TrueTargeting

TrueTargeting

Infillion
+
+

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About

Unlock the full potential of your customer data with our all-in-one platform. Our solution seamlessly collects data from all of your customers' touchpoints, including POS, ecommerce, and social platforms, to give you a comprehensive view of your audience and actionable insights to send targeted promotions and drive optimized results. Our platform offers easy-to-use tools for creating and customizing your own loyalty rules based on a variety of factors such as visits, purchases, spend and social interactions. Whether you're starting a new program or looking to enhance an existing one, we're here to help you create the loyalty experience you envision. Our platform offers a versatile segments editor for building custom audiences, or take advantage of the power of automation with our AI powered audience targeting capabilities, eliminating the need for additional teams.

About

TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Businesses in need of a platform that helps with business growth

Audience

Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Not Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Genloyal
Founded: 2023
United States
www.genloyal.com

Company Information

Infillion
Founded: 2008
United States
infillion.com/data/truetargeting/

Alternatives

Alternatives

Loyax

Loyax

Sirma

Categories

Customer Loyalty Supported

Categories

Advertising Supported

Integrations

DoubleVerify Not Supported
Experian Connect Not Supported
Facebook Supported
Facebook Messenger Supported
Google Chat Supported
Infillion XGraph Not Supported
Instagram Supported
LiveRamp Not Supported
Mailchimp Supported
Odoo Supported
Oracle BlueKai Not Supported
Semasio Not Supported
SendGrid Supported
Toast POS Supported
TransUnion Digital Business Profile Not Supported
TransUnion TruVision Not Supported
Twilio Supported
WhatsApp Supported

Integrations

DoubleVerify Supported
Experian Connect Supported
Facebook Not Supported
Facebook Messenger Not Supported
Google Chat Not Supported
Infillion XGraph Supported
Instagram Not Supported
LiveRamp Supported
Mailchimp Not Supported
Odoo Not Supported
Oracle BlueKai Supported
Semasio Supported
SendGrid Not Supported
Toast POS Not Supported
TransUnion Digital Business Profile Supported
TransUnion TruVision Supported
Twilio Not Supported
WhatsApp Not Supported
Claim Genloyal and update features and information
Claim Genloyal and update features and information
Claim TrueTargeting and update features and information
Claim TrueTargeting and update features and information