Data Decisions Reach

Data Decisions Reach

Data Decisions Group
TrueTargeting

TrueTargeting

Infillion
+
+

Related Products

  • AmpiFire
    53 Ratings
    Visit Website
  • D&B Connect
    189 Ratings
    Visit Website
  • TextUs
    854 Ratings
    Visit Website
  • Extole
    69 Ratings
    Visit Website
  • Attentive
    1,435 Ratings
    Visit Website
  • SalesTarget.ai
    42 Ratings
    Visit Website
  • AI Video Cut
    1 Rating
    Visit Website
  • Admiral
    65 Ratings
    Visit Website
  • MEXC
    188,765 Ratings
    Visit Website
  • OptiSigns
    7,880 Ratings
    Visit Website

About

Reach is DDG’s audience-targeting support tool designed for FMOs supporting the senior market. It offers same-day turnaround, providing a full visualization of key descriptor variables to identify the best audience for medicare advantage, medicare supplements, final expense insurance, and more. Reach delivers the specific names and addresses of individuals in your target audience to your preferred mail supplier, ensuring accurate customer acquisition models tailored to your county’s unique attributes. With model types like the look-alike model, Reach generates audience profiles that help develop relevant advertising copy. The response model predicts campaign outcomes, optimizing direct marketing budgets by targeting individuals with a high likelihood to purchase. Reach also ensures data security, being SOC 2 Type 2 certified, and manages the entire modeling process, from suppressing deceased records to ensuring USPS standards are met.

About

TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

FMOs looking for a solution to streamline their insurance marketing campaigns

Audience

Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Data Decisions Group
Founded: 2016
United States
datadecisionsgroup.com/reach/

Company Information

Infillion
Founded: 2008
United States
infillion.com/data/truetargeting/

Alternatives

Alternatives

Categories

Categories

Integrations

DoubleVerify
Experian Connect
Infillion XGraph
LiveRamp
Oracle BlueKai
Semasio
TransUnion Digital Business Profile
TransUnion TruVision

Integrations

DoubleVerify
Experian Connect
Infillion XGraph
LiveRamp
Oracle BlueKai
Semasio
TransUnion Digital Business Profile
TransUnion TruVision
Claim Data Decisions Reach and update features and information
Claim Data Decisions Reach and update features and information
Claim TrueTargeting and update features and information
Claim TrueTargeting and update features and information