Custom Insight vs. SurveyMonkey Comparison


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		Related Products Sogolytics Sogolytics delivers speed, clarity, and scale through a powerful platform built for enterprise teams managing customer journeys and employee engagement surveys. Sogolytics streamlines the entire feedback cycle, from intelligent survey creation to real-time dashboards and automated text analysis. Whether your team is using the customer experience platform, employee engagement software, or the free survey maker, Sogolytics provides intuitive features, powerful analytics, and unmatched customization. Design sophisticated customer experience management flows in minutes. Automatically adapt questions based on logic and earlier responses. Pre-fill messaging based on user data. Then, visualize the results immediately. With sentiment analysis, turnkey reports, and real-time dashboards, your team can go from data to decisions in record time. Sogolytics’ survey software has a refreshingly human support model, available 24/7 and whenever you need a partner, not just a platform. 869 Ratings Visit Website SurveyLegend SurveyLegend is the next generation of online surveys — engaging, platform-independent, & beautiful. We empower companies - large & small - & individuals, to create mobile-friendly, gorgeous surveys. Create great-looking surveys, forms, polls, voting, questionnaires, NPS, customer satisfaction, customer experience, employee satisfaction surveys... on your computer or tablet, customize the look of your survey however you like, & display collected data with eye-catching and insightful graphics. Creating questionnaires is done simply by drag & drop, & you don't need to be a market research expert to use our tool. It has never been this easy to listen to customer demand, measure customer or employee satisfaction, manage client experience, or maintaining student & employee engagement. SurveyLegend has users all over the world, from amazing companies like L'Oréal, Universal, Harvard, Greenpeace, Airbnb, Sony, CocaCola, Roche, to awesome start-up companies and individuals. 1,884 Ratings Visit Website SurveySparrow Transform organizations into brands by refining experiences with SurveySparrow. The experience management platform helps create not only engaging surveys but assists in closing the feedback loop efficiently. Supporting 70+ languages and dedicated NPS and Customer experience modules help better understand customer loyalty. SurveySparrow enables business organizations to collect feedback via a chat-like interface, gain insights, and make data-driven decisions to improve products, services, and customer experience. Set up automation and manage feedback with the in-built Ticket management tool. Monitor and manage online reviews efficiently with the Reputation management module. Join the bandwagon of 100k+ customers in 149 countries to deliver delightful customer experiences. 3,065 Ratings Visit Website ThriveSparrow ThriveSparrow is an employee experience platform tailored for HR professionals. ThriveSparrow seeks to transform the workplace into a thriving ecosystem where employee experience meets organizational growth. What sets ThriveSparrow apart is its seamless combination of user experience, actionable insights, and holistic employee engagement features. At the heart of ThriveSparrow is the engagement surveys module, offering a wide range of customizable surveys, including wellness and pulse surveys. These tools allow HR professionals to monitor engagement and satisfaction of their workforce effectively. Its peer recognition module, Kudos which is far more than just a platform for employee recognition; is an integrated system that correlates with performance metrics, offering a 360-degree view of each employee's contributions. Another standout feature is the actionable analytics dashboard and org-wide employee engagement score heatmap. 43 Ratings Visit Website WorkTango WorkTango is an innovative Employee Experience platform designed to assist organizations in enhancing employee engagement, improving retention rates, and boosting overall performance while simultaneously reducing operational costs. This platform offers a comprehensive suite of tools, including Employee Surveys and Recognition & Rewards software, aimed at fostering a positive workplace culture and empowering employees. The platform serves a diverse target audience, including HR professionals, team leaders, and organizational executives who are keen on cultivating an engaging work environment. WorkTango is particularly beneficial for organizations looking to gather actionable insights from their workforce through surveys, as well as those aiming to recognize and reward employee achievements effectively. By addressing these critical areas, WorkTango helps organizations create a workplace where employees feel valued and motivated. 1,545 Ratings Visit Website SurveyJS SurveyJS is an embeddable, self-hosted, white-label form builder for teams building custom forms, surveys, questionnaires, and other data collection tools inside web applications. It runs entirely on the client and is fully compatible with all modern JavaScript frameworks, including React, Angular, and Vue. SurveyJS integrates with any backend, giving you full control over data, security, user access, deployment, and business logic. Instead of hardcoding forms, you can empower non-technical users to generate and edit JSON schema-based form configurations through a drag-and-drop form builder. Create dynamic forms with custom conditional logic, validation, multilingual support, PDF export, and analytics. Ideal for SaaS, enterprise software, HR, healthcare, fintech, and other regulated industries, SurveyJS helps teams reduce engineering effort, standardize data collection, maintain full control over data, and deliver unlimited forms that match their brand and feel native to users. 64 Ratings Visit Website Bridge Bridge is an all-in-one LMS, skills, and talent and performance management system. The platform seamlessly integrates with existing HR tools, cutting hours of manual admin. Bridge empowers organizations to move beyond basic compliance checkboxes to create lasting and continuous upskilling that helps them stay ahead of the curve. Unlike traditional standalone LMSs, Bridge consolidates learning management, AI-powered skills mapping, and continuous performance reviews into a single ecosystem. By embedding structured 1on1 agendas, goal tracking, and career pathing into daily workflows, Bridge turns managers into coaches and drives employee-led growth. Bridge operates on a secure, scalable AWS cloud, comes with a top-rated mobile app for frontline workers, and is easy for admins and learners alike to use. 542 Ratings Visit Website Connecteam Connecteam is an award-winning all-in-one employee management solution for daily operations, communications, and human resource management. With Connecteam you can manage every aspect of your business on the go, no workstation needed. Easily engage and manage non-desk employees with Connecteam’s mobile-first platform that helps improve communication, enhance daily processes and increase productivity with custom checklists, forms, and reports. Schedule shifts and track accurate work hours with Connecteam’s automated GPS time clock and easily export approved timesheets to payroll. Connecteam helps you keep your employees sharp thanks to knowledge base centers and advanced training courses. Raise morale with employee recognition rewards and keep the entire company updated through the main news feed. Simplify employee communication, enhance professional skills, manage daily tasks and so much more, all in one app and for an affordable price. 10,601 Ratings Visit Website GWI Every year, we survey over a million people around the world so businesses can understand changing consumer behavior in seconds. Designed for busy teams, our platform makes it easy to get what you need, analyze it how you want, and share it with your teams. Pinpoint your perfect customer from over 250K+ profiling points. Apply question charts to unlock insights into what your audience thinks, feels, and does. Collate data and charts to build your story and share it with your team. Overlay multiple data points for in-depth data analysis. Gain unparalleled insight into consumers with survey data that reflects the views, interests, and behaviors of billions of real people across the globe. We ask consistent survey questions in every region. Zero in for granular insights on local markets or zoom out for a global view. Understand what consumers really think about you and your competitors with insights on all the big names. 201 Ratings Visit Website Resco Inspections+ Resco Inspections+ is an advanced mobile forms solution crafted for teams that need reliable data collection—especially if current paper processes or mobile tools aren’t meeting your standards for flexibility and versatility. Inspections+ lets you seamlessly convert audits, inspections, surveys, and checklists into digital formats that enhance safety, compliance, and ease of use. With seamless Dynamics 365, Power Platform, Business Central, or Salesforce integration, Inspections+ brings critical CRM/ERP data right to the field. Its offline-first architecture ensures that technicians, auditors, frontline workers, and inspectors can capture and update data even without internet access, whether on remote construction sites, oil rigs, garages, or in densely populated urban areas with inconsistent connectivity. The platform also includes an advanced questionnaire designer with smart questions, business logic, rules, and media capture, allowing full customization without coding skills. 68 Ratings Visit Website
About If you are planning to conduct an employee engagement survey, the questions listed below are examples of the topics to address. These sample employee survey questions are similar to the ones used on the Focal ORG engagement survey. An employee engagement survey questionnaire typically covers topics like the examples we provide below. Comprehensive questionnaires generally include 50 to 60 rating questions (e.g. 5-point rating scale), as well as a few short-answer questions that elicit employee perspectives, opinions, and suggestions. Short engagement surveys (fewer than 20 items) often fail to identify specific problem areas. While such surveys usually do an excellent job of measuring employee engagement or satisfaction, they are also likely to leave you with more questions than answers when you try to understand what is driving employee engagement or disengagement in your workplace.	About A global leader in survey software. 20 million questions answered daily. Keep a competitive edge by truly understanding the voice of your customers. Customer satisfaction surveys help you connect at multiple touchpoints to find out exactly what your customers want, need, and expect. Learn what’s working and what’s not directly from your employees. Measure employee satisfaction, conduct 360 reviews, or even send out compliance quizzes. Whether you’re in HR or a team lead, employee surveys help you get the answers you need. Tap into what the world is thinking—whenever you want. Market research surveys make it easy to get opinions from potential and existing customers, test concepts, measure brand awareness, and more. Join the 98% of the Fortune 500 who rely on SurveyMonkey for People Powered Data.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported
Audience Companies seeking a tool to improve employee engagement	Audience Organizations of all sizes in all industries
Support Phone Support Supported 24/7 Live Support Not Supported Online Not Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $2900 Free Version Not Supported Free Trial Not Supported	Pricing $25 per user per month Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 4.5 / 5 ease 4.9 / 5 features 4.5 / 5 design 4.7 / 5 support 4.5 / 5 Read all reviews
	Pros & Cons from Real Users Pros Contains automatic survey closing, the ability to close a survey at a specific time without the need to remember it is a very useful functionality, not only eliminates uncertainty about when responses should be collected, but also ensures that the data collection process is more efficient and organized, by setting a fixed time for closing, The analysis of the results can be better planned, allowing us to concentrate on the interpretation of the data instead of worrying about the time of closing, in addition, it has an easier categorization of responses, this functionality simplifies the categorization of responses within the same survey, by having a clear time frame, It is especially valuable in surveys that cover multiple topics or questions, as it allows identifying trends and patterns in a clearer way, This feature allows surveyors to identify patterns in participants' responses, which can reveal significant insights into respondents' opinions and behaviors, and by tagging responses, similar comments can be grouped together, which not only saves time in analysis, but also enriches the understanding of the data collected. + I have multiple ways to send the surveys, this allows me to have the ability to not only share surveys with the generated links but also that I can send them through email, the different social channels that currently exist and also from the mobile application of Survey Monkey. This latest way of sharing surveys has made it easier for me to survey my employees as I can get the answer immediately and select a specific group of people within my company. You can also buy the answers when you want to do a survey that has an incentive when qualifying and answering everything correctly, this is very encouraging to get answers that are closer to the user and that provide more data than simple surveys without incentives. + You can create forms very easily, there are many types of inputs that can be added that allow the creation of a varied form without any limit. It goes from multiple selection to drop down menus. It also has branching depending on the answers from the user, thus being able to have more complete and personalized forms at the user level. + Like the forms, being able to create surveys is very simple and you can also add the questions you want and in a branched way, although most of my created finds are linear. Continuing what I was saying, it is very easy to create surveys, just by dragging and dropping I can add the different questions and different spaces or ways in which the user can respond. So there will be no limit when creating the finds unless you have a free plan of this platform which I do not recommend if you are a medium or large company. + The results are very simple to understand, so any user who needs to collect answers for their investigations will have no problem understanding the results obtained. It is enough to ask the right questions to have the best answers and to be able to get the most out of this data collection platform. + I have a 24/7 technical support that provides me with solutions at any time and these solutions have been very practical when applying them within the created surveys, my company has benefited from the help that Survey Monkey technical support has received since it provides good solutions for market research. SurveyMonkey has been a perfect platform to have a correct customization and creation of all kinds of surveys, one of the first things that I liked about this platform is the great variety of templates that are available to create surveys, these templates are customizable, you can modify the source of the template and also each of the images that the template has in each survey, in addition, another of the things that I love about this platform is that it has a function to add mandatory fields to the surveys, this function is very important since it allows me to always get the correct answers for each of the text fields or questions in the survey, I can add mandatory answers to each question so that the client has to complete the survey correctly. Another thing that I like about this platform is that it allows me to receive responses in real time, through the monitoring system I can know which Client is completing a survey at a specific time, I can monitor each of the responses that are being posted to the survey questions, in addition, I can know the customer's location, how many questions he has answered and many more details, this function really allows me to monitor the customer's activity in each survey in real time. I also liked that this platform is able to send automated reminders to customers who have received a survey from us in their email inbox, this feature is very important to me as when a large number of customers do not you have completed the survey we have sent to your email, we can set up Automated Reminders to be sent to our customers inbox, I really love this feature as it allows me to get more responses on surveys. SurveyMonkey is an amazing service for perfecting the way all kinds of surveys are created, one of the first things I liked about this platform is that it offered me a lot of fully customizable templates for each of the surveys I'm using. working, there really is a lot of variety of dishes, you can choose the one that best suits the survey that I am working on, in addition, all the templates are customizable, I can modify the text font of each template or its general color. The second thing that I loved about this survey creation platform is that it allows me to use the required fields feature, this feature is very important to me as this ensures that clients will fill in the required text fields, this feature allows add as a required field each of my survey answers, this way the client will not be able to skip the survey or an important section of it, I can make all the questions completely mandatory to go to the next section of the survey. I also loved that they get benefits from what is the mobile app, this app has two features, it allows you to complete surveys through this app without having to open the survey within the browser, but also allows the feature to create surveys from scratch, if you need to send you survey your customers and you want to do it from your mobile phone, this application costs like these features included, you can create an account from scratch and have all the features and tools available in the desktop version. SurveyMonkey is a very complete platform when it comes to carrying out all kinds of surveys, with the help of this platform you will be able to see statistically the progress of each of the schools that you send to your clients. The main thing that left me quite shocked and that was very positive about this platform is the ease with which you can create surveys, in addition, I will have experience, we managed to obtain and use a large number of templates for each survey, the entire template offered by this platform are very optimistic templates, in which the color used by the entire template can be modified, the text font can be modified and much more, each template is very customizable, and you can adapt it to your tastes. In addition, I loved that with this platform you can modify the fields required to complete one of the phases of the survey, this forces each participant to give you to complete specific text fields, in addition, I love very much that with this platform you can statistically visualize the advance each survey, you can check how many people have completed the survey, you can check how many people have received take care of me to their email but have not accessed it, this is very important since we can send immediate reminders to people who have not completed the survey survey correctly. I love the totality of service that this platform offered me, it constantly helps me to create survey for all our clients in our financial services company. Cons Although it can present certain challenges in its navigation, overall, the platform is quite accessible and easy to use, which means that while some users may encounter complications when trying to locate specific functions or scrolling through the different sections, the interface is designed in such a way that once they become familiar with it, they can take advantage of all its features without major inconveniences. - There is no way to notify the user that they have received a survey via email, unless they have the application previously and have had a reminder which invites them to complete the survey. However, this is not the case with emails and I also have many users who receive surveys in the Spam folder, causing me to have inconclusive results when it comes to surveys of a specific group of people, if I were a type survey which has a limit of participants, but the participants are random would not have a problem. But with surveys in which there is already a defined group, the surveys also have a time limit, it is a process and a waste of time when users do not find out that they have pending surveys since the emails end up in the spam folder . - There are certain features that I used in the basic plan for teams, but I had to upgrade to a more advanced plan to be able to continue using that feature since it has restructured the plans. This has bothered me a lot since I had contracted a plan which already covered my needs and now I have a plan which I do not use certain tools just because Survey Monkey as a company wanted to move some tools only to more expensive plans, this should not be So since I had already structured a payment plan which calculated the expenses of this platform, now I had to spend more to be able to enjoy a single feature. So if they are going to accommodate the plans again I hope they won't remove features from lower features again just to make you pay more. - I would like you to be able to do flash surveys to be able to integrate them into social channels or to integrate them into video conferencing platforms like Zoom or Skype. This would allow short surveys to be carried out and that can be resolved quickly and also have them stored within Survey Monkey in order to have everything related to questions within this platform and not have the results in only the other communication platforms. I just want it to integrate more with chats and video calls for more practicality. One of the main negative points of this platform is that currently it is not possible to remove the branding of this software in the surveys I have created, all the surveys I have created in this software are branded by SurveyMonkey, I did not like this mainly because I I would love to put my company brand on the survey, although I can put my company logo on this survey, I can't remove the SurveyMonkey brand. The second negative thing regarding this platform is that currently it is not possible to customize the link of each survey, it would be excellent to be able to create a personalized link for each survey, which does not have the SurveyMonkey link, it would be excellent to be able to modify this link and place the name of my company in the survey link. The last negative thing about this platform is regarding the free trial version, this free trial version lasts a very short time, in addition, the number of surveys you can create and the number of Contacts you can add to send this is very limited. survey via email, I do not recommend this trial version at all as it is not very useful. My first criticism about this platform is regarding the free version, since the free version does not allow you to send a large number of surveys to customers, also, it does not have a great limit when it comes to the number of customers you can reach. I will send you a survey, there is approximately a limit of 100 contacts to whom you can send surveys, it is very necessary to use a paid version to have those limits and be able to send surveys without limits. Another negative thing about this platform is that customers can see what software this survey has been created with, there is no way to remove the SurveyMonkey name from each survey created, and you cannot get a personalized survey link either. , so all your customers will know that you have taken that survey with SurveyMonkey. The third negative thing about this platform is that the free version does not allow you to add mandatory fields either, so if you use the Rita version to send surveys, you will run the risk that some fields or answers are not completed by the client. SurveyMonkey has many positive features, the creation of surveys within this platform is relatively perfect, however one of the main things that I do not like about this platform is the service to create forms, the main service used in this platform is the surveys, yes Maru, the additional service that exists within it is that it can create forms, the formula that within this platform is not as good as it seems, since the participants of each form cannot send the information of the form to complete the then, in addition, it is formed and has a rather old-fashioned design, which means that the other participant does not feel as encouraged to complete it correctly, we believe that the forms within this platform should be much more optimal. In addition, another of the negative things that formally messes you up is the free version that does not give you access to the vast majority of functions, in addition, it has a certain number of surveys that you can create with this version, I really do not recommend the free version, it is very limited and will not give you access to important functions.
Training Documentation Not Supported Webinars Not Supported Live Online Not Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information Custom Insight Founded: 1998 United States www.custominsight.com	Company Information SurveyMonkey Founded: 1999 United States www.surveymonkey.com
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Categories 360 Degree Feedback Supported Employee Survey Supported	Categories Customer Feedback Supported Employee Survey Supported Forms Automation Supported Market Research Supported NPS Supported Online Quiz Makers Supported Polling Supported Survey Supported
	Show More Features Market Research Features Benchmarking Not Supported Compensation Management Not Supported Data Management Supported Email / Online Supported Face-to-Face Not Supported Panel Management Not Supported Paper-Based Supported Phone-Based Not Supported Sample Management Not Supported Statistical Analysis Supported Survey Management Supported Polling Features Data Analysis Tools Supported Email Distribution Supported Feedback Collection Supported Live Results Tracking Supported Multiple Question Types Not Supported Online Polling Supported Phone Polling Not Supported Presentation Tools Not Supported Q & A Not Supported Skip Logic Supported SMS Polling Not Supported Supports Audio / Images / Video Supported Survey Features Custom Survey URLs Supported Data Analysis Tools Not Supported Email Marketing Supported Mobile Survey Not Supported Offline Response Collection Not Supported Paper Survey Not Supported Question Branching Not Supported Question Library Not Supported Site Intercept Survey Not Supported Skip Logic Not Supported Supports Audio / Images / Video Not Supported
Integrations ASAP Systems Not Supported Act! Not Supported Aislelabs Not Supported Cyclr Not Supported Datagame Not Supported Emma Not Supported EvaluationsHub Not Supported Lytics Not Supported Make Not Supported Nightfall Not Supported Pure360 Not Supported Quickbase Not Supported RevCent Not Supported Skypoint AI Platform Not Supported Tix Not Supported TouchBasePro Not Supported WebFill Not Supported Zoho Directory Not Supported Zoom Team Chat Not Supported Zuper Not Supported Show More Integrations	Integrations ASAP Systems Supported Act! Supported Aislelabs Supported Cyclr Supported Datagame Supported Emma Supported EvaluationsHub Supported Lytics Supported Make Supported Nightfall Supported Pure360 Supported Quickbase Supported RevCent Supported Skypoint AI Platform Supported Tix Supported TouchBasePro Supported WebFill Supported Zoho Directory Supported Zoom Team Chat Supported Zuper Supported Show More Integrations View All 306 Integrations
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