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About

Sales enablement for b2b marketing teams. Marketers use Enablix to arm sales and customer facing teams with the right content and enable buyers with useful content experiences. Modern sellers need quality content to enable buyers and accelerate their purchasing process. Level up your sales team's ability to deliver quality and targeted content at the right time to the right buyer. Keep marketing and sales teams on the same page about content and messaging. Streamline sales communication, so reps know what content to use, when to use it, and how to use it efficiently. Instantly create engaging content experiences based on buyer's persona and prospect’s profile. Create microsites and content hubs to enable buyers and engage customers. Modern sellers need quality content to deliver “buyer value” and accelerate pipeline. Use content insights to help your marketing and sales teams make informed investments.

About

Accelerate B2B buyer journeys with intelligent, omnichannel content experiences that engage buyers, elevate marketing and enable sales. From creation and management to performance and insights, traditional marketing approaches routinely fail to deliver the results brands need or the experiences buyers want. These challenges have only gotten worse as the pandemic drove B2B buyers and customers to rapidly increase their content consumption and adopt more consumer-style behaviors at work. Get the most out of every (expensive) click by giving your audience everything they need in real-time. Focus your sales and marketing efforts where your audience is spending the most time. Reduce friction by building real-time content journeys using AI and eliminating hard gating. Create micro-personalized content journeys for your audience in real time based on their content consumption history.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

B2B marketing teams looking for a software solution to enable sales with relevant content through their processes

Audience

Businesses searching for a solution to accelerate B2B buyer journeys with intelligent, omnichannel content experiences

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$25 per user per month
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • PathFactory provides extraordinary insight into user engagement with your content. By watching how people visit and revisit specific items in a track, what they share, and how long they spend reading and watching things, we get smarter and smarter about what kinds of content works best for different personas at different stages of the buyer's journey. The product is very easy to use, and asset governance is a breeze, since you can update a report in the content library and it automatically updates it in every track you used it in. The company's focus on customer satisfaction has saved the day in multiple situations at different companies where we have used PathFactory.

Cons

  • Can't think of anything really. It did what we asked it to do, and then some.

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

Enablix
Founded: 2017
United States
www.enablix.com

Company Information

PathFactory
Founded: 2012
Canada
www.PathFactory.com

Alternatives

Alternatives

Uberflip

Uberflip

PathFactory
ClearSlide

ClearSlide

Bigtincan
Visionayr

Visionayr

Selling Simplified

Categories

Categories

Account Based Marketing Features

Analytics Supported
Campaign Personalization Supported
Customer Segmentation Supported
Engagement Monitoring Supported
Lead Nurturing Supported
Lead Scoring Supported
Progress Tracking Supported
Prospecting Tools Not Supported
Target Account Identification Not Supported

Content Marketing Features

Audience Targeting Supported
Brand Management Supported
Campaign Management Not Supported
Categorization / Grouping Supported
Conversion Tracking Supported
Distribution Management Supported
Editorial Calendar Not Supported
Multi-Channel Publishing Supported
Publish Scheduling Not Supported
SEO Management Not Supported
Social Media Management Not Supported
Video Management Not Supported

Customer Data Platforms (CDP) Features

Behavioral Analytics Supported
Campaign Management Not Supported
Customer Profiles Not Supported
Customer Segmentation Supported
Data Integration Supported
Data Matching Not Supported
GDPR Compliance Supported
Personalization Supported
Predictive Modeling Not Supported

Lead Generation Features

Contact Discovery Supported
Contact Import/Export Not Supported
Lead Capture Supported
Lead Database Integration Not Supported
Lead Nurturing Supported
Lead Scoring Supported
Lead Segmentation Not Supported
Pipeline Management Not Supported
Prospecting Tools Not Supported
Visitor Identification Supported

Integrations

6sense Not Supported
Adobe Marketo Engage Not Supported
Allego Not Supported
Aprimo Not Supported
Box Supported
Dropbox Supported
Gmail Supported
Google Drive Supported
HubSpot CRM Supported
HubSpot Customer Platform Supported
LinkedIn Supported
Microsoft Outlook Supported
Microsoft Teams Supported
Outreach Supported
Slack Supported
Terminus Not Supported
Vidyard Not Supported
Vimeo Supported
WordPress Supported
YouTube Supported

Integrations

6sense Supported
Adobe Marketo Engage Supported
Allego Supported
Aprimo Supported
Box Not Supported
Dropbox Not Supported
Gmail Not Supported
Google Drive Not Supported
HubSpot CRM Not Supported
HubSpot Customer Platform Not Supported
LinkedIn Not Supported
Microsoft Outlook Not Supported
Microsoft Teams Not Supported
Outreach Not Supported
Slack Not Supported
Terminus Supported
Vidyard Supported
Vimeo Not Supported
WordPress Not Supported
YouTube Not Supported
Claim Enablix and update features and information
Claim Enablix and update features and information
Claim PathFactory and update features and information
Claim PathFactory and update features and information