Operative.One

Operative.One

Operative
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+

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About

Operative.One is the gold standard for digital ad management—powering the world’s top streaming platforms and over 100 distinct CTV services. As the industry’s leading order management system (OMS), Operative.One helps digital media companies maximize yield across channels, streamline operations, and accelerate revenue. This unified platform connects the entire quote-to-cash workflow, enabling sales and ops teams to do more with less. Sales teams can book more deals across linear and digital channels, while operations teams process more work with tools that free up time for strategic, high-value tasks. Whether you're monetizing video, display, mobile, or CTV, Operative.One transforms advertising operations into a revenue-generating machine, driving growth, efficiency, and scale.

About

The Video Advertising Platform that Unifies TV, OTT, and Digital Video. Built for optimal efficiency in the complex video ad landscape, SpotX’s complete video ad serving platform empowers publishers to simplify workflows while maximizing yield. Streamline all demand and maximize revenue in a single, unified platform. Automate sales of video inventory with solutions that guarantee total transparency and brand integrity across all screens. Activate unique first- and third-party audience data in a secure environment to increase the value of your inventory. Activate SpotX’s Customer Success Team to tailor your video strategy to deliver on your unique KPIs. Tap into SpotX buy-side relationships and optimize your inventory offerings for maximum fill and yield. Access premium supply through SpotX Managed Services Team or programmatic DSP partners and buy with confidence while leveraging insights and guidance from our hands-on Account Team.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Digital media companies and online publishers

Audience

Publishers, advertisers, broadcasters, and more

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

Operative
Founded: 2000
United States
www.operative.com/operative-one/

Company Information

SpotX
Founded: 2007
United States
www.spotx.tv/

Alternatives

Alternatives

Yahoo DSP

Yahoo DSP

Yahoo

Categories

Categories

Ad Server Supported
OTT Supported
Video Advertising Supported
Video Marketing Supported

Integrations

Acxiom Real Identity Not Supported
Amagi Not Supported
Amazon Transparent Ad Marketplace (TAM) Not Supported
Boostr Not Supported
Campaign Manager+ Not Supported
DV Publisher Suite Not Supported
FreeWheel Beeswax Not Supported
Google Ad Manager Supported
JamLoop Not Supported
Kochava Not Supported
MINT Not Supported
Oracle PeopleSoft Supported
PubMatic Supported
Salesforce Supported
broadpeak.io Not Supported

Integrations

Acxiom Real Identity Supported
Amagi Supported
Amazon Transparent Ad Marketplace (TAM) Supported
Boostr Supported
Campaign Manager+ Supported
DV Publisher Suite Supported
FreeWheel Beeswax Supported
Google Ad Manager Not Supported
JamLoop Supported
Kochava Supported
MINT Supported
Oracle PeopleSoft Not Supported
PubMatic Not Supported
Salesforce Not Supported
broadpeak.io Supported
Claim Operative.One and update features and information
Claim Operative.One and update features and information
Claim SpotX and update features and information
Claim SpotX and update features and information