Influ2 vs. emfluence Marketing Platform Comparison


Influ2	emfluence Marketing Platform emfluence	+	+
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About Influ2 is a contact-level ABM platform built around a simple reality: people make decisions, not accounts. Traditional ABM tools aggregate data at the account level, leaving go-to-market teams guessing who is actually engaged. Influ2 removes that blind spot by enabling teams to target, engage, and measure impact at the individual buyer level across the entire buying journey. Use CRM data such as sales activity and pipeline stages to define exactly who to reach. Deliver ads to named decision-makers across LinkedIn, Facebook, Instagram, Google, Bing, Amazon, and more, and see precisely who viewed or engaged with each message, without relying on cookies or form fills. Influ2 also surfaces contact-level intent from search, content, social, and ad engagement, and connects those signals to sales workflows. Instead of vague attribution, reporting shows how individual engagement influences pipeline, conversion rates, and revenue, keeping Marketing and Sales aligned.	About Designed with you in mind, the emfluence Marketing Platform offers an intuitive interface and powerful features to streamline your digital marketing efforts. Whether you're launching personalized campaigns, managing multiple brands, or crafting strategies, our platform empowers you to succeed with email automation, advanced personalization in email marketing, social media management, timely SMS marketing, high-converting landing pages, comprehensive automated reporting, website tracking, lead scoring, a centralized marketing calendar, and more. Experience the perfect balance of usability and functionality with the emfluence Marketing Platform, and take your marketing to the next level.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience B2B marketers aiming to reach specific decision-makers from enterprise and medium-sized companies.	Audience Marketers
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing Our pricing is based on the number of people targeted by a client. Free Version Free Trial	Pricing $1,000/month The emfluence Marketing Platform offers month-to-month pricing that’s based on the number of contacts you add to our system with no restrictions on how many emails you send each month or which features you wish to use. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 5.0 / 5 ease 4.8 / 5 features 4.5 / 5 design 4.8 / 5 support 5.0 / 5 Read all reviews
	Pros & Cons from Real Users Pros What I love about this software is the level of customizability that you have when building out marketing emails and how easy it is to test these emails by sending test emails or checking out the pre test flights. I am used to coding my own emails so I like that there is an option to either drop in your own code or use a template. The templates are very simple but they work across a variety of different email clients. I also like that I can manage both my email campaigns and social media out of one location. Ability to track and provide reports. Integrates with SalesForce. Tracks social and web clicks. Responsive team. No coding hassle, simple drag and drop marketing solution. I can watch user analytics about clicks and campaign activity. Best for small and mid enterprises business. Scheduling if emails are a great addition. Cons The only thing about this software I would improve is that on the HTML side everything is created within nested tables, which I do not prefer and leads to small hiccup errors. Emfluence does not have very detailed reporting features; they will work for most everyone, but for my company, it requires a lot of editing. Takes some time to get acquainted with user interface and understand where functions are located. I never encountered any problem with this platform.
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Influ2 Founded: 2017 United States www.influ2.com	Company Information emfluence Founded: 2003 United States emarketingplatform.com
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Categories Account Based Marketing Account Data Management Ad Management Advertising Lead Generation Lead Nurturing Marketing Marketing Account Intelligence Personalization Social Media Advertising Social Media Marketing Video Advertising	Categories AB Testing Account Based Marketing Bulk Email Campaign Management Customer Engagement eCommerce Marketing Email Marketing Email Tracking Landing Page Lead Generation Lead Nurturing Lead Scoring Marketing Automation Personalization Referral Survey Transactional Email
Account Based Marketing Features Analytics Campaign Personalization Customer Segmentation Engagement Monitoring Lead Nurturing Lead Scoring Progress Tracking Prospecting Tools Target Account Identification Lead Generation Features Contact Discovery Contact Import/Export Lead Capture Lead Database Integration Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Visitor Identification Lead Nurturing Features A/B Testing Campaign Management Drip Campaigns Lead Capture Lead Notifications Lead Scoring Lead Segmentation Performance Metrics Personalization Pipeline Management Personalization Features A/B Testing Abandoned Cart Saver Account Based Marketing Behavioral Targeting Campaign Segmentation Content Analytics Contextual Targeting Customer Profiles Experience Management Recommendation Engine Website Personalization Show More Features Social Media Marketing Features Analytics Automated Publishing Contact Management Content Management Conversion Tracking Customer Targeting Keyword Filtering Multi-Account Management Post Scheduling	Account Based Marketing Features Analytics Campaign Personalization Customer Segmentation Engagement Monitoring Lead Nurturing Lead Scoring Progress Tracking Prospecting Tools Target Account Identification Lead Generation Features Contact Discovery Contact Import/Export Lead Capture Lead Database Integration Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Visitor Identification Lead Nurturing Features A/B Testing Campaign Management Drip Campaigns Lead Capture Lead Notifications Lead Scoring Lead Segmentation Performance Metrics Personalization Pipeline Management Personalization Features A/B Testing Abandoned Cart Saver Account Based Marketing Behavioral Targeting Campaign Segmentation Content Analytics Contextual Targeting Customer Profiles Experience Management Recommendation Engine Website Personalization Show More Features AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Customer Engagement Features Analytics Churn Management Communication Management Community Management Content Syndication Feedback Collection Gamification Live Chat Video Content Email Marketing Features A/B Testing Artificial Intelligence Auto-Responders CAN SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event Triggered Email Image Library Landing Pages/Web Forms Mailing List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Email Editor Email Tracking Features A/B Testing Audience Segmentation Campaign Management Event-Based Notifications Location Tracking Team Management Landing Page Features A/B Testing Analytics Drag & Drop Form Creation Real Time Editing Responsive SEO Management Templates Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Referral Features Affiliate Marketing Campaign Management Contact Management Employee Referral Management Feedback Management Lead Engagement Loyalty Program Referral Tracking Rewards Management Survey Features Custom Survey URLs Data Analysis Tools Email Marketing Mobile Survey Offline Response Collection Paper Survey Question Branching Question Library Site Intercept Survey Skip Logic Supports Audio / Images / Video Transactional Email Features A/B Testing Contact Database Dynamic Content Email Monitoring Mailing List Management Reporting/Analytics Spam Check Template Management eCommerce Marketing Features AB Testing Abandoned Cart Email Analytics / ROI Tracking Customer Data Profiles Dynamic Content Email Marketing Email Personalization Facebook Ads Google Ads Product Recommendations Push Notifications Retargeting Search Marketing Segmentation Signup Forms & Popups SMS Marketing Social Marketing Triggered Emails Website Visitor Tracking
Integrations Salesforce Adobe Marketo Engage ChannelMix Facebook Google Analytics Google Business Profile HubSpot CRM HubSpot Customer Platform Instagram LinkedIn Microsoft Dynamics 365 Microsoft Power Apps NiftyImages Outreach Pipedrive Salesforce Marketing Cloud Account Engagement TapClicks Tapistro Zapier Zoho CRM Show More Integrations View All 9 Integrations	Integrations Salesforce Adobe Marketo Engage ChannelMix Facebook Google Analytics Google Business Profile HubSpot CRM HubSpot Customer Platform Instagram LinkedIn Microsoft Dynamics 365 Microsoft Power Apps NiftyImages Outreach Pipedrive Salesforce Marketing Cloud Account Engagement TapClicks Tapistro Zapier Zoho CRM Show More Integrations View All 17 Integrations
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