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About

Customers are bombarded with messages every day, and most go ignored. Customer.io is a customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Fueled by first-party data, teams can manage and tailor their customer messages across all channels, including email, in-app, push, SMS, and webhooks – all within one intuitive platform. Today, 7,400+ brands trust their messaging needs with Customer.io, and G2 recently recognized us as a Best Software award winner in the Marketing and Digital Advertising Products category. Customer.io’s suite of products includes Journeys, a messaging automation tool, Data Pipelines, a customer data platform; and Parcel, a code editor designed for email. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2024 Inc. 5000 list.

About

Reteno is an AI messaging platform for subscription app retention and conversion. Manage messaging through AI agents in Slack, Claude Cowork, and OpenAI Codex using natural language — no platform switching required. Built for Web2App, trial, freemium, and direct install funnels, Reteno handles Email, Mobile Push, In-App, App Inbox, SMS, Web Push, and messengers. Key AI features: - "One from Many" feature automates variant testing inside workflows and promotes stronger performers; - built-in AI generates push messages and optimizes email content on demand; - responsive email editor enables real-time collaboration and comments. Proven in Health & Fitness and Education verticals, Reteno offers ready-to-deploy playbooks that deliver measurable revenue lift faster than generic lifecycle platforms.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Customer.io serves data-driven internet businesses who need to send personalized messages at scale in industries such as SaaS, B2C, education technology, mobile apps, web marketplaces, and more

Audience

Companies that want to retain users with a push notifications solution

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$150 per month
Free Version
Free Trial

Pricing

$30 per month
$30 per month for up to 10K user profiles

Custom plan available
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 4.0 / 5
features 4.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • Customer.io has helped us as an organization to raise our marketing level by supporting our management of customers, attributes and events to maintain a very organized and segmented work rhythm. It also allows us to customize reports, modify users based on their user, add or delete attributes and assign events.

Cons

  • Among the few dislikes that have been presented to us as an organization are: data collection is a slightly weak part of Customer.io.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Customer.io
Founded: 2012
United States
customer.io

Company Information

Reteno
Founded: 2017
Poland
reteno.com

Alternatives

Alternatives

Campaigner

Campaigner

j2 Global
Ackee

Ackee

Ackee Digital Enterprises

Categories

Categories

Email Marketing Features

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Customer Success Features

Account Alerts
Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Health Score
Onboarding
Revenue Management
Usage Tracking / Analytics
Win / Loss Analysis

Push Notifications Features

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Integrations

Axis LMS
Slack
Zapier
BigPicture
Causal
Cratejoy
Freshpaint
Fundify
Google Tag Manager
Hightouch
Make
Quickwork
SendGrid
Summit
SupportBee
Unifonic
Velt
Xplenty
Zoho Forms
involve.me

Integrations

Axis LMS
Slack
Zapier
BigPicture
Causal
Cratejoy
Freshpaint
Fundify
Google Tag Manager
Hightouch
Make
Quickwork
SendGrid
Summit
SupportBee
Unifonic
Velt
Xplenty
Zoho Forms
involve.me
Claim Customer.io and update features and information
Claim Customer.io and update features and information
Claim Reteno and update features and information
Claim Reteno and update features and information