Oracle MaxymiserOracle
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Related Products
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About
Improve customer experience and drive higher return on investment. Oracle Maxymiser helps B2B and B2C marketers create optimized customer journeys across websites and mobile apps through testing, personalization, recommendations, and insights.
Find what works and what converts. With seamless switching between visual editing and code, Oracle Maxymiser’s visual editor enables nontechnical and technical user collaboration. Whether running A/B testing or complex, multipage funnel testing, the process is easy.
Test the entire customer experience by pulling in audience data from any marketing platform or third-party business source and combining it with Oracle Maxymiser’s session data to build a complete customer view.
Launch A/B and multivariate testing and segment traffic to see any number of variants throughout the sales funnel. Discover new testing opportunities and gain additional insights into the digital experience with Oracle Infinity-powered Heatmaps.
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About
Intelligent Journey Orchestration is the data-driven marketing strategy that mirrors customer behavior across all channels to deliver true one-to-one personalization in real time throughout the entire customer journey. Gone are the days when marketing drove the customer journey. Today, we live and work in a digital landscape that has put customers at the wheel, and that means it’s no longer enough to just meet customer demand — businesses must find ways to anticipate and answer customer need before it’s even expressed. Customer loyalty is awarded to companies that put their customers at the center of everything they do. Marketing departments are measured by their ability to acquire customers, drive upsell and cross-sell, and build customer retention and loyalty over a lifetime of customer interactions. However, businesses have long known that without access to integrated data, these activities become little more than a scattershot, best-guess marketing approach.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Customer experience, B2B, and B2C marketing teams
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Audience
Companies searching for a solution to manage and improve their operations
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationOracle
Founded: 1977
United States
www.oracle.com/marketingcloud/products/testing-and-optimization/
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Company InformationRelay42
Founded: 2010
Netherlands
relay42.com
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Categories |
Categories |
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Integrations
Adobe Analytics
CanopyDeploy
Contentsquare
Decibel
Demandbase
Flows
Google Analytics
Heap
IBM Cognos Analytics
Oracle Infinity
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Integrations
Adobe Analytics
CanopyDeploy
Contentsquare
Decibel
Demandbase
Flows
Google Analytics
Heap
IBM Cognos Analytics
Oracle Infinity
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