EasyDMP vs. SmartyAds Comparison


EasyDMP Squadata	SmartyAds	+	+
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About A Data Management Platform also called DMP is a solution centralizing, analyzing and using prospect and customer-related data in big volumes and in real-time. Our DMP is a SaaS solution (set up in remote servers) to manage all the prospects and customers engaging with your brand, at an affordable price. By setting up a DMP, you may pursue one or a number of objectives at once: to increase your client insights, to customize your website visitor journey, to optimize your targeting and campaign performance in order to increase your return on investment. From a predefined data dictionary, our solution will enable you to extract data from your CRM and from many other sources in order to improve your prospect and customer insights by creating profiles, segments and combinations. Squadata’s Data Management Platform helps you deliver the right message to those groups, at the right time. Use case examples: Fight contract termination, reduce shopping basket churn, etc.	About Focusing on a simple question - how to make advertising simple - SmartyAds has build transformative full-stack programmatic infrastructure for advertisers and publishers. It took us 7+ years and now it has all that it takes to fuel your campaigns’ success: DSP, SSP, DMP, and White Label Solutions for scaling your business up and forward. Streamlining the process, the platforms let you prioritize how, where and whom to trade with, in order to help you quickly achieve your desired goals.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies and professionals seeking a SaaS data management platform	Audience Publishers, advertisers, and ad agencies
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information Squadata France www.squadata.net/en/data-management-platform/	Company Information SmartyAds Founded: 2013 United States smartyads.com
Alternatives OnAudience	Alternatives PropellerAds
dJAX DMP Manager	Aroscop Aroscop Tech
Permutive	ad:personam
Vpon	The Trade Desk
Salesforce Data 360 Salesforce View All	Nexxen View All
Categories Data Management Platforms (DMP) Supported	Categories Campaign Management Supported CTV & OTT Advertising Supported Data Management Supported Data Management Platforms (DMP) Supported Demand-Side Platforms (DSP) Supported Display Advertising Supported Marketing Automation Supported Predictive Analytics Supported Programmatic Advertising Supported Revenue Management Supported Supply-Side Platforms (SSP) Supported Video Advertising Supported
	Show More Features Campaign Management Features Channel Management Supported Contact Database Supported Email Marketing Not Supported Event Triggered Actions Not Supported Lead Management Not Supported Multi-Campaign Supported Data Management Features Customer Data Supported Data Analysis Supported Data Capture Not Supported Data Integration Supported Data Migration Supported Data Quality Control Supported Data Security Supported Information Governance Not Supported Master Data Management Not Supported Match & Merge Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Not Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Not Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Not Supported Predictive Analytics Features AI / Machine Learning Supported Benchmarking Not Supported Data Blending Supported Data Mining Supported Demand Forecasting Supported For Education Not Supported For Healthcare Not Supported Modeling & Simulation Supported Sentiment Analysis Supported Revenue Management Features Competitor Analysis Not Supported Dynamic Pricing Not Supported For Airlines Not Supported For Hospitality Industry Not Supported Forecasting Not Supported Inventory Control Supported Price Optimization Supported Recommendation Engine Not Supported Yield Management Supported
Integrations AdMachine Not Supported IngeniousPlex Not Supported	Integrations AdMachine Supported IngeniousPlex Supported View All 2 Integrations
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