JustControl.it

JustControl.it

GRAHAMSTOWN LIMITED
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+

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About

JustControl.it is a marketing-focused platform enabling businesses to gain full control over their ad spending, evaluate campaign performance across a wide range of channels, and get up-to-date reports on virtually every performance metric. Automate data collection and processing for your campaigns via cross-channel analytics solution.

About

With Kaya, you can track and get insights across all your marketing activities in one place. Fully customised and no manual work required. Simply connect your tools to get started. Monitor and keep track of critical metrics across all platforms and channels such as Marketing Spend, ROAS, and Channel Revenue, through your dashboards and daily Slack alerts. Use pre-built reports to visualise your marketing KPI easily. See how your metrics are trending over time, and get insights into areas that deserve more focus. Kaya brings together, cleans, and enriches all your data from various platforms. No engineering expertise required. Optimise campaign performance effortlessly with our algorithm that monitors your campaigns 24/7 and delivers proactive recommendations.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Ad agencies and advertisers

Audience

Marketing Analytics tool for small teams

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$750 per month
Free Version Not Supported
Free Trial Supported

Pricing

$79 per month
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.5 / 5
ease 4.0 / 5
features 4.0 / 5
design 4.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • I like how JustControl.it matches data from third-party trackers with Facebook. It also efficiently groups your data by ads run from multiple accounts or within multiple campaigns or adsets. The tool is good at comparing data based on individual media buyers: you can always see where your operations go well and where they go wrong. One can also add custom calculated metrics that are otherwise unavailable with Facebook, such as IR, final profit, ROI, etc. You can also detect discrepancies between your FB data and your tracker, which helps a lot when it comes to media buying. In addition, it is very easy to distribute spending caps between different buyers, since you can see how much money has been spent on a certain country by all buyers at once.
  • We are collaborating with a range of big clients dealing with billions of marketing metrics across a variety of digital trackers. Thus, we needed a centralized platform that would make it possible for us to consolidate our clients’ KPIs and ROIs in one place and, most importantly, give us a convenient and transparent tool to assess our internal results. We attained this goal with JustControl.it successfully and quickly.

Cons

  • As of now, it is impossible to exclude campaigns, ads, adsets. You can only add them, not exclude. I also lack the capability to add KPIs by day. Some of their integrations are still being improved and refined. I would certainly like to see fewer manual operations when I need to upload CSVs (I think it will come with time).
  • As a relatively young service, the JustControl.it team regularly adds new features to the platform. Correspondingly, there might be some of them that haven't been introduced yet. But I believe that they will soon make an even better product.

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

GRAHAMSTOWN LIMITED
Founded: 2019
Cyprus
justcontrol.it

Company Information

Kaya
United Kingdom
www.usekaya.com

Alternatives

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Categories

Data Analysis Supported
ETL Supported
Reporting Supported
Web Analytics Supported

Categories

Web Analytics Supported

Marketing Analytics Features

A/B Testing Supported
Campaign Management Not Supported
Channel Attribution Supported
Customer Journey Mapping Not Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported

Web Analytics Features

Campaign Management Not Supported
Conversion Tracking Supported
Form Analytics Supported
Goal Tracking Supported
Keyword Tracking Supported
Multiple Site Management Not Supported
Pageview Tracking Not Supported
Referral Source Tracking Supported
Site Search Tracking Not Supported
Time on Site Tracking Not Supported
User Interaction Tracking Not Supported

Data Analysis Features

Data Discovery Supported
Data Visualization Supported
High Volume Processing Supported
Predictive Analytics Not Supported
Regression Analysis Not Supported
Sentiment Analysis Not Supported
Statistical Modeling Not Supported
Text Analytics Not Supported

ETL Features

Data Analysis Supported
Data Filtering Supported
Data Quality Control Supported
Job Scheduling Not Supported
Match & Merge Supported
Metadata Management Supported
Non-Relational Transformations Supported
Version Control Not Supported

Marketing Attribution Features

Attribution Modeling Supported
Audience Segmentation Supported
Conversion Tracking Supported
Cross-Channel Attribution Supported
Customer Journey Mapping Not Supported
Multi-Touch Attribution Supported
Predictive Analytics Supported
ROI Tracking Supported

Reporting Features

Customizable Dashboard Supported
Data Source Connectors Supported
Drag & Drop Not Supported
Drill Down Not Supported
Email Reports Not Supported
Financial Reports Supported
Forecasting Not Supported
Marketing Reports Supported
OLAP Not Supported
Report Export Not Supported
Sales Reports Not Supported
Scheduled / Automated Reports Supported

Integrations

Google Ads Supported
Affise Supported
AppsFlyer Supported
Binom Supported
Facebook Supported
Google Analytics Not Supported
Google Search Console Not Supported
Liftoff Supported
LinkedIn Supported
PropellerAds Supported
Slack Not Supported
Snapchat Supported
TikTok Supported
Unity Supported
Voluum Supported
X (Twitter) Supported

Integrations

Google Ads Supported
Affise Not Supported
AppsFlyer Not Supported
Binom Not Supported
Facebook Not Supported
Google Analytics Supported
Google Search Console Supported
Liftoff Not Supported
LinkedIn Not Supported
PropellerAds Not Supported
Slack Supported
Snapchat Not Supported
TikTok Not Supported
Unity Not Supported
Voluum Not Supported
X (Twitter) Not Supported
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