Thrive OptimizeThrive Themes
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Related Products
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About
Optibase is an A/B testing and conversion rate optimization (CRO) platform for websites, including Webflow and WordPress sites. It lets marketers and developers create, run, and analyze split tests on pages and individual elements, as well as multivariate and URL-based tests comparing different page versions. Built-in heatmaps and session recordings help teams review clicks, scrolling, and visitor journeys, while personalization and audience targeting support tailored website experiences. Conversion tracking lets users compare variant performance and evaluate outcomes. Experiments can be managed through Optibase's web dashboard and its Webflow app or WordPress plugin; script-based installation supports other website builders. It is intended for marketers, growth teams, agencies, and developers who want to investigate visitor behavior, test site changes, and use experiment results to guide conversion-focused updates.
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About
In the real life split test I showed with you above, trusting the “experts” would have cost us thousands of new email subscribers over the life of our landing page. Extrapolate that conversion difference over several weeks, months or even years and you start to realize just how important running A/B tests are to growing your business. Trusting the marketing gurus is just plain dangerous. If you need an A/B testing tool, you're a bit stuck. Currently, these are the 3 flavors of software you have to choose from: Google Optimize, basically. A tool like this can be useful, but you need a degree in rocket science to perform even the simplest test. Some clunky, free WordPress plugins that haven’t been updated in 3 years and that are super basic. You're not really to blame if you haven't been testing and optimizing your site as much as you know you should.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Marketers, growth teams, agencies and developers running Webflow or WordPress websites.
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Audience
Businesses in need of an AB Testing platform
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$79/month
The free plan supports up to 10,000 tested users and one active test. Paid plans start with Basic at $79/month or $790 billed annually; Business is $159/month, and Professional is $319/month.
Free Version
Supported
Free Trial
Not Supported
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Pricing
$19 per month
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Company InformationOptibase
www.optibase.io
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Company InformationThrive Themes
Founded: 2013
Switzerland
thrivethemes.com/optimize/
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Alternatives |
Alternatives |
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Categories |
Categories |
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Integrations
WordPress
Supported
Amplitude
Supported
Google Analytics
Supported
Google Cloud BigQuery
Supported
Google Tag Manager
Supported
Mixpanel
Supported
Model Context Protocol (MCP)
Supported
PostHog
Supported
Stripe
Supported
Webflow
Supported
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Integrations
WordPress
Supported
Amplitude
Not Supported
Google Analytics
Not Supported
Google Cloud BigQuery
Not Supported
Google Tag Manager
Not Supported
Mixpanel
Not Supported
Model Context Protocol (MCP)
Not Supported
PostHog
Not Supported
Stripe
Not Supported
Webflow
Not Supported
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