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About

Matchbook is an identity augmentation tool that helps advertisers and marketers match first-party data to new digital signals to enhance cross-device reach, retargeting, and online-offline attribution capabilities, unlocking omnichannel marketing by connecting fragmented data across channels. It uses billions of aggregated, consented, and device-derived location, IP, and MAID (Mobile Advertising ID) signals to build highly accurate identifier databases that let users match physical location to IP, IP to MAID, and MAID to IP, and link other spatial indices like postal codes or geohashes to IP addresses. Matchbook supports use cases including connected TV (CTV/OTT) targeting, true cross-software targeting and retargeting, account-based marketing, campaign performance measurement, identity graph augmentation, and audience extension by expanding data footprints beyond first-party limits. Customizable matching parameters and historical context options allow clients to tailor results.

About

Grow your audience & traffic alongside better user experiences and lift revenue by building and activating your first-party data. Single sign-on and connect all the audience data. Create meaningful, personalized experiences that deliver value across every touchpoint for your audience. Discover new insights about your users with aggregated user engagement data into one simple dashboard. Increase user engagement with your websites with our fine-tuned AI engine. Turn visitors to be members with a first-party identity and establish a closer relationship with your audience. Integrate with your existing identity management system, or use the built-in password-less SSO, to seamlessly manage access and paid channels. Start to collect first-party data from users wisely and obtain explicit consent from consumers before collecting and using their data. Trigger one-to-one campaigns, and provide one-to-one recommendations based on user behaviors and first-party data.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Advertisers and marketers who need to expand cross-device audience reach, improve targeting and measurement, and enrich identity data for omnichannel campaigns

Audience

Website managers and companies in search of a tool to collect, analyze, and activate first-party audience data

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Matchbook
Founded: 2018
United States
www.matchbookdata.com

Company Information

Transfon
Founded: 2017
United States
www.unisignin.com

Alternatives

Alternatives

Categories

Categories

Integrations

No info available.

Integrations

No info available.
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