Opti-Behavior

Opti-Behavior

OptiUser
+
+

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About

Opti-Behavior is a self-hosted behavior analytics and conversion rate optimization (CRO) plugin for WordPress and WooCommerce. It is a privacy-first alternative to Hotjar, Microsoft Clarity, Crazy Egg, Lucky Orange and Mouseflow. All visitor data is stored in your own WordPress database. No third-party servers, no external processor, no data sharing. You remain the sole data controller under GDPR, and no processing agreement with an analytics vendor is required. Modules: click and scroll heatmaps, session recordings, conversion funnels, A/B testing, form analytics, user journey mapping, JavaScript error and performance tracking, real-time dashboard, and Smart Insights - a deterministic scoring engine that ranks findings by traffic reach, severity and opportunity, then recommends the next action. Compatible with any WordPress theme, page builder (Elementor, Divi, Gutenberg) and caching plugin (WP Rocket, LiteSpeed, W3 Total Cache). Free version on WordPress.org; Pro from EUR 89

About

Get access to detailed behavioral insights, gather intel on your most pressing questions and find audiences that perform — it has everything you need to conquer the digital landscape in a privacy-first world. Drive business intel with access to real-time, deterministic and actionable data on your consumers mobile behavior. Eliminate ad waste and deliver higher ROAS by leveraging remarkably accurate audience sets ready to be activated in Lotame or any other Data Management Platform. Elevate your market research by getting detailed feedback from real consumers curated based on their digital behavior. Industry-first market insights for a privacy-first world. Peek under the hood to learn more about what powers VTION’s never-before-seen consumer behavior insights. Passive, real-time data collection methodology ensures that data cannot be manipulated as it is collected passively, providing higher data accuracy.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Supported
Chromebook Not Supported

Audience

WordPress sites

Audience

Companies in need of an all-in-one consumer intelligence platform

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$0
Free version available in the official WordPress plugin directory: real-time analytics, click and scroll heatmaps, conversion funnels and A/B testing.

Pro EUR 89/year: adds session recordings, form analytics, user journeys, error and performance tracking.

Business EUR 179/year: multi-site licence.

Agency EUR 299/year: white-label client reports and agency dashboard.

All tiers are fully self-hosted. Visitor data is stored in your own database and never sent to a third party.
Free Version Supported
Free Trial Supported

Pricing

Free
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

OptiUser
Founded: 2026
France
optiuser.com

Company Information

VTION
Founded: 2016
India
vtion.in

Alternatives

Alternatives

Categories

Heatmap Supported
Session Replay Supported

Categories

Heatmap Features

Behavioral Mapping Supported
Dashboard Supported
Dynamic Maps Supported
Element Analytics Supported
Embeddable Maps Not Supported
For Sales Supported
For Science Not Supported
Radial Mapping Not Supported
Territorial Mapping Not Supported
Website Analytics Supported

Session Replay Features

Eye Tracking Supported
Form Analytics Supported
Heatmaps Supported
Mouse Tracking Supported
Optimization Tools Supported
Session Recording Supported
Surveys Supported
User Experience Analysis Supported
User Feedback Supported
Visitor Segmentation Supported

Integrations

Astra Supported
Autoptimize Supported
Beaver Builder Supported
Contact Form 7 Supported
Divi Supported
Elementor Supported
Forminator Supported
Gravity Forms Supported
Hummingbird Supported
Jetpack for Wordpress Supported
LiteSpeed Web Server Supported
Ninja Forms Supported
Oxygen Supported
W3 Total Cache Supported
WP Rocket Supported
WPBakery Supported
WPForms Supported
WooCommerce Supported
WordPress Supported

Integrations

Astra Not Supported
Autoptimize Not Supported
Beaver Builder Not Supported
Contact Form 7 Not Supported
Divi Not Supported
Elementor Not Supported
Forminator Not Supported
Gravity Forms Not Supported
Hummingbird Not Supported
Jetpack for Wordpress Not Supported
LiteSpeed Web Server Not Supported
Ninja Forms Not Supported
Oxygen Not Supported
W3 Total Cache Not Supported
WP Rocket Not Supported
WPBakery Not Supported
WPForms Not Supported
WooCommerce Not Supported
WordPress Not Supported
Claim Opti-Behavior and update features and information
Claim Opti-Behavior and update features and information
Claim VTION and update features and information
Claim VTION and update features and information