converts. With seamless switching between visual editing and code, Oracle Maxymiser’s visual editor enables nontechnical and technical user collaboration. Whether running A/B testing or complex, multipage funnel testing, the process is easy.
Test the entire customer experience by pulling in audience data from any marketing platform or third-party business source and combining it with Oracle Maxymiser’s session data to build a complete customer view.
Launch A/B and multivariate testing and segment traffic to see any number of variants throughout the sales funnel. Discover new testing opportunities and gain additional insights into the digital experience with Oracle Infinity-powered Heatmaps.
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About
SplitMetrics Optimize is an advanced A/B testing platform for cost-effective app & game launch and growth on the App Store & Google Play.
The variety of tests driven by one technology stack of SplitMetrics Optimize platform enables app publishers to test different combinations of audiences and app product page variations and collect the final app user’s feedback via surveys.
1. Funnel test with one audience and a single concept. Goal: to learn all the essential metrics of your funnel (CPI, CVR).
2. A/B/N test with one audience and multiple concepts. Goal: to identify the best-performing app page variation.
3. Audience test with multiple audiences and a single concept. Goal: to define the audience with the highest response for a specific app concept.
4. Multivariate test with multiple audiences - multiple concepts. Goal: to find the best-performing audience and variation of your mobile app out of all the combinations.
5. Feedback test with focus group and multiple concepts.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Customer experience, B2B, and B2C marketing teams
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Audience
Mobile publishers: marketers, user acquisition managers, CMOs, app growth managers
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
$13,600/year
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationOracle
Founded: 1977
United States
www.oracle.com/marketingcloud/products/testing-and-optimization/
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Company InformationSplitMetrics
Founded: 2014
United States
splitmetrics.com/optimize/
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Categories |
Categories |
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AB Testing Features
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
Mobile App Analytics Features
A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking
Mobile Marketing Features
Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win
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Integrations
Adjust
Adobe Analytics
AppMetrica
Apple Search Ads
AppsFlyer
Branch
Contentsquare
Decibel
Demandbase
Facebook
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Integrations
Adjust
Adobe Analytics
AppMetrica
Apple Search Ads
AppsFlyer
Branch
Contentsquare
Decibel
Demandbase
Facebook
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