Audience
Advertisers looking for solutions platform solutions to connect brands with their audiences
About Yahoo DSP
Top-notch tech. Massive scale. And one-to-one customer relationships. Yahoo DSP brings you all the benefits of a walled garden – without the wall.
Meet your happy medium. With huge scale, proprietary inventory and unique data, Yahoo DSP gives you all the benefits of a walled garden with the transparency of an independent.
Turbocharge your TV strategy and unlock incremental reach with our data-driven advanced TV solutions, available through the Yahoo DSP.
Other Popular Alternatives & Related Software
Google Campaign Manager 360
Campaign Manager 360 is a web-based ad management system for advertisers and agencies. It helps you manage your digital campaigns across websites and mobile. This includes a robust set of features for ad serving, targeting, verification, and reporting. Use Trafficking to manage creatives and run ad campaigns. Reporting enables you to view data for ads trafficked through Campaign Manager 360. It organizes performance data from your campaigns and makes it useful to you. Build and run custom reports. Includes standard, floodlight, path to conversion (P2C), reach, and cross-dimension reach report types and subtypes. Gain insight into user interaction paths and learn the role that specific channels played in your conversions. The verification tab in Reporting helps you check the overall behavior of your ad impressions. Learn about tagging, geo-targeting, and content verification.
Learn more
PropellerAds
PropellerAds is a multisource performance advertising platform that helps advertisers extend reach beyond saturated search, social and DSP channels.
The platform combines multiple exclusive traffic sources — including Paid Social, Telegram Mini Apps, Interactive Ads, premium web and programmatic inventory — in a one advertiser account.
An AI-powered optimization layer continuously analyzes traffic and campaign performance in real time, filtering low-quality sources and adjusting the traffic mix to help advertisers reach incremental, high-value audiences.
Campaigns are optimized toward measurable performance goals through tools such as CPA Goal — which automatically targets a set conversion price — alongside automated bidding, precise statistics and A/B testing tools that support data-driven decision-making.
Founded in 2011, PropellerAds has built a global performance advertising infrastructure reaching more than 2 billion active online users monthly.
Learn more
Adctv
Whether for a brand or an advertising agency, connected TV advertising has become crucial for any comprehensive, cross-channel ad campaign. Reach an all-new audience base to optimize your returns on digital ad spend with creative and engaging OTT and CTV ads.
Send in your details to schedule a demo of our services. Our representatives will get in touch with you to guide you through what Adctv has to offer. The representative will understand your requirements and help you tailor a plan that suits your needs. Get complete support in setting up your Adctv account. Begin your journey to enhanced ROI and reach as you create, deliver, and measure the performance of dynamic ads across the CTV and OTT ecosystem.
Learn more
AdLib DSP
AdLib is the premium DSP for everyone. Reach your audience on the world’s most popular sites, apps, and streaming platforms. No Contracts. No Minimums.
Most marketers struggle to access premium programmatic advertising platforms because of high barriers to entry and complexities that demand a lot of your time and resources.
AdLib removes those barriers and complexities allowing you to easily set up and launch successful programmatic campaigns at scale across all channels.
Why AdLib? Manage More Campaigns, Drive Better Outcomes, And Spend Less Time Doing It All!
- A Simple Self Service DSP That Anyone Can Use
- No Annual Contracts Or Commitments
- Magic Ad Builder For Clean, Modern, & Authentic Ads
- 24/7 Access To Transparent & Deep Insights
- Always-On Brand, Privacy, & Fraud Controls
Learn more
Company Information
Yahoo
Founded: 1994
United States
www.advertising.yahooinc.com/our-dsp
Other Useful Business Software
Ship Agents Faster
Gemini Enterprise Agent Platform lets you rapidly build, scale, govern and optimize production-ready agents grounded in your organization's data. The platform enables developers to build custom or pre-built agents for virtually any use case. New customers get $300 in free credits.
Product Details
Platforms Supported
Cloud
Training
Documentation
Live Online
Support
Phone Support
24/7 Live Support
Online