Audience
Advertisers and publishers
About OpenX
People first, reaching every digitally addressable adult across every device, screen and household on the open web. OpenAudience is the people-based marketing platform for the open web. The first of its kind capability to unlock walled garden advertising efficiency and ease across the entirety of the open web has been engineered around three core pillars. A platform built on privacy by design principles. Unify data with unparalleled accuracy and precision. Unlock true knowledge about your customers or your audience. Drive superior advertising performance and increase yield. All across the massive scale of the open web. Nobody understands the open web better than OpenX With 10+ years running the industry’s largest and highest quality independent ad exchange, OpenX has unparalleled reach and scale across the open web.
Other Popular Alternatives & Related Software
Aroscop
Data driven marketing solutions build on a Customer Data Platform to enable marketers optimize their consumer’s buying cycle. Activate & mobilise your first-party data to bring better understanding & transparency in your marketing & advertising value chain. Create clear user personas based on demographics, behaviour, transaction & browsing history, & enrich these cohorts with added data layers. Manage digital inventories across your or your partners’ properties to generate additional revenue or create targeted campaigns. Combine valuable data from multiple sources – offline or online, first party, second party or third party data. Use this unified data view to create winning digital strategies. Deploy existing or custom Machine Learning models to create custom segments and audience cohorts, predictive modeling & heuristics.
Learn more
Adsor
Adsor is a hosted ad management web application created for website owners who do not want to use or install complicated software to run ads. Adsor provides an extremely simple and easy-to-use interface to get users up and running. All hosting is provided and all ads are delivered from fast and reliable servers. With Adsor, users can acquire data based on entire accounts and individual sites by creating and managing custom ads, examining usage statistics, and accessing detailed graphs of impressions. Site owners may also use the Adsor Media kit, which is provided to create new ad leads. This provides potential advertisers a page with advertising information including impressions, unique views, and available advertising spots. Features Dashboard Ad Spots Campaign Management, Campaign Editing Media Sales Kit.
Learn more
AdSupply
AdSupply creates patented, world-class ad tech that delivers viewable, high impact ad formats for brands, agencies and publishers looking to maximize ROI. AdSupply’s simple philosophy: give advertisers and publishers the freedom to monetize. How do we accomplish this? By building the most powerful ad delivery tools in the digital marketplace, serving human-triggered ads that expose new and boost existing revenue streams, and balancing that all with a user experience that produces verified, industry-leading viewability and engagement metrics. AdSupply serves its global client base through unmissable digital ad formats including; Before You Go™, a non-intrusive, full page ad experience; Floating Banner™, an intelligent banner that remains viewable while users browse; and the Scroller™, a premium ad experience that activates on user scroll and stays in view. AdSupply uses patented ad serving technology with direct integrations on over 1500+ publishers sites.
Learn more
Google Ad Manager
Introducing Google Ad Manager. Google Ad Manager (formerly DoubleClick for Publishers) is a complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Get the most value for every impression, deliver better experiences, and manage your entire ads business from one easy-to-use, integrated platform. A lot of digital advertising products were created without considering the user’s experience. We believe you must lead with the user, which in turn delivers greater results for the marketer. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses. Take a look at our solutions and find the right fit for you. Ad Manager offers powerful tools tailored to the needs of growing businesses. Take a look at our solutions and choose the one that suits you best.
Learn more
Integrations
Company Information
OpenX
Founded: 2008
United States
www.openx.com
Videos and Screen Captures
Product Details
Platforms Supported
Cloud
Training
Documentation
Support
Phone Support
Online
OpenX Frequently Asked Questions
OpenX Product Features
App Monetization
Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Video Ads
Sponsorships
Subscriptions