Cruva

Cruva

Surgify
+
+

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About

Creally automates the full influencer marketing workflow from creator discovery to closed deals. The platform uses theme-based search to find creators by actual content topics rather than keyword matches, improving relevance and response rates. A personalized Creally Score ranks creators using contextual fit, authenticity, and brand safety, learning from past collaborations to refine future recommendations. Performance Score benchmarking evaluates creators against others in the same niche using metrics like view-to-follower ratios and posting consistency. An AI Agent handles outreach, audience verification, and negotiations automatically, enabling teams to scale partnerships 10x–100x without adding headcount. Filtering options include geography, language, gender, and predicted age group. Negative keyword filtering excludes creators associated with sensitive topics for brand safety.

About

Cruva is a web-based influencer and affiliate marketing platform for brands and agencies working with TikTok Shop creators. It helps teams discover and recruit creators, manage outreach and campaign workflows, coordinate product seeding and collaborations, and track creator content, sales, and commissions. Cruva connects with commerce and advertising accounts so teams can review performance and manage creator campaigns alongside their storefront activity. Its workspace includes campaign and creator management, reporting dashboards, and AI-assisted workflows for planning and operating partnerships. Brands can use the platform to organize creator relationships from initial discovery through campaign execution and performance review, while creators can participate through Cruva’s separate creator-facing tools.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Marketing teams, brand managers, and agencies managing influencer partnerships. E-commerce, gaming, health, beauty, retail, and entertainment companies running creator campaigns. Organizations scaling influencer programs without adding headcount.

Audience

Brands and agencies running creator and affiliate campaigns, particularly on TikTok Shop.

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

Contact us
Free Version Not Supported
Free Trial Supported

Pricing

$199/month
The Basic plan is $199 per month. Six-month billing is discounted by 10%, and annual billing is discounted by 20%. Higher-tier plans and custom Enterprise pricing are also available. A 14-day free trial is offered.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 5.0 / 5
ease 4.0 / 5
features 3.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • Creally made my daily workflow much simpler. We work in the beauty industry and constantly look for new creators on Instagram and TikTok. It feels like we are closing almost twice as many placements in the same amount of time.

Cons

  • YouTube is not supported yet, which would be useful for us. It also took some time to fully understand how to set up filters and agents. In the beginning the workflow was not completely intuitive.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Creally
Founded: 2025
United States
creally.io

Company Information

Surgify
Founded: 2024
United States
www.cruva.com

Alternatives

Alternatives

Cheerful AI

Cheerful AI

Nuts and Bolts AI, Inc. (Cheerful AI)
Scout

Scout

Babbl Labs

Categories

Categories

Influencer Marketing Features

Campaign Management Supported
CRM Supported
Faceted Search / Filtering Supported
Influencer Discovery Supported
Payment Tracking Not Supported
ROI Tracking Supported
Social Media Monitoring Not Supported

Integrations

Amazon Not Supported
ChatGPT Not Supported
Claude Not Supported
Meta Ads Not Supported
Model Context Protocol (MCP) Not Supported
Shopify Not Supported
TikTok Ads Not Supported
TikTok Shop Not Supported

Integrations

Amazon Supported
ChatGPT Supported
Claude Supported
Meta Ads Supported
Model Context Protocol (MCP) Supported
Shopify Supported
TikTok Ads Supported
TikTok Shop Supported
Claim Creally and update features and information
Claim Creally and update features and information
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Claim Cruva and update features and information