SideShift
SideShift is a web-based creator marketing and user-generated content (UGC) platform for brands and agencies. Its marketplace lets teams publish campaign briefs, review creator applications, set deliverables and usage terms, manage messages and content approvals, and coordinate payouts. Reporting tracks creator and post performance, including views, engagement, and costs, to support campaign comparisons and follow-up planning. Creators use SideShift to find brand opportunities, apply, submit work, and track performance and earnings; a companion iPhone app supports creator account activities. Payment and social-data APIs let developers build creator wallets, payouts, and post-data features into other products. The SideShift MCP server connects supported AI assistants to SideShift accounts for creator searches, result reviews, and campaign tasks. The platform serves brand marketing teams, agencies, and creators.
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Cruva
Cruva is a web-based influencer and affiliate marketing platform for brands and agencies working with TikTok Shop creators. It helps teams discover and recruit creators, manage outreach and campaign workflows, coordinate product seeding and collaborations, and track creator content, sales, and commissions. Cruva connects with commerce and advertising accounts so teams can review performance and manage creator campaigns alongside their storefront activity. Its workspace includes campaign and creator management, reporting dashboards, and AI-assisted workflows for planning and operating partnerships. Brands can use the platform to organize creator relationships from initial discovery through campaign execution and performance review, while creators can participate through Cruva’s separate creator-facing tools.
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Influur
Influur is an AI-powered influencer marketing and creator campaign management platform that helps brands, record labels, and agencies discover creators, launch campaigns, and measure performance. Its autonomous AI agent, Pulse, automates campaign planning, influencer discovery, personalized outreach, negotiations, and content coordination. The platform uses audience insights, music trends, creator engagement data, and proprietary matching technology to identify influencers suited to specific campaigns. Users can manage creative briefs, review content submissions, approve deliverables, and coordinate secure creator payments through a centralized workspace. Influur provides real-time analytics for tracking campaign reach, engagement, creator performance, and marketing effectiveness. The platform also offers automated influencer replacements, multichannel outreach, collaborative workflows, and tools for connecting content creators with paid brand partnerships.
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Passionfroot
Passionfroot is the AI agent for creator-led GTM, helping marketers scale go-to-market with content partnerships while giving creators one place to run and manage brand partnerships. For brands, Passionfroot helps discover, book, manage, and learn from creator campaigns with Zest, an AI agent that builds campaigns based on ICP, budget, and goals, generates curated creator lists, and recommends creators, platforms, and formats from past performance patterns. Teams can search manually with Discovery, publish live campaigns so creators apply, build creator rosters, plan outreach, aggregate reach potential, manage collaborations, and track campaigns from brief to payment. For creators, Passionfroot helps win sponsors with a verified media kit, live audience stats, rates, testimonials, booking forms, and automated scheduling. Creators can access exclusive brand campaigns, receive qualified sponsorship requests, manage inbound and outbound proposals, streamline booking, and more.
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