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About

Automate the moments that move customers to buy. Stop running email in one tool and SMS in another. Marketing Cloud puts lifecycle messaging in one place: email, SMS, journeys, and audience — so your team isn’t maintaining duplicate segments, suppressions, or reporting when campaigns and automations touch the same customer. Built for eCommerce brands running promotional and retention programs at scale. What you get: * Email and SMS campaigns from one contact spine * Journey Builder for abandoned cart, win-back, post-purchase, and promotional automations * Segmentation, acquisition forms, and landing pages * eRFM analytics and campaign revenue reporting * Deliverability controls: authentication, throttling, ISP feedback, and list hygiene * Integrations with third-party and Maropost-native apps Set it up once. Marketing Cloud takes it from there.

About

Efficiently manage lead generation across numerous platforms in one central hub, collect valuable first-party data, track clear ROI with Odore attribution, and influence purchase decisions using targeted content at the point of sale. Harness campaign and customer data to enhance basket size, stimulate cross-category growth, and boost customer LTV, while personalizing content for each customer to encourage repeat purchases. Engage in organic marketing strategies, fostering brand advocacy through loyalty programs and referrals. Minimize churn with well-timed, relevant communication tailored to customer behaviors and intentions. Seize high-intent customers and maximize opportunities through timely offers for win-backs, abandoned carts, and on-site triggers. Maintain brand prominence by delivering the right content, effectively outshining competitors' initiatives.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Digital marketers that need a powerful email marketing and marketing automation platform

Audience

Companies in need of a platform that helps acquire new customers and engage existing ones

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$29 per month
Email and SMS in one place. Marketing Cloud is Maropost's email and SMS marketing platform for commerce businesses: campaigns, journeys, and segmentation. One audience, no switching tools. Plans scale with your contact list.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 1.0 / 5
ease 1.0 / 5
features 1.0 / 5
design 1.0 / 5
support 1.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros from Real Users

Pros

  • We really liked how easy it was to switch and replace Maropost with a better alternative such as ActiveCampaign.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Maropost
Founded: 2011
Canada
www.maropost.com

Company Information

Odore
Founded: 2018
United Kingdom
odore.com

Alternatives

Alternatives

1PointMail

1PointMail

1Point Interactive, LLC.
Zence Loyalty

Zence Loyalty

Easyrewardz

Categories

Categories

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Email Marketing Features

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Template Design Features

A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Potential Issue Identification
Premade Templates
Proofing
Reporting / Analytics
Text Editor
Theme Editor

Multi-Channel eCommerce Features

Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce

eCommerce Features

Catalog Management
Channel Management
CRM
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

eCommerce Marketing Features

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
Search Marketing
Segmentation
Signup Forms & Popups
SMS Marketing
Social Marketing
Triggered Emails
Website Visitor Tracking

Integrations

Facebook
Salesforce
X (Twitter)
AtData
BDOW!
Campaign Genius
Cendyn CMS
Cendyn Loyalty
Cendyn Revintel
DigiMember
Hyperise
Inventoro
Limelight
Maropost Merchandising Cloud
Outreach
SAP CRM
ShipStation
Stackreaction
WiserNotify
stockinstore

Integrations

Facebook
Salesforce
X (Twitter)
AtData
BDOW!
Campaign Genius
Cendyn CMS
Cendyn Loyalty
Cendyn Revintel
DigiMember
Hyperise
Inventoro
Limelight
Maropost Merchandising Cloud
Outreach
SAP CRM
ShipStation
Stackreaction
WiserNotify
stockinstore
Claim Odore and update features and information
Claim Odore and update features and information