EmailOctopus vs. MailBluster Comparison


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About EmailOctopus is the low-cost email marketing solution that provides you with the essential features you need to grow and engage your audience. Create beautiful email campaigns with the drag and drop editor, or choose from a library of ready-made templates. You can also build landing pages and pop-up forms for collecting new subscribers. With time-based automation, you can set up welcome emails, as well as entire onboarding and lead nurturing email sequences. With segmentation you can send targeted emails to groups of subscribers using custom fields to import and collect the data that matters most to understanding your audience. You can also segment lists based on campaign activity. EmailOctopus integrates with over 2,000 apps via Zapier and Integromat, and offers a WordPress plugin, as well as direct integrations with Carrd, OptinMonster and BookFunnel. For Amazon SES users, EmailOctopus offers a Connect product with unlimited emails per month.	About Whether you’re a small business or a large enterprise, MailBluster offers powerful, affordable email marketing. Create campaigns with its drag-and-drop editor, customizable templates, automation, segmentation, double opt-in, and real-time tracking. You can manage email lists, adjust settings, integrate with marketing tools, and monitor ecommerce performance through detailed reports. With Multi SMTP, connect multiple preferred SMTP providers to improve deliverability, reliability, and performance. Prefer a managed option? MailBluster SMTP lets you send campaigns directly with zero SMTP configuration. Its fully managed infrastructure provides reliable performance and consistently high deliverability. You send campaigns—we handle everything else. MailBluster supports unlimited sending, while its free plan lets you send thousands of emails at no cost. User-friendly service and dependable support help businesses run email marketing with confidence. Happy sending!
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience EmailOctopus is designed for small to medium sized businesses, as well as solopreneurs and creators. Users include marketing agencies, eCommerce brands, authors, bloggers and record labels. Discounts available for nonprofits and charities.	Audience MailBluster offers affordable email marketing solutions for businesses of all sizes and powerful email marketing features.
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $8/month EmailOctopus offers a free email marketing plan for up to 2,500 subscribers. For paid plans, pricing scales with the number of subscribers in your mailing list. Free Version Supported Free Trial Not Supported	Pricing $0.60 per 1,000 emails ✦ Starter Plan – Free with unlimited leads, up to 3,000 email sends, and MailBluster branding. ✦ Pro Plan – $5/month, billed at $60/year, plus $0.60 per 1,000 emails. Includes unlimited leads, unlimited email sending, no MailBluster branding, and all Pro features. ✦ Executive Plan – $10/month, billed at $120/year, plus $0.60 per 1,000 emails. Includes advanced features and everything in the Pro Plan. ✦ MailBluster SMTP – $15.30/month, billed at $183.60/year. Includes all Pro features and MailBluster’s managed SMTP infrastructure. Note: The Starter, Pro, and Executive plans are Bring Your Own SMTP plans, so you must connect a third-party SMTP service. Free Version Supported Free Trial Not Supported
Reviews/Ratings Overall 4.9 / 5 ease 4.9 / 5 features 4.5 / 5 design 4.7 / 5 support 4.8 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 4.7 / 5 design 4.9 / 5 support 4.9 / 5 Read all reviews
Pros & Cons from Real Users Pros Pricing is the best in the market. I am not an expert in email marketing, but the analytics are perfect for me. It is easy to use and set up. The template editor is excellent. Cheap pricing and works well. - It works pretty well even in the free version. - It is simple to use. - The reports provided are simple to understand. - The emails look professional. I love it. - I can see how many subscribers opened my emails and how often the links are used. I started using EmailOctopus to send email to my SaaS customers. It is super user friendly. I have never user one of these email marketing services before and even so I could setup my first campaign in a little time. The templates are just perfect. It is tottaly professional. Everything that you need to use it is easily find in the website. - Free features that are paid in other competitors - Good for Small business - If you need to scale, the price is really good compared to other options - Excellent customer support. I just use the free version and as a newbie, - I had a setup problem my email in the WebHost. The support helps me in a few minutes. Everything is free. It was a real person in the support. I found EmailOctopus when looking for a cheaper alternative to Mailchimp. For now what I need is free, and if I do need to upgrade later it will be less than 1/2 what Mailchimp is. It is very user friendly, I have had no problem importing contacts and setting up/ sending emails, even though I have never used one of these email services before. I love how professional my emails look! I have also been able to easily find answers to all the questions I have had on their site. I love that I can look and see how many of my emails have been opened and how often the links are being used. Cons I do not have any cons yet. It is working perfectly for me. The interface when you are setting up your email could be better. But it is ok to use. No cons till now. Everything works correctly and It has been easy to use. There are just a few email templates available in the free version. No cons so far, everything has been easy and looks amazing.	Pros & Cons from Real Users Pros Affordable price with relatively good amount of features and good costumer service. Shifted all my email marketing to it and I am happy! Support team is great and fast. They've reached out really quickly and gave me couple of options for something I messed up. - High delivery - Easy to use - Smooth interface - Multiple options for composing an email - Automation is awesome & easy - I never wasted time to learn the beautiful software I had an excellent experience chatting with NOBONITA from the MailBluster support team. She was patient, professional, and went above and beyond to resolve my issue. She understood what I needed right away and made sure everything worked perfectly. She cares about customers and knows the system inside out. Employees like her make a real difference. I strongly recommend giving her a raise or promoting her to a managerial position—she’s already working at that level. - very low price - tags, segmentation, A/B testing - new improved automation - integration with Make - great customer support Cons Still missing some features like automatic notification emails to forms. Nothing in particular. - More you use more you love - Hard to ignore this software If there’s one small thing to mention, it’s that she takes her time to make sure every detail is right. Some might see that as slow, but I see it as thorough and dedicated service. For this price, nothing. But more advanced staff would be great.
Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported
Company Information EmailOctopus Founded: 2014 United Kingdom emailoctopus.com	Company Information MailBluster Founded: 2015 United States www.mailbluster.com
Alternatives BigMailer Founder Bits	Alternatives BigMailer Founder Bits
EmailFig	EmailFig
EmailQo	SendGrid Twilio SendGrid
Brevo	Elastic Email
Selzy View All	MaxBulk Mailer Maxprog View All
Categories Bulk Email Supported Campaign Management Supported Email Management Supported Email Marketing Supported	Categories Bulk Email Supported Email Marketing Supported Email Newsletter Supported Email Tracking Supported
Email Marketing Features A/B Testing Not Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Not Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Not Supported Image Library Not Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Show More Features Campaign Management Features Channel Management Not Supported Contact Database Not Supported Email Marketing Supported Event Triggered Actions Not Supported Lead Management Not Supported Multi-Campaign Not Supported	Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Not Supported CAN SPAM Compliance Supported Customer Surveys Not Supported Drip Campaigns Not Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Show More Features Email Tracking Features A/B Testing Supported Audience Segmentation Supported Campaign Management Supported Event-Based Notifications Supported Location Tracking Supported Team Management Supported
Integrations Make Supported Salesforce Supported WooCommerce Supported WordPress Supported Zapier Supported Axis LMS Supported BI Book Supported Carrd Supported Embedery Supported Eventbrite Supported Gumroad Supported KonnectzIT Supported Rekomi Supported Shift Supported Slack Supported Smart Apartment Data Supported Unbounce Supported Uplup Supported Wufoo Supported Zoho Flow Not Supported Show More Integrations View All 51 Integrations	Integrations Make Supported Salesforce Supported WooCommerce Supported WordPress Supported Zapier Supported Axis LMS Not Supported BI Book Not Supported Carrd Not Supported Embedery Not Supported Eventbrite Not Supported Gumroad Not Supported KonnectzIT Not Supported Rekomi Not Supported Shift Not Supported Slack Not Supported Smart Apartment Data Not Supported Unbounce Not Supported Uplup Not Supported Wufoo Not Supported Zoho Flow Supported Show More Integrations View All 10 Integrations
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