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About

The volume of consumer data signals has increased dramatically in recent years. This steep upward trend has amplified the importance for marketers to bring these disparate digital and offline identity markers together in a cohesive way. Identity graphs — a single database that holds this consumer data — now play a vital role, serving as a master source of truth. Infutor’s TrueSource™ Identity Graph is the premier collection of consumer data and intelligence that makes omnichannel engagement personal — and measurably effective. Our secure and privacy-compliant ID graph enables you to create relevant, real-time experiences in whichever channel people engage with your brand. Leverage our TrueSource™ Identity Graph to add considerable value to every engagement with your customers and prospects. Infutor instantly verifies consumer identities via API at the moment of ingestion or inbound engagement.

About

By creating not only the first, but the most robust global cross-device digital identity graph on the market, Tapad has partnered with brands to maximize their digital marketing investment for years to come. The Tapad Graph enables marketers to identify a brand customer or related household across multiple devices, unlocking key use cases across programmatic targeting, media measurement, attribution, and personalization globally. Connect with consumers across devices with a better understanding of touch points. Reach consumers across more digital IDs and scale to new, undiscovered prospects. Amplify your current data sets with net-new devices for extended reach. Customize your messages across paid, earned, and programmatic efforts. Tapad works with brands, agencies and platforms to ingest device identifiers from their platforms or data stacks, expanding their graph with new devices at a household or individual level.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Brands looking for a consumer data and intelligence solution to create relevant, real-time experiences in whichever engage channel

Audience

Brands, agencies and platforms looking for a solution to ingest device identifiers from their platforms or data stacks

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Company Information

Infutor TrueSource
Founded: 2003
United States
infutor.com/identity-resolution/identity-graph/

Company Information

Tapad
Founded: 2010
United States
www.tapad.com

Alternatives

Alternatives

MarketingConnect

MarketingConnect

Experian Marketing Services
MarketingConnect

MarketingConnect

Experian Marketing Services

Categories

Categories

Integrations

Centro Basis Not Supported
DV Publisher Suite Not Supported
Flashtalking Not Supported
FreeWheel Beeswax Not Supported
Innovid Not Supported
MSIGHTS Not Supported
Noko Not Supported
OpenX Not Supported
Resonate Not Supported
Sizmek Ad Suite Not Supported
Treasure Data Not Supported
Twine Not Supported
boberdoo Supported

Integrations

Centro Basis Supported
DV Publisher Suite Supported
Flashtalking Supported
FreeWheel Beeswax Supported
Innovid Supported
MSIGHTS Supported
Noko Supported
OpenX Supported
Resonate Supported
Sizmek Ad Suite Supported
Treasure Data Supported
Twine Supported
boberdoo Not Supported
Claim Infutor TrueSource and update features and information
Claim Infutor TrueSource and update features and information
Claim Tapad and update features and information
Claim Tapad and update features and information