Factors.ai

Factors.ai

Factors.AI
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About

Factor-in your marketing efforts to decode customer behaviour, optimize ROI, and determine marketing’s influence on pipeline and revenue. Robust out of the box integrations to your martech stack, resulting in a 1 week onboarding cycle. Flexible and configurable attribution engine to allocate conversion credit to relevant touchpoints. Consumer grade User Experience for Analysis, defining Custom Events and Dimensions. Library of curated templates based on the best practices from high-performing teams across the globe. Stitch customer journeys from first touch to closed won, to get an integrated view of marketing performance. AI Engine that continuously analyses and diagnoses key metrics, highlighting insights and recommendations. Get a holistic view of the entire Marketing Funnel, minus all dependencies.

About

Lack of structure and organization can cause you to lose clients needlessly. With Gryffin, you can effortlessly oversee all of your marketing projects, tasks, and deadlines from a single all-in-one system. Increase your team’s productivity by streamlining task priorities and never miss a deadline again. Plan your editorial calendar, schedule content pieces, and track the status of articles, writers, videos, and any other digital asset, all in one place! Gryffin’s simple, drag, and drop editorial calendar builder will streamline and simplify your content creation workflows. Create and manage link building campaigns from start to finish. From identifying potential targets to following the status of each prospect, you can use Gryffin to track all Blogger and PR outreach initiatives. You can create SEO Experiments to determine how your optimizations are performing. Take action if you see pages or keywords dropping in the rankings, and measure the impact of Algorithmic updates.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketing Analytics platform for companies

Audience

Companies and brands requiring a solution to run their entire digital marketing operations

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$99 per month
Billed annually
Free Version
Free Trial

Pricing

$49 per month
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Factors.AI
Founded: 2020
United States
www.factors.ai/

Company Information

Gryffin
Founded: 2009
United States
www.gryffin.com/features/

Alternatives

Alternatives

Dreamdata.io

Dreamdata.io

Dreamdata
Keen

Keen

Keen Decision Systems
Marcom On Demand

Marcom On Demand

Strata Company

Categories

Categories

MRM Features

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Customer Journey Mapping Tools Features

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Planning Features

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

Google Drive
Blogger
Dropbox
Facebook
Gmail
Google Analytics
Google Calendar
Google Chrome
Google Search Console
HubSpot CRM
HubSpot Customer Platform
Salesforce
Semrush
Slack
Stripe
Tapistro

Integrations

Google Drive
Blogger
Dropbox
Facebook
Gmail
Google Analytics
Google Calendar
Google Chrome
Google Search Console
HubSpot CRM
HubSpot Customer Platform
Salesforce
Semrush
Slack
Stripe
Tapistro
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