MatchCraft vs. Taboola Comparison


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About Welcome to the industry’s leading platform for selling and managing digital marketing campaigns at scale. As a pioneer in marketing technology, we have developed a best-in-class platform that makes it easy to manage and sell search campaigns both profitably and at scale. Get the essential building blocks for building search campaigns for small businesses in any industry. By utilizing MatchCraft's suite of APIs, third-party platforms gain access to the technology used by AdVantage to power search, social, and display campaigns for local businesses across the globe. For more than two decades, MatchCraft has offered best-in-class marketing solutions that enable companies to successfully sell and manage search, display, and social campaigns for their advertisers. MatchCraft’s sophisticated technology and team of digital marketing enthusiasts work relentlessly to power local advertising campaigns for merchants across the globe.	About Drive business results by reaching people genuinely, effectively and at the right moment. Find and engage over one billion relevant users across premium publishers at massive scale on the world leading native discovery platform. Create unique and relevant ad experiences using Taboola’s user behavior data and flexible creative formats. Meet your marketing objectives – build awareness, generate high value leads and encourage customers to take action online.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies requiring a solution to sell and manage search, display, and social campaigns for their advertisers	Audience Companies interested in a native advertising solution to advertise their content
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Not Supported Online Not Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported
Company Information MatchCraft Founded: 2000 United States www.matchcraft.com	Company Information Taboola Founded: 2007 United States www.taboola.com
Alternatives Marin Software	Alternatives 7SearchPPC
Google Campaign Manager 360 Google	AdRoll
Perpetua Perpetua Labs	AdStyle
Scibids Scibids Technology	Outbrain
CampaignHero View All	Strossle View All
Categories Advertising Supported Campaign Management Supported Display Advertising Supported PPC Supported Search Engine Marketing (SEM) Supported	Categories Content Distribution Supported Content Marketing Supported Display Advertising Supported Native Advertising Supported PPC Supported Search Engine Marketing (SEM) Supported Supply-Side Platforms (SSP) Supported
	PPC Features A/B Testing Supported Account Alerts Not Supported Analytics / ROI Tracking Supported Bid Management Supported Budget Management Supported Campaign Management Supported Conversion Tracking Supported Google / Bing Ads Supported Keyword Research Tools Supported Keyword Tracking Supported Landing Pages / Web Forms Not Supported URL Builder Not Supported Search Engine Marketing (SEM) Features A/B Testing Supported Account Alerts Not Supported Analytics / ROI Tracking Supported Bid Management Supported Budget Management Supported Campaign Management Supported Conversion Tracking Supported Google / Bing Ads Supported Keyword Research Tools Supported Keyword Tracking Supported Landing Pages / Web Forms Not Supported URL Builder Not Supported Show More Features Content Marketing Features Audience Targeting Supported Brand Management Not Supported Campaign Management Supported Categorization / Grouping Not Supported Conversion Tracking Supported Distribution Management Supported Editorial Calendar Not Supported Multi-Channel Publishing Supported Publish Scheduling Not Supported SEO Management Not Supported Social Media Management Not Supported Video Management Not Supported
Integrations Acxiom Real Identity Not Supported Blotout Not Supported Brax Not Supported Converge Not Supported CorralData Not Supported DC Dashboard Not Supported HubSpot CRM Not Supported KNOREX XPO Not Supported Lytics Not Supported MSIGHTS Not Supported Modern.ai Not Supported Mozart Data Not Supported Plat Not Supported SegmentStream Not Supported SpyPush Not Supported Teamstack Not Supported The Muse Not Supported Voluum Not Supported Y42 Not Supported Show More Integrations View All 2 Integrations	Integrations Acxiom Real Identity Supported Blotout Supported Brax Supported Converge Supported CorralData Supported DC Dashboard Supported HubSpot CRM Supported KNOREX XPO Supported Lytics Supported MSIGHTS Supported Modern.ai Supported Mozart Data Supported Plat Supported SegmentStream Supported SpyPush Supported Teamstack Supported The Muse Supported Voluum Supported Y42 Supported Show More Integrations View All 79 Integrations
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