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About

Moz Local helps you easily manage your local business listings and reputation on Google, Facebook, and other sites to help consumers find and choose your business. With automated listing management, duplicate deletion, and location data distribution, plus reputation management, you can maintain accurate listings on the sites that matter most, respond to reviews, and post updates and offers. Moz Local provides continuous syncing of location data to our partner network so that consumers are seeing the most accurate information. Our extensive review process helps ensure your location data is cleaned up, consistent, and properly formatted. Keep your finger on the pulse of what your customers and prospects are saying about you, engage with them to share news, offers, and updates, and manage your business's online reputation. Gain valuable insights with reports and analytics, including the Visibility Index, online presence score, and profile completeness, so you know when to take action.

About

Synup is a local marketing platform for agencies and multi-location businesses, run through conversation with Sydekick, Synup's AI agent. Instead of clicking through software to manage local marketing, you tell Sydekick what you need and it executes: updating business information across Google, Apple, Bing and every major listing platform, responding to reviews in each brand's voice, publishing localized social posts, auditing your local presence, browsing the web to fetch information, building custom landing pages, and designing reports that answer the exact question you asked. Sydekick runs on skills and playbooks. Use ready-made ones from Synup's library, or create your own for the workflows unique to your agency or brand. When you're stuck, the Synup team is a message away. Underneath the agent sits full listings sync with indexing verification, reputation management, social publishing, ranking, a developer API, an MCP server, and complete white-labeling under your brand.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Local business owners that want to optimize their online presence and manage their reputation.

Audience

Marketing Agencies, Multi-location Brands

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$20 per month
Moz offers three Moz Local plans: Moz Local Lite ($20/month), Moz Local Preferred ($30/month), and Moz Local Elite ($40/month). Customers can save up to 25% with annual subscriptions. While all plans include one data aggregator, US Moz Local Preferred and Elite subscribers can also purchase two additional data aggregators for $4/month (or $40/year if purchasing an annual subscription).
Free Version Not Supported
Free Trial Not Supported

Pricing

$39.00/month
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 5.0 / 5

Reviews/Ratings

Overall 4.9 / 5
ease 4.9 / 5
features 5.0 / 5
design 4.9 / 5
support 4.9 / 5

Pros & Cons from Real Users

Pros

  • Coming from an agency role where I was responsible for 30 local small businesses, Moz Local made updating local listings a breeze.

Cons

  • Inherently in the work, there is messiness, with sometimes having to look up your business a few different ways to actually find all of the duplicate and incorrect listings out there.

Pros & Cons from Real Users

Pros

  • Synup's intuitive interface simplifies social media, review, and listings management, fitting seamlessly into our budget. Its affordability doesn't compromise quality, offering real-time updates and analytics for effective online presence management. The platform's comprehensive features empower businesses to engage with their audience effortlessly, driving growth and success.
  • Synup has completely changed the way I manage my business’s online presence. As a business owner, it’s crucial to maintain accurate and consistent information across different directories, and Synup excels in simplifying this process. Their review management system is top-notch and has helped me keep track of my online reputation. Synup’s AI-assisted marketing and real-time SEO management capabilities have been a game-changer for my business. It’s easy to use, even if you’re not super tech-savvy. I also appreciate their customer service team, who are always available to answer any questions I have. Now I can see how my business is doing online and what customers are up to. It helps me make smarter choices for my digital marketing. Synup also saves time by syncing information across many platforms at once. My business shows up better in search results now, thanks to the consistent and accurate details from Synup.
  • Synup is like an all-in-one solution for managing your online business. It takes care of everything from making sure your business is easily found on search engines to keeping up with your social media presence and business reviews. It's super convenient to have all your platforms integrated in one place, allowing you to efficiently track your posts and stay on top of the latest trends. Trying to keep up with all of these tasks on your own would be a full-time job, or even more. But with Synup, you can dedicate more time and energy to your business while worrying less. It's user-friendly, affordable, and keeps your business visible to the public.
  • Synup addresses the challenges of managing digital media and guaranteeing accurate corporate information. I used to spend a good deal of my day copying and pasting the same content onto several social networking sites before I discovered Synup. But Synup has cut down on the amount of time and work needed to do this task significantly. I can now see and edit many listings at once with ease. Synup also offers a monitoring tool that records all of the activity. It swiftly notifies me if I receive any negative reviews, allowing me to reply accordingly.
  • Synup has proven to be a game-changing tool in my experience of running an online business. It has improved my business's visibility across many search engines and social media platforms. The post-tracking central hub has been quite helpful in keeping a consistent online presence and effectively grasping new trends. Synup's expertise in enhancing business listings on well-known platforms, such as Yelp, Facebook, and Google, has definitely increased my company's reputation and customer confidence.

Cons

  • Despite its strengths, Synup may lack advanced customization options, limiting its suitability for businesses with specific needs requiring deeper tailoring. This could pose challenges for users seeking more customized solutions beyond the platform's standard offerings.
  • Synup’s pricing are little higher than comparable business but I think it’s worth it. Also Improving the mobile app experience could be beneficial. Other than that I haven’t had any issues while using their services.
  • I can't stress enough how much I love this product. The customer support is absolutely amazing, and I rely on it every single day. It's just that good! 😄👍
  • Nothing at all; I'm quite pleased with the product
  • Despite the platform's many advantages, it's critical to recognise that there have occasionally been delays in customer support's responsiveness. While the support staff provided excellent assistance when contacted, a quicker response time would definitely improve the user experience in general. Moreover, there were some difficulties with the initial setup procedure. However, the support staff's understanding direction has been crucial in overcoming these obstacles, demonstrating their dedication to guaranteeing user pleasure.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Moz
Founded: 2004
United States
moz.com/products/local

Company Information

Synup
Founded: 2013
New York
synup.com

Alternatives

Alternatives

Categories

Categories

Local Marketing Features

Advertising Management Not Supported
CRM Not Supported
Email Marketing Not Supported
Feedback Management Not Supported
Live Chat Not Supported
NAP Management (Name/Address/Phone) Supported
Online Listings Management Supported
PR Management Not Supported
Reporting / Analytics Supported
Review Management Supported
SEO Management Not Supported
Social Media Management Not Supported
Store Locator Not Supported
Website Management Not Supported

Review Management Features

Campaign Management Not Supported
Dashboard Supported
Negative Feedback Management Supported
Response Management Supported
Review Monitoring Supported
Review Notification Supported
Review Request Not Supported
Sentiment Analysis Supported
Social Sharing Supported
White Label Not Supported

Local Marketing Features

Advertising Management Not Supported
CRM Not Supported
Email Marketing Not Supported
Feedback Management Supported
Live Chat Not Supported
NAP Management (Name/Address/Phone) Supported
Online Listings Management Supported
PR Management Not Supported
Reporting / Analytics Supported
Review Management Supported
SEO Management Supported
Social Media Management Supported
Store Locator Supported
Website Management Not Supported

Reputation Management Features

Campaign Management Supported
Gamification Not Supported
Response Management Supported
Review Generation Supported
Review Monitoring Supported
Sentiment Analysis Supported
Social Media Metrics Supported
Social Media Monitoring Not Supported
White Label Supported

Social Media Marketing Features

Analytics Supported
Automated Publishing Supported
Contact Management Not Supported
Content Management Supported
Conversion Tracking Not Supported
Customer Targeting Not Supported
Keyword Filtering Not Supported
Multi-Account Management Supported
Post Scheduling Supported

Store Locator Features

Analytics Supported
Automatic Location Detection Supported
Directions Supported
Distance Calculation Not Supported
Event Promotions Supported
Mapping Not Supported
Product Search Filtering Supported
Promotions / Coupons Supported
Search Not Supported
White Label Supported

Integrations

Facebook Supported
Google Business Profile Supported
AgencyAnalytics Not Supported
AgencyPlatform Supported
MozCast Supported

Integrations

Facebook Supported
Google Business Profile Supported
AgencyAnalytics Supported
AgencyPlatform Not Supported
MozCast Not Supported
Claim Moz Local and update features and information
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