Related Products
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About
LiftLab is a marketing analytics platform built to optimize media spend and maximize return on advertising investment through data-driven measurement, modeling, and experimentation. At its core is the “LiftLab Trust Engine,” which unifies econometric modeling (an agile Marketing Mix Model, or MMM) with real-world media experiments, such as geo-testing, to deliver transparent, unbiased insights into how each dollar spent on marketing contributes to revenue, both in the short term (performance) and long term (brand uplift and effectiveness). Users connect their sales, ad spend, post-purchase surveys, brand-lift studies, and attribution signals (both online and offline revenue), allowing LiftLab to measure incrementality, isolating the true impact of media spend, while eliminating reliance on last-click attribution or walled-garden platform analytics.
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About
Podscribe is an independent podcast and audio advertising measurement, attribution, verification, and analytics platform that helps advertisers, agencies, and publishers understand and prove the real impact of their audio ad campaigns across podcasts, streaming audio, CTV, and other hard-to-measure media by using pixel-based tracking, multi-touch attribution, and incrementality testing to connect ad exposure with conversions and lift ROI. It automates ad verification with AI-enabled airchecks and quality checks, confirms that ads ran as planned, and provides real-time dashboards with reach, frequency, geo, and audience insights so teams can optimize performance and make data-driven decisions without manual work. Podscribe also offers competitive intelligence and benchmarking tools, monthly industry rankings of top podcasts, publishers, and advertisers, and audience segment analysis powered by household-level data, enabling smarter media planning and audience discovery.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
B2C brands, ecommerce companies, and growth-oriented marketing teams in need of a tool to allocate ad budgets, forecast revenue, and optimize marketing investment for growth and profitability
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Audience
Advertisers, media agencies, and podcast publishers who need precise, independent analytics and attribution to measure, verify, and optimize podcast and audio advertising performance
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Not Supported
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Company InformationLiftLab
Founded: 2018
United States
liftlab.com
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Company InformationPodscribe
Founded: 2016
United States
podscribe.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Integrations
Acast
Not Supported
BetterHelp
Not Supported
DoorDash
Not Supported
Google Sheets
Not Supported
Microsoft Excel
Not Supported
Shopify
Not Supported
Wondery
Not Supported
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Integrations
Acast
Supported
BetterHelp
Supported
DoorDash
Supported
Google Sheets
Supported
Microsoft Excel
Supported
Shopify
Supported
Wondery
Supported
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